Apple's iPad has lost its lead over Google's line of Chromebook laptops in the U.S. education market as Google shipped more devices to schools last quarter, according to figures released by IDC (via the Financial Times). In Q3 2014, IDC notes that Google shipped 715,500 Chromebooks to U.S. schools while Apple shipped 702,000 iPads. Analysts note that this advantage for Google's Chromebooks can be attributed to their low cost, which starts at $199 for some models.

ipad_for_education

Samsung, HP, Dell and Acer make Chromebooks and has been active promoting the device to school districts, she added. Low upfront costs and simpler device management for schools’ IT departments has increased their appeal, compared with Apple’s higher-priced tablets, which start at $379 for last year’s iPad Air, including educational discounts.

While the iPad’s touchscreen makes it a versatile device, the Chromebook’s integrated keyboard is also a factor in its appeal. “As the average age of the student grows the need for a keyboard becomes very important,” said Ms Singh.

The report also notes that the Apple still holds a commanding lead over other tablet manufacturers in the U.S. education market, as numbers from the company in July stated that the iPad had an 85% market share.

The news follows a report about the worldwide tablet market issued by IDC last week, which stated that year-over-year growth is expected to slow to 7.2% in 2014 from 52.5% in 2013. Analysts estimated that the market slowdown can be attributed to a decline in iPad shipments, as Apple is expected to ship 64.9 million iPads this calendar year which is a decline of 12.7% from 2013. Apple is rumored to be preparing a 12.2-inch "iPad Pro" for early next year, which could be equipped with faster specs than the iPad Air 2 and may be aimed at the enterprise market.

Top Rated Comments

kas23 Avatar
98 months ago
This shouldn't come as a surprise. School districts cannot afford to pay the Apple tax.
Score: 24 Votes (Like | Disagree)
St0rMl0rD Avatar
98 months ago
Kids don't know ****.

You do realise it's not the kids that make the decision what their school buys, right?
Score: 22 Votes (Like | Disagree)
vmachiel Avatar
98 months ago
This shouldn't come as a surprise. School districts cannot afford to pay the Apple tax.
They'd rather pay with their kid's data instead.
Score: 14 Votes (Like | Disagree)
ArtOfWarfare Avatar
98 months ago
This is an Apples to Oranges comparison.

iPads are tablets. Chromebooks are netbooks

No physical keyboard makes cranking out 20 page reports in high school kind of a PITA.
Score: 13 Votes (Like | Disagree)
Aluminum213 Avatar
98 months ago
iPads had a good run
Score: 10 Votes (Like | Disagree)
Rogifan Avatar
98 months ago
Yes because we're supposed to believe anything reported by IDC. Last quarter they reported (http://www.businesswire.com/news/home/20141008006509/en/Global-PC-Shipments-Exceed-Forecast-Mild-Improvement#.VHxTp1hOKrX
) Apple's world wide Mac sales at 4.9M. The real figure according to Apple's quarterly earnings release (http://images.apple.com/pr/pdf/q4fy14datasum.pdf) was 5.5M. Why should we trust their reporting (whether good or bad for Apple)? Where are they getting their figures from as I'm not aware of Apple (or Google) releasing sales figures.
Score: 9 Votes (Like | Disagree)

Popular Stories

iPhone 14 Purple Lineup Feature

Will the iPhone 14 Be a Disappointment?

Saturday May 21, 2022 9:00 am PDT by
With around four months to go before Apple is expected to unveil the iPhone 14 lineup, the overwhelming majority of rumors related to the new devices so far have focused on the iPhone 14 Pro, rather than the standard iPhone 14 – leading to questions about how different the iPhone 14 will actually be from its predecessor, the iPhone 13. The iPhone 14 Pro and iPhone 14 Pro Max are expected...
iPhone 13 Face ID

'High-End' iPhone 14 Front-Facing Camera to Cost Apple Three Times More

Monday May 23, 2022 7:05 am PDT by
The iPhone 14 will feature a more expensive "high-end" front-facing camera with autofocus, partly made in South Korea for the first time, ET News reports. Apple reportedly ousted a Chinese candidate to choose LG Innotek, a South Korean company, to supply the iPhone 14's front-facing camera alongside Japan's Sharp. The company is said to have originally planned to switch to LG for the iPhone...
iPhone 13 Always On Feature

iPhone 14 Pro Screen Refresh Rate Upgrade Could Allow for Always-On Display

Tuesday May 24, 2022 7:23 am PDT by
Last year's iPhone 13 Pro models were the first of Apple's smartphones to come with 120Hz ProMotion displays, and while the two iPhone 14 Pro models will continue to feature the technology, their screens could well boast expanded refresh rate variability this time round. To bring ProMotion displays to the ‌iPhone 13 Pro models‌, Apple adopted LTPO panel technology with variable refresh...
apple music

Apple Increases Apple Music Subscription Price for Students in Several Countries

Sunday May 22, 2022 1:57 am PDT by
Apple has silently increased the price of its Apple Music subscription for college students in several countries, with the company emailing students informing them their subscription would be slightly increasing in price moving forward. The price change is not widespread and, based on MacRumors' findings, will impact Apple Music student subscribers in but not limited to Australia, the...
EA Apple Maybe Feature

Apple Reportedly Talked With Electronic Arts About Potential Acquisition

Monday May 23, 2022 10:58 am PDT by
Apple is one of several companies that have held talks with Electronic Arts (EA) about a potential purchase, according to a new report from Puck. EA has spoken to several "potential suitors," including Apple, Amazon, and Disney as it looks for a merger arrangement. Apple and the other companies declined to comment, and the status of the talks is not known at this time, but Apple does have an ...
sony headphones 1

Sony's New WH-1000XM5 Headphones vs. Apple's AirPods Max

Friday May 20, 2022 12:18 pm PDT by
Sony this week came out with an updated version of its popular over-ear noise canceling headphones, so we picked up a pair to compare them to the AirPods Max to see which headphones are better and whether it's worth buying the $400 WH-1000XM5 from Sony over Apple's $549 AirPods Max. Subscribe to the MacRumors YouTube channel for more videos. First of all, the AirPods Max win out when it comes ...