Apple TV Updated with CNBC and FOX NOW Channels

Apple today added two more channels to the Apple TV, delivering financial news channel CNBC and network FOX NOW to the platform.

cnbc_apple_tv
CNBC offers access to a live stream of the financial channel, as well as on-demand clips from news segments and full episodes of the channels "Prime" content original series. Viewing requires authentication with one of a number of cable and Internet providers. Notable cable companies not available for authentication include Time Warner and Charter.

fox_now_apple_tv
FOX NOW includes on-demand access to a number of shows from the network, including 24: Live Another Day, Cosmos: A Spacetime Odyssey, Glee, and more. Authentication through a cable provider is required for full access to content.

Update 7:40 AM: Apple has also added TV2 Sumo [Google Translate], the online version of popular channel TV2, in Norway.

Update 8:48 AM: As noted by The Loop, Brazilian sports subscription channel Esporte Interativo has also been added in that country.

Related Roundups: Apple TV, tvOS 14
Buyer's Guide: Apple TV (Don't Buy)

Top Rated Comments

JonneyGee Avatar
88 months ago
The deal breaker is the last line of the article. Hopefully they'll break free from cable soon and offer the channels a la carte! As soon as they do, so long cable subscription!!
Score: 20 Votes (Like | Disagree)
cyberlocke Avatar
88 months ago
Kick Cable to the Curb!

Until they break from the cable stranglehold, this is moot. Oh well, keeps me from watching mindless crap anyway. Much better ways to spend my time.
Score: 14 Votes (Like | Disagree)
Starshadow Avatar
88 months ago
Yeah great news...

Apart from the fact I live in Europe and my Apple TV only has one channel that works, Netflix.
Score: 13 Votes (Like | Disagree)
HobeSoundDarryl Avatar
88 months ago
Wow, every one of these threads are the same.

What holds the model up now is not just ads. It's not the studios getting ad money and "greedy" cable taking the subscription. It's ads + subscription that makes it all go now.

We already have Apple's cut at al-a-carte. Had it for years. Subscribe to just the shows you want via the iTunes store. They even come with the benefit of commercial-free.

The al-a-carte that many think they can get (apparently by whining) is whole channels for near nothing. In other words, their math is 200 channels / $100 per month = 50 cents per channel. "I" want 10 channels, so my "new model" price should be about $5. Take 95% of the cash flow out of any business and that business will die.

The "requires cable subscription" issue is simple. All of the other players besides us consumers LIKE the model "as is". To make the big change "we" desire, THEY need to see how they are going to make MORE money- not less- by switching to what "we" seek. You guys keep whining about cutting the cord and cutting THEIR cash flows too. They don't want to make less money.

To get the al-a-carte "we" want then, involves a "new model" that would up the average revenue made per household now. If that is- say- $100/month now, the rest of the players probably want a "new model" to yield $125/month or more. So, "as is" is 200 channels for $100 month. New model will be "our" 10 or 15 favorite channels for $125/month or more. Channels wouldn't be priced at 50 cents each. They'd be priced like HBO at $10, $15, $20 or more EACH. The end result must be "more money" for the rest of the chain or they don't want to make the change. Why should they?

And what about those commercials? Commercials provide a subsidy. That's other people- companies- paying money into the model just hoping that you might see their commercial and buy something from them. If you have 10 or 15 favorite channels and "190 channels 'I' never watch", that's 190 channels running commercials you never see… that throw money into the pot to discount the model "as is" down to the $100 "we" pay. Kill the 190 channels "I" never watch and "we" kill a LOT of subsidy dollars.

How much is all those commercials worth in a monthly fee (for commercial-free) terms? I've done the math a few years ago. To get rid of all of the commercials and replace that with a monthly fee to make up for them, it would cost every household in America about $54/month.

The al-a-carte crowd is generally dreaming of $5/month, $10/month or maybe as much as $20-30/month. Plus $54/month? No way. But "we" expect the people that make the shows "we" do want to watch can keep making those shows anyway.

Then, there's the miserable dependency of any "new model" replacement over the internet. To connect us consumers with the cloud requires the replacement to work through pipes owned by the cable middlemen who likes their cable revenues "as is" now. Even if an Apple could motivate the Studios to take a HUGE risk and embrace the "new model" now, why should the cable middlemen allow Apple to take their cable TV revenues without making up for that revenues in- say- higher broadband rates.

I love the dream as much as the next guy but it falls apart as soon as we think beyond our own self interest. Very simply, the rest of the players in the chain can NOT make more money AND Apple piling on for a big cut while "we"- the source of all of the money in the model- get a huge discount. We already have programming created on the dirt cheap that might fit the al-a-carte "dirt cheap subscription" dream. It's called youtube.
Score: 10 Votes (Like | Disagree)
Carlanga Avatar
88 months ago
Yeihh! Two more useless apps to hide for us cable cutters
Score: 10 Votes (Like | Disagree)
rctlr Avatar
88 months ago
I only with the BBC would put iplayer on it, then it's game over for the PC attached to the TV in our household.
Score: 8 Votes (Like | Disagree)

Top Stories

siir apple event april 20

Siri Reveals Apple Event Planned for Tuesday, April 20

Tuesday April 13, 2021 12:04 am PDT by
Siri has apparently prematurely revealed that Apple plans to hold an event on Tuesday, April 20, where the company is expected to reveal brand new iPad Pro models and possibly its long-awaited AirTags trackers. Subscribe to the MacRumors YouTube channel for more videos. Upon being asked "When is the next Apple Event," Siri is currently responding with, "The special event is on Tuesday, April...
apple event spring loaded

Apple's 'Spring Loaded' Event Officially Announced for Tuesday, April 20

Tuesday April 13, 2021 9:04 am PDT by
Following an overnight leak by Siri, Apple today officially announced that it will be holding a special "Spring Loaded" event on Tuesday, April 20 at 10:00 a.m. Pacific Time at the Steve Jobs Theater on the Apple Park campus in Cupertino, California. As with all of Apple's 2020 events, the April 2021 event will be a digital-only gathering with no members of the media invited to attend in...
pixel watch prosser leak

Google Pixel Watch Allegedly Leaks with Circular Design, Rumored to Launch in October

Monday April 12, 2021 2:49 am PDT by
Renders of Google's first smartwatch, codenamed "Rohan," have been shared by Jon Prosser, showing that Google plans to adopt a circular design for its flagship wearable watch. Prosser shared the renders in an episode of his YouTube show "Front Page Tech," in which he claims they were made based on marketing material he had seen from a source within Google. The renders show that the Pixel...
Google maps feaure green

Google Maps App for iOS Finally Updated After Four Months

Monday April 12, 2021 10:03 am PDT by
Following the completed rollout of App Privacy labels for its App Store apps, Google today updated the Google Maps app for the first time in four months. Apple in December began requiring all new app submissions and app updates to include App Privacy labels, detailing the data that is collected by the app so consumers know what they're sharing. Google didn't begin implementing App Privacy ...
AppleTV and HomePod Feature

Bloomberg: Apple Working on New Apple TV With Integrated HomePod Speaker and FaceTime Camera

Monday April 12, 2021 3:32 am PDT by
Apple is working on a combined Apple TV with HomePod speaker that has a camera for video calls through a connected television set, according to Bloomberg's Mark Gurman. From the report: The company is working on a product that would combine an Apple TV set-top box with a HomePod speaker and include a camera for video conferencing through a connected TV and other smart-home functions,...
samsung experience 1

Samsung's 'iTest' Lets You Try a Galaxy Device on Your iPhone

Thursday April 8, 2021 12:42 pm PDT by
Samsung has launched "iTest," an interactive website experience that's designed to allow iPhone users to test out Android on a Galaxy device, or "sample the other side," as Samsung puts it. Subscribe to the MacRumors YouTube channel for more videos. The iTest website is being advertised in New Zealand, according to a MacRumors reader who came across the feature. Visiting the iTest website on...
epic iap feature 3

Tim Cook Says App Store Would Become a 'Flea Market' if Third-Party Payment Systems Were Allowed

Monday April 12, 2021 9:41 am PDT by
In a recent interview with the Toronto Star, Apple CEO Tim Cook spoke about a wide variety of topics, ranging from App Tracking Transparency to Apple's ongoing legal battle over App Store policies with Fortnite creator Epic Games. Notably, Cook said that Epic Games' desire for Apple to let developers offer their own payment systems in apps "would make the App Store a flea market":At the...
tim cook toronto star

Tim Cook Says Apple is 'Not Against Digital Advertising' Ahead of iOS 14.5 Launch With App Tracking Transparency

Monday April 12, 2021 8:00 am PDT by
Starting with iOS 14.5, iPadOS 14.5, and tvOS 14.5, Apple will be requiring apps to receive a user's permission to track their activity for targeted advertising purposes, as part of a privacy measure known as App Tracking Transparency. Ahead of App Tracking Transparency being enforced, Apple CEO Tim Cook has participated in a privacy-focused interview with the Toronto Star, telling the...
a13 bionic mockup

Apple Made Sudden Security Changes to its Chips in Fall 2020

Monday April 12, 2021 8:15 am PDT by
Apple made unusual mid-production hardware changes to the A12, A13, and S5 processors in its devices in the fall of 2020 to update the Secure Storage Component, according to Apple Support documents. According to an Apple Support page, spotted by Twitter user Andrew Pantyukhin, Apple changed the Secure Enclave in a number of products in the fall of 2020:Note: A12, A13, S4, and S5 products...
HomePod G4 Feature

Bloomberg: Future HomePod May Feature iPad Connected Via Robotic Arm to Track Users Around The Room During FaceTime Calls

Monday April 12, 2021 3:50 am PDT by
In a report outlining a possible Apple TV with a combined HomePod and camera, Bloomberg's Mark Gurman says that Apple is exploring a future high-end HomePod speaker that could include an iPad connected via a robotic arm that tracks and follows users around a room. From the report: The Cupertino, California-based technology giant, is also mulling the launch of a high-end speaker with a touch ...