Apple Further Trims iPhone 5c Production as Customers Continue to Prefer iPhone 5s

According to Chinese site C Technology [Google Translate, via Unwired View], Apple is continuing to reduce its orders for the iPhone 5c with suppliers, still working to balance production with customer demand that has remained very strongly in favor of the higher-priced iPhone 5s.

The report claims that Apple's main assembly partner ProTek (Pegatron) has slashed production from 320,000 units per day in October to just 80,000 units per day. Similarly, Apple's backup assembler for the iPhone 5c, Foxconn, is operating at only a minimum capacity of 8-9,000 units per day.

Customer interest in Apple's iPhone 5s has continued to outpace that of the iPhone 5c, with Chinese mobile phone retailer D.Phone reporting that that the iPhone 5s is holding a 3.68:1 advantage over the iPhone 5c among its customers, according to MyDrivers [Google Translate].

fiksu_iphone_nov15
Similar signs of continued iPhone 5s strength are showing up in data from analytics firm Fiksu, which shows iPhone 5s activity outpacing iPhone 5c activity by a 3-to-1 margin. As of today, Fiksu is seeing the iPhone 5s accounting for 6.4% of active iPhone devices on its network, with the iPhone 5c accounting for just 2.1%. That gap has grown over the past month, with the iPhone 5s previously outperforming the iPhone 5c by a roughly 2-to-1 margin.

Reports of Apple cutting iPhone 5c production are not new, but if the numbers in this latest report are correct, the cuts are even deeper than previously reported.

While iPhone 5c supplies have been plentiful since the device's September launch, the iPhone 5s has been much more constrained and is only now beginning to see improved supplies. Earlier this week, shipping estimates for new orders through Apple's online store improved to 1-2 weeks, while the various models are showing significantly improved availability in Apple's retail stores.

Top Rated Comments

TrashCanBin Avatar
114 months ago
Because people aren't idiots.
Score: 49 Votes (Like | Disagree)
hansonjohn590 Avatar
114 months ago
Eh, I think this isn't necessarily by design, but not a problem for Apple. They gave the "analysts" and "pundits" what they wanted -- a low cost iPhone -- and the consumers aren't buying it. Now Tim and Co. can turn around and say, "See? It didn't work. Now let us get back to doing what we do best -- hyper focusing on a single product."

on what planet is the 5C considered a 'low cost phone?'
Score: 36 Votes (Like | Disagree)
spikeyy Avatar
114 months ago
Cut the price and not the production
Score: 29 Votes (Like | Disagree)
jnc Avatar
114 months ago
Apple's Executive Boardroom meeting:

"I just don't get it. People want the phone from last year with a few slight improvements way more than they want the phone from last year with a colourful plastic backplate... why is that?!"

Disclaimer: I LOVE the build of the 5C, but it's simply the wrong price for what it is.
Score: 22 Votes (Like | Disagree)
Rogifan Avatar
114 months ago
I've said it from the beginning making the iPhone 5C was a failure from a start

Lipstick on a pig is still a pig
Glad to know my iPhone 5 is a pig.
Score: 19 Votes (Like | Disagree)
Reason077 Avatar
114 months ago
More proof that the iPhone 5c is a failure. Apple have lost their way.

Great product. Wrong price point.
Score: 18 Votes (Like | Disagree)

Popular Stories

iPhone 14 Pro Purple Rear Flat MacRumors Exclusive

iPhone 14 Pro Predicted to Start With Increased 256GB Storage Alongside Rumored Price Increase

Wednesday August 10, 2022 11:14 am PDT by
Earlier today, analyst Ming-Chi Kuo claimed iPhone 14 Pro models will be more expensive than iPhone 13 Pro models. Kuo did not reveal exact pricing, but he said that the average selling price of all four iPhone 14 models will increase by about 15% overall. While higher prices would be disappointing for customers, it is possible the iPhone 14 Pro and iPhone 14 Pro Max will offer increased...
iOS 16 battery percentage

Apple Limiting iOS 16 Beta 5 Battery Percentage Display to Select iPhones: Here Are the Supported Devices

Tuesday August 9, 2022 2:51 am PDT by
Apple this week brought back one of the most highly requested features from iOS users since the launch of the iPhone X in 2017: the ability to see your battery percentage directly in the status bar. Ever since the launch of the iPhone X with the notch, Apple has not allowed users to show their battery percentage directly in the status bar, forcing them to swipe down into Control Center to...
iPhone 14 Pro Lineup Feature Silver

Kuo: Apple to Increase Prices of iPhone 14 Pro Models

Wednesday August 10, 2022 8:22 am PDT by
Apple plans to increase the prices of iPhone 14 Pro models compared to iPhone 13 Pro models, according to analyst Ming-Chi Kuo. Kuo did not reveal exact pricing for the iPhone 14 Pro models. However, in a tweet today, he estimated that the average selling price of the iPhone 14 lineup as a whole will increase by about 15% compared to the iPhone 13 lineup. In the United States, the iPhone...
ios 16 beta 5 battery percent

iOS 16 Beta 5: Battery Percentage Now Displayed in iPhone Status Bar

Monday August 8, 2022 10:43 am PDT by
With the fifth beta of iOS 16, Apple has updated the battery icon on iPhones with Face ID to display the specific battery percentage rather than just a visual representation of battery level. The new battery indicator is available on iPhone 12 and iPhone 13 models, with the exception of the 5.4-inch iPhone 12/13 mini. It is also available on the iPhone 11 Pro and Pro Max, XS and XS Max, and...
battery percentage ios 16

Here's Why the iPhone Battery Status Icon in iOS 16 Is So Controversial

Wednesday August 10, 2022 4:34 am PDT by
In the latest iOS 16 beta, Apple has updated the status bar battery icon on iPhones with Face ID to display the exact percentage remaining rather than just a visual representation of battery level, and while the change has been largely welcomed, some users are unhappy with the way it has been implemented. In iOS 15 and earlier, battery percent has not been present on iPhones that have...
iPhone 14 Pro Purple Front and Back MacRumors Exclusive feature

iPhone 14 Is Just a Few Weeks Away: Three Tips to Prepare for the New iPhone

Wednesday August 10, 2022 4:08 am PDT by
The launch of the new iPhone 14 is just a few weeks away, meaning millions of iPhone customers will soon upgrade their existing iPhone or perhaps get an iPhone for the first time. Exclusive MacRumors iPhone 14 Pro renders by graphic designer Ian Zelbo Whether upgrading from an older model or this is your first iPhone, we've rounded up a few tips to help you prepare for the next flagship...
iPhone 14 Lineup Feature Purple

Color Options for All iPhone 14 Models: Everything We Know

Monday August 8, 2022 3:59 am PDT by
The iPhone 14 and iPhone 14 Pro models are rumored to be available in a refreshed range of color options, including an all-new purple color. Most expectations about the iPhone 14 lineup's color options come from an unverified post on Chinese social media site Weibo earlier this year. Overall, the iPhone 14 and iPhone 14 Pro's selection of color options could look fairly similar to those of the ...