Apple Adds 'Offers In-App Purchases' Disclosure for App Store Apps [Update: Now on iOS Stores]

angry_birds_in_app_purchaseAs noted by The Guardian, Apple today rolled out a new "Offers In-App Purchases" disclosure directly underneath the Buy/Free button for App Store apps supporting the feature. The addition helps make clear to potential purchasers that free or even paid apps may require additional purchases in order to unlock the apps' full functionality or for other benefits such as acquiring in-game currency.

The new tagline is currently only appearing in the desktop version of the App Store that sits within iTunes. For now, it's not shown in the iOS App Store app, nor does it appear on webpages for iOS apps.

Apple confirmed to The Guardian that the message is a new addition to the App Store. Its location – directly below the icon and "Free" button on each app's page – makes it even easier for people to identify that an app uses in-app purchases (IAP) before downloading it.

Apple just recently settled a lawsuit over the issue of children being able to make unauthorized in-app purchases sometimes totaling as much as thousands of dollars. With today's move, Apple is clearly attempting to make it even more clear to users before they download or purchase an app whether it includes In-App Purchase content.

The report notes that Apple could easily use the new disclosure to deploy a filter that would allow parents to restrict their children's downloads to only free apps with no In-App Purchase content, but the company has not yet taken that step.

Update: The notifications are now on the iOS App Store as well.

Popular Stories

Apple CarPlay Ultra instrument cluster themes 01

Apple's CarPlay Ultra Is Here – Does Your iPhone Support It?

Thursday May 15, 2025 5:17 am PDT by
Apple's recently announced CarPlay Ultra promises a deeply integrated in-car experience, but not all iPhone users will be able to take advantage of the new feature. According to Apple's press release, CarPlay Ultra requires an iPhone 12 or later running iOS 18.5 or later. This means if you're using an iPhone 11, iPhone XR, or any older model, you'll need to upgrade your device to access...
Apple CarPlay Ultra instrument cluster themes 01

Apple's 'CarPlay Ultra' Experience Now Available

Thursday May 15, 2025 5:07 am PDT by
Apple today announced that its next-generation CarPlay experience, now dubbed "CarPlay Ultra" begins rolling out today, starting with Aston Martin vehicles. Subscribe to the MacRumors YouTube channel for more videos. CarPlay Ultra is now available with new Aston Martin vehicle orders in the U.S. and Canada. It will also be available for existing models that feature the brand's next-generation ...
CarPlay Ultra Climate Controls

Apple Says These Vehicle Brands Plan to Offer All-New CarPlay Ultra

Thursday May 15, 2025 8:13 am PDT by
Apple today announced the launch of CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. CarPlay Ultra features deep integration with a vehicle's instrument cluster and systems, built-in Radio and Climate apps, customizable widgets, and more. The interface is tailored to each vehicle model and automaker's identity, and drivers can also adjust...
iPhone 17 Air Pastel Feature

iPhone 17 Air Battery Capacity and Weight Allegedly Revealed

Monday May 19, 2025 2:22 am PDT by
Apple is expected to launch an all-new ultra-thin iPhone 17 Air later this year, and while there have been plenty of rumors about the camera's overall design and thinness, we haven't heard any details about the device's weight and battery capacity until now. According to the leaker going by the account name "yeux1122" on the Korean-langauge Naver blog, the 6.6-inch iPhone 17 Air has a weight ...
iOS 18 Siri Personal Context

Apple Will Reportedly Be More Cautious About Announcing New Features Well in Advance

Sunday May 18, 2025 2:50 pm PDT by
Apple plans to mostly stop announcing new features more than a few months before they are ready to launch, according to Bloomberg's Mark Gurman and Drake Bennett. The pair of reporters revealed this noteworthy tidbit towards the bottom of a lengthy report about Apple's artificial intelligence shortcomings today. This alleged change in strategy comes after Apple was forced to delay its more...
iPhone Siri Glow

Apple Will Reportedly Let iPhone Users in the EU Switch Away From Siri

Sunday May 18, 2025 2:31 pm PDT by
Apple is planning to give users in the EU the ability to set a default voice assistant other than Siri, according to Bloomberg's Mark Gurman and Drake Bennett. In a lengthy report about Apple's artificial intelligence shortcomings today, Gurman and Bennett said Apple plans to introduce this change across multiple software platforms, which likely means the iPhone, iPad, and Mac at a minimum. ...

Top Rated Comments

Dr McKay Avatar
159 months ago
...or it should say "You should play with your kids instead".

Yes because all parents do is play with their kids, they never need the kids to be quiet for half an hour while you cook dinner etc.
Score: 21 Votes (Like | Disagree)
Adokimus Avatar
159 months ago
This is designed for stupid / ignorant / lawsuit happy people.

This comment is designed for people with a false sense of superiority.
Score: 14 Votes (Like | Disagree)
komodrone Avatar
159 months ago
...or it should say "You should play with your kids instead".
Score: 14 Votes (Like | Disagree)
Adokimus Avatar
159 months ago
Already a bunch of naysayers (pretty standard for any apple news), but I think this is great. I'm not worried about making accidental purchases, but I like having a quick way to know if I'm buying an entire app or if they are going to nickel and dime me for "add ons" or anything else. It's commendable to be creating more informed consumers.
Score: 12 Votes (Like | Disagree)
gnasher729 Avatar
159 months ago
Forgive my ignorance, but if you make an in-app purchase, doesn't it require your password? :confused:

Yes. Of course, some people _are_ stupid and give their kids a password and the kids know the credit card. More problematic, once you enter the password (to download a free app), it keeps working for 15 minutes. Which is excellent if you are looking for a dozen songs to download and don't have to enter your password each time, but bad if your kids can buy super power berries for $100 in a game.

An improvement to the password "15 minute" rule would be to allow no purchases more expensive than the original one. So: Free game -> no paid purchases. 99cent game -> no purchases over 99cent. That would stop the worst cases, but you can still download a dozen songs within fifteen minutes.
Score: 7 Votes (Like | Disagree)
slicecom Avatar
159 months ago
I'd like to see "Free" apps with in app purchases in a completely separate category from apps that are actually free/ad supported.
Score: 7 Votes (Like | Disagree)