THX, the company behind Lucasfilm's audio/visual reproduction standard for movie theaters, A/V equipment, and more, has released a new iPhone app to assist consumers with calibrating their HDTV's and home theater setups. The app is currently free for one week, but will rise to $1.99 after.

Thx
THX prefers that users connect the app to their television via Apple's official HDMI adapter, but AirPlay Mirroring can also be used for the visual tests -- audio tests won't work over the AirPlay protocol.

But those that do try out THX's method will be rewarded with modest improvements. In our tests, it worked as advertised. Speaking to The Verge, company reps made clear that Tune-Up isn't meant to be a substitute for having a professional visit your home for a thorough calibration. Instead, it's a tool that can (fairly quickly) help your new TV look better than it did the first time you turned it on. And as an added bonus, you'll be able to play the famous "deep note" that moviegoers hear before THX-certified movies in lossless audio.

THX tune-up is a free download on the App Store for 1 week, before rising to $1.99. [Direct Link]

Top Rated Comments

nicholc2 Avatar
122 months ago
It's a gimmick and marketing ploy.

If done properly it is in no way a gimmick or marketing ploy. It makes a HUGE difference in the viewing experience. Night and day on most TVs if done properly.
Score: 7 Votes (Like | Disagree)
jdmagoo1 Avatar
122 months ago
It's a gimmick and marketing ploy.

Umm you are totally incorrect, having your tv and sound system pro calibrated is like buying a brand new system afterwards, definitely not a marketing ploy!
Score: 5 Votes (Like | Disagree)
basesloaded190 Avatar
122 months ago
It's a gimmick and marketing ploy.

Not really. You don't need to have a professional do it, but having your system (both video and audio) will dramatically change the experience.
Score: 5 Votes (Like | Disagree)
kolax Avatar
122 months ago
I got bored and kept playing THX Deep Note through my 5.1 up loud. Slightly turned on right now.
Score: 5 Votes (Like | Disagree)
M-O Avatar
122 months ago
the audience is now deaf.
Score: 5 Votes (Like | Disagree)
inlinevolvo Avatar
122 months ago
Very cool. Though the 49 dollars apple wants for the cable, not so much.
Score: 5 Votes (Like | Disagree)

Popular Stories

iPhone 14 Purple Lineup Feature

Will the iPhone 14 Be a Disappointment?

Saturday May 21, 2022 9:00 am PDT by
With around four months to go before Apple is expected to unveil the iPhone 14 lineup, the overwhelming majority of rumors related to the new devices so far have focused on the iPhone 14 Pro, rather than the standard iPhone 14 – leading to questions about how different the iPhone 14 will actually be from its predecessor, the iPhone 13. The iPhone 14 Pro and iPhone 14 Pro Max are expected...
apple ar headset concept 1

Apple's Headset Said to Feature 14 Cameras Enabling Lifelike Avatars, Jony Ive Has Remained Involved With Design

Friday May 20, 2022 6:50 am PDT by
Earlier this week, The Information's Wayne Ma outlined struggles that Apple has faced during the development of its long-rumored AR/VR headset. Now, in a follow-up report, he has shared several additional details about the wearable device. Apple headset render created by Ian Zelbo based on The Information reporting For starters, one of the headset's marquee features is said to be lifelike...
sony headphones 1

Sony's New WH-1000XM5 Headphones vs. Apple's AirPods Max

Friday May 20, 2022 12:18 pm PDT by
Sony this week came out with an updated version of its popular over-ear noise canceling headphones, so we picked up a pair to compare them to the AirPods Max to see which headphones are better and whether it's worth buying the $400 WH-1000XM5 from Sony over Apple's $549 AirPods Max. Subscribe to the MacRumors YouTube channel for more videos. First of all, the AirPods Max win out when it comes ...
apple music

Apple Increases Apple Music Subscription Price for Students in Several Countries

Sunday May 22, 2022 1:57 am PDT by
Apple has silently increased the price of its Apple Music subscription for college students in several countries, with the company emailing students informing them their subscription would be slightly increasing in price moving forward. The price change is not widespread and, based on MacRumors' findings, will impact Apple Music student subscribers in but not limited to Australia, the...
iPhone 13 Face ID

'High-End' iPhone 14 Front-Facing Camera to Cost Apple Three Times More

Monday May 23, 2022 7:05 am PDT by
The iPhone 14 will feature a more expensive "high-end" front-facing camera with autofocus, partly made in South Korea for the first time, ET News reports. Apple reportedly ousted a Chinese candidate to choose LG Innotek, a South Korean company, to supply the iPhone 14's front-facing camera alongside Japan's Sharp. The company is said to have originally planned to switch to LG for the iPhone...