Apple Predicted to Expand Lead in Global Semiconductor Purchases in 2012

Research firm IHS iSuppli today released the results of a new study tracking global semiconductor sales in 2012, predicting that Apple will expand its lead on the strength of 15% growth in the face of a stagnant market. Apple first topped the list in 2010 after quickly rising from third place in 2009 and sixth place in 2008.

Apple is maintaining its lead in semiconductor purchasing because of continuing strong demand for its products, combined with the company’s capability to maintain beneficial relationships with more than 150 suppliers that provide components or offer manufacturing and assembly services.

But aside from maintaining its global dominance in chip purchasing, Apple is also outgrowing the other OEMs and making gains in the various regions of the world. For Apple, this translates into competitive advantages when it comes to manufacturing electronic products.

isuppli semiconductors 2012
The report notes that Apple's increasingly dominant market position, which is estimated to see nearly double the revenue of second-place Samsung this year, gives Apple significant market advantages in terms of controlling pricing, availability, and product roadmaps.

Apple is predicted to continue expanding its lead in 2013, with IHS iSuppli's estimates pegging Apple at 12.3% growth next year, the highest of any top-ten global customer.

Top Rated Comments

thewitt Avatar
124 months ago
Apple is not a low ball customer. They demand high quality and delivery performance and they are willing to pay for it. This is a good thing for everyone - supplier and consumer.
Score: 4 Votes (Like | Disagree)
Rocketman Avatar
124 months ago
Given that Apple is by far larger and by far growing faster by this measure is interesting, but another factor is the average cost per CPU has been dropping as the mix shifts from Intel based Macs to custom silicon in iPhones and iPads. So the unit count is huge as well.

They are #1 and pulling away because they are developing entire new markets, not just fighting over market share scraps. Their efforts to capitalize suppliers gives them an unbeatable competitive advantage on first mover, first access, full order book fulfillment and net cost. That $110B cash asset is being put to great use as collateral for those investments. The cost savings and profit increases add to it. Positive feedback loop.

Rocketman
Score: 4 Votes (Like | Disagree)
JAT Avatar
124 months ago
What do they mean Buying, and how are they comparing Samsung to Apple here?

I mean, if Samsung actually makes things for real, whereas Apple buys thing from other companies, like Samsung (who actually create the physical items)

How can that compare?

Like saying Apple Milk and Samsung Milk.

Apple are buying more milk than Samsung, but forgetting that Samsung actually own their own cows and produce milk for themselves, so of course they won't be buying much milk as they produce the stuff in the 1st place.

Samsung to Samsung sales should be included if they've done their research properly. It would be a sale from one Samsung entity to another.
Score: 2 Votes (Like | Disagree)
AppleScruff1 Avatar
124 months ago
Yesssss. High five anyone?

I know this will make my life better. I can't wait to tell everyone I know. They will be so envious of me.
Score: 1 Votes (Like | Disagree)
Rocketman Avatar
124 months ago
And Apple is building factories? That is news to me.
You cannot be communicated with.
Score: 1 Votes (Like | Disagree)
Rocketman Avatar
124 months ago
many more great advancements in the near future
Apple is building infrastructure as fast as governments will let them. HQ, servers, factories, retail stores.

Apple is deploying hardware in a "bleeding edge" fashion on displays, mobile CPU, storage, design and integration, software, software diversity and 3rd party involvement. They are choosing where to push the envelope and not only investing in the R&D and product, but investing in the suppliers themselves to lean forward hard. They are facilitating every network possible since that is not their market segment. They work with carriers to give them more customers than they ever imagined or hoped, and make them so sticky there is no term for it, because it has never happened before.

Loyalty matters in commerce. Shocker! BTW it's called an annuity. c.1671 AD

Rocketman

More memory and mobile GPU for God's sake!
Score: 1 Votes (Like | Disagree)

Popular Stories

AirPods Pro Gen 3 Mock Feature Red

AirPods Pro 2 Could Start a New Accessory Ecosystem

Friday January 14, 2022 2:34 am PST by
Apple's second-generation AirPods Pro could arrive alongside a new series of accessories, recent leaked images suggest. Alleged leaked photos of the next-generation AirPods Pro obtained by MacRumors showed a charging case with a metal loop on the side for attaching a strap. Apple has not used this design for any of its other AirPod models and it is unclear why it would be added in this...
netflix2

Netflix Again Raises Prices for All Plans, 4K Streaming Now $20 Per Month

Friday January 14, 2022 12:46 pm PST by
Netflix today updated the prices for its streaming plans, and all of its offerings are now more expensive. The Basic plan is now priced at $9.99 per month, the Standard plan is priced at $15.49 per month, and the Premium plan is priced at $19.99 per month. The Basic plan is $1 more expensive, up from $8.99 per month. This plan allows users to watch on just one screen at a time, and it limits ...
iPhone 14 Mock pill and hole 16x9 120hz

Analyst: All iPhone 14 Models to Feature 120Hz Displays, 6GB of RAM, and More

Friday January 14, 2022 7:02 am PST by
Apple is rumored to announce four new iPhone 14 models in September, and ahead of time, analyst Jeff Pu has outlined his expectations for the devices. In a research note with Haitong International Securities, obtained by MacRumors, Pu claimed that all iPhone 14 models will feature ProMotion displays, compared to only Pro models currently. ProMotion enables a variable refresh rate up to 120Hz ...
Unlikely Products 2022 Feature

Six Rumored Apple Products You're Unlikely to See This Year

Saturday January 15, 2022 2:06 pm PST by
Much has been said about what consumers could see from Apple in 2022, but the company is also working on a handful of rumored products that aren't expected to be unveiled for at least another 12 months, and in some cases a lot longer. Of course, that's assuming they get released at all. Apple works on many potential products some of which ultimately never see the light of day. With that in...
top stories 20220115

Top Stories: iPhone 14 Pro Rumors, iCloud Private Relay Controversy, iOS 15.2.1 Released, and More

Saturday January 15, 2022 6:00 am PST by
Hole-punch? Pill? Hole-punch and pill? Rumors about what the front camera system on the iPhone 14 Pro will look like are evolving rapidly, and it now appears we might be getting a novel but potentially controversial design later this year. Other major stories this week included some confusion and controversy about iCloud Private Relay being disabled for some T-Mobile customers, increasing...
iPhone 14 Mock pill and hole thumb

ProMotion Now Expected to Remain Exclusive to iPhone 14 Pro Models, Not Expand to Entire Lineup

Sunday January 16, 2022 8:56 am PST by
Continuing the tradition set with the iPhone 13 Pro, only the highest-end iPhone 14 models will feature Apple's ProMotion display technology, according to a respected display analyst. Ross Young, who on multiple occasions has detailed accurate information about Apple's future products, said in a tweet that ProMotion will not be expanded to the entire iPhone 14 lineup and will remain...
iPad Pro Big Ol Logo Orange

Next iPad Pro Might Feature Large Glass Apple Logo to Allow Wireless Charging

Friday January 14, 2022 10:44 am PST by
Bloomberg's Mark Gurman and Debby Wu last year reported that Apple had tested a new iPad Pro with a glass back for wireless charging capabilities. In a recent edition of his newsletter, Gurman said he expects the new iPad Pro to be released in 2022. While the new iPad Pro is still on track to feature wireless charging, 9to5Mac's Filipe Espósito today reported that Apple may have ultimately...
ipad air 4 video

New iPad Air Rumored to Launch This Spring With A15 Chip, 5G, Center Stage Camera, and More

Saturday January 15, 2022 8:05 pm PST by
Apple is planning to release a fifth-generation iPad Air with similar features as the sixth-generation iPad mini, including an A15 Bionic chip, 12-megapixel Ultra Wide front camera with Center Stage support, 5G for cellular models, and Quad-LED True Tone flash, according to Japanese blog Mac Otakara. Citing reliables sources in China, the report claims that the new iPad Air could be...