ifoAppleStore shares some photos of a newly-revamped Apple product display section in an Arkansas Walmart store near the retail chain's headquarters. Coming with dedicated wood display surfaces and lighted signage, the new displays mark a distinct improvement over the previous Apple product displays that had simply been integrated into existing display shelving.
The displays feature tall, double-sided, back-lit graphics, a clean-looking wood table, live display products and under-table accessory storage with security glass. The new look updates previous Apple product displays within Walmart stores that have been notoriously small, invisible and poorly maintained.
Walmart has long been a close retail partner with Apple, and the company has served as a launch-day source for a number of high-profile Apple products. The chain was even the first store to begin selling the new iPad in many locations in the United States, with a number of the company's stores offering select models of the device at 12:01 AM local time on launch day, eight hours ahead of Apple's own retail stores.
Apple has been rumored to be partnering with Walmart to bring store-within-a-store concepts to the retailer's Sam's Club warehouse stores, and it seems that the companies are also at least exploring expanding their partnership in the more plentiful Walmart locations. Apple has also committed to bring 25 dedicated Apple shops to Target stores, signifying the company's interested in expanding its presence at mass market retailers with a broader reach than its own retail store network.
Apple is developing a MacBook with the A18 Pro chip, according to findings in backend code uncovered by MacRumors.
Earlier today, Apple analyst Ming-Chi Kuo reported that Apple is planning to launch a low-cost MacBook powered by an iPhone chip. The machine is expected to feature a 13-inch display, the A18 Pro chip, and color options that include silver, blue, pink, and yellow.
MacRumors...
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are less than three months away, and there are plenty of rumors about the devices.
Apple is expected to launch the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max in September this year.
Below, we recap key changes rumored for the iPhone 17 Pro models:Aluminum frame: iPhone 17 Pro models are rumored to have an...
In 2020, Apple added a digital car key feature to its Wallet app, allowing users to lock, unlock, and start a compatible vehicle with an iPhone or Apple Watch. The feature is currently offered by select automakers, including Audi, BMW, Hyundai, Kia, Genesis, Mercedes-Benz, Volvo, and a handful of others, and it is set to expand further.
During its WWDC 2025 keynote, Apple said that 13...
Apple hasn't updated the AirPods Pro since 2022, and the earbuds are due for a refresh. We're counting on a new model this year, and we've seen several hints of new AirPods tucked away in Apple's code. Rumors suggest that Apple has some exciting new features planned that will make it worthwhile to upgrade to the latest model.
Subscribe to the MacRumors YouTube channel for more videos.
Heal...
Apple is planning to launch a low-cost MacBook powered by an iPhone chip, according to Apple analyst Ming-Chi Kuo.
In an article published on X, Kuo explained that the device will feature a 13-inch display and the A18 Pro chip, making it the first Mac powered by an iPhone chip. The A18 Pro chip debuted in the iPhone 16 Pro last year. To date, all Apple silicon Macs have contained M-series...
Popular accessory maker Anker this month launched two separate recalls for its power banks, some of which may be a fire risk.
The first recall affects Anker PowerCore 10000 Power Banks sold between June 1, 2016 and December 31, 2022 in the United States. Anker says that these power banks have a "potential issue" with the battery inside, which can lead to overheating, melting of plastic...
Wednesday June 25, 2025 2:08 pm PDT by Joe Rossignol
Chase this week announced a series of new perks for its premium Sapphire Reserve credit card, and one of them is for a pair of Apple services.
Specifically, the credit card now offers complimentary annual subscriptions to Apple TV+ and Apple Music, a value of up to $250 per year.
If you are already paying for Apple TV+ and/or Apple Music directly through Apple, those subscriptions will...
As part of its 10-year celebrations of Apple Music, Apple today released an all-new personalized playlist that collates your entire listening history.
The playlist, called "Replay All Time," expands on Apple Music's existing Replay features. Previously, users could only see their top songs for each individual calendar year that they've been subscribed to Apple Music, but now, Replay All...
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are around three months away, and there are plenty of rumors about the devices.
Apple is expected to launch the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max in September this year.
Below, we recap key changes rumored for the iPhone 17 Pro models:Aluminum frame: iPhone 17 Pro models are rumored to have an...
I know it's fun to make fun of Walmart, but I've been to plenty of towns where the Walmart is their only chain-product shopping option. And they sure as heck aren't getting Apple stores built next door.
So I think it's great that these people (some of whom are relatives of mine) have these options now. Too bad these displays don't come with a '1-genius genius bar.'
That looks like more display space than what my local Best Buy has. They have a small table cramped with a couple of macbooks and 2 iMacs and that's about it.
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.
