Apple's 'Education Announcement' Scheduled for January 19 in New York City

apple guggenheim invite1
The Loop reports that Apple has sent out media invitations for an "education announcement" to be made at the Guggenheim Museum in New York City on Thursday, January 19.

Word of the event first surfaced last week, and sources have indicated that the announcement will relate to publishing, with digital textbooks perhaps playing a major role.

Update: The New York Times confirms that the event will focus on digital textbooks and that no new hardware will be introduced.

The event will showcase a new push by Apple into the digital textbook business, but will not feature any new devices, according to a person briefed on the event who did not want to be identified talking about it before it occurs.

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Top Rated Comments

rdowns Avatar
163 months ago
I have a hard time seeing the NY skyline without thinking of 9/11. Maybe not the best marketing move by Apple.

Oh please. :rolleyes:
Score: 21 Votes (Like | Disagree)
JPark Avatar
163 months ago
please! no iPad-based textbooks for kids. the glare is horrible and strains the eyes.

if distributing textbooks please use eInk.

think of the kids for God's sake!

You mean the kids carrying 30lb backpacks home from middle school, often using one should strap?
Score: 21 Votes (Like | Disagree)
MacOSXuser Avatar
163 months ago
wish more educational discount announced
Score: 14 Votes (Like | Disagree)
3N16MA Avatar
163 months ago
iPad textbooks will be great if they're significantly cheaper than their physical counterparts. Used textbooks are one of the easiest things to sell in university/college and dramatically reduce the final cost. However the convenience and extra features may be more valuable to some than resale value.

I have a hard time seeing the NY skyline without thinking of 9/11. Maybe not the best marketing move by Apple.

Really? The NYC skyline is the most iconic skyline in the world and is used in everything from snow globes to big budget Hollywood films. 9/11 was tragic but it's is not going to stop anyone from using the amazing NYC skyline. Also it looks like Apple is portraying midtown Manhattan and not lower Manhattan which means you have no point.
Score: 12 Votes (Like | Disagree)
arkitect Avatar
163 months ago

The re-birth of the eMac !
The return of the eMac!!!
The ePad… hmm.
Score: 12 Votes (Like | Disagree)
Detrius Avatar
163 months ago
It seems un-Apple-ish to release products only centered on education, though.

What world do you live in?

Reference the entire line of LC Macs and add the eMac. It may have been a while since they last did it, but it's very Apple-ish to release products only centered on education.
Score: 11 Votes (Like | Disagree)