Preview at WWDC likely in June, followed by September launch.
Apple Institutes New Charitable Matching Program for Employees
Team:An Apple spokesperson has confirmed to MacRumors that the program is indeed now in place.
I am very happy to announce that we are kicking off a matching gift program for charitable donations. We are all really inspired by the generosity of our co-workers who give back to the community and this program is going to help that individual giving go even farther.
Starting September 15, when you give money to a non-profit 501(c)(3) organization, Apple will match your gift dollar-for-dollar, up to $10,000 annually. This program will be for full-time employees in the US at first, and we'll expand it to other parts of the world over time.
Thank you all for working so hard to make a difference, both here at Apple and in the lives of others. I am incredibly proud to be part of this team.
If you'd like more information on the program, you can get it on HRWeb, which can be easily accessed through AppleWeb.
Steve Jobs' lack of a public record of philanthropy was highlighted just last week, with U2 singer Bono coming to Jobs' defense and noting that Apple has contributed "tens of millions of dollars" to the (Product)RED campaign against AIDS.