Earlier today, we suggested that Apple was likely planning an App Store for the new Apple TV which is based on iOS. It seems Steve Jobs was actually very open about this possibility in a Bloomberg Businessweek interview earlier this month (via jaw04005).
What Jobs didn't say is that Apple wants to become king of the living room. He tells Bloomberg Businessweek that when the time is right, Apple could open an App Store for the TV that could do for television sets what all those apps have done for the iPhone.
An App Store for AppleTV-specific apps could increase the utility of what initially seemed a disappointing upgrade. Some are already excited about the implications that AirPlay will have now that it seems likely that any H.264 video application could stream content to the Apple TV.
Apple changed the strategy for iOS 17 later in its development process to add several new features, suggesting that the update may be more significant than previously thought, Bloomberg's Mark Gurman reports.
In January, Gurman said that iOS 17 could be a less significant update than iPhone updates in previous years due to the company's intense focus on its long-awaited mixed-reality...
This year, all iPhone 15 models will include Apple's Dynamic Island that unifies the pill and hole cutouts at the top of the display, but there will also be a material change to the feature that wasn't included in the iPhone 14 Pro models.
According to a new tweet by Apple industry analyst Ming-Chi Kuo, the proximity sensor on the iPhone 15 series will be integrated inside the Dynamic Island ...
We're still almost six months away from the official unveiling of the iPhone 15 lineup, but it seems like every day we're learning more about what to expect from the next-generation models. Notably, this week gave us our clearest look yet at what appear to be some changes for the volume and mute control hardware.
iOS 16.4 and associated releases are also right around the corner with some new ...
We saw a lot of great deals on Apple products and related accessories this week, including Samsung's iMac-like Smart Monitor M8 for $250 off, a 30 percent off spring sale at Anker, and the year's best prices on numerous AirPods models. All of these deals are still available to purchase right now, so we're recapping them and more below.
Note: MacRumors is an affiliate partner with some of these ...
Apple showcased its mixed-reality headset to the company's top 100 executives in the Steve Jobs Theater last week, according to Bloomberg's Mark Gurman.
In the latest edition of his "Power On" newsletter, Gurman explained that the "momentous gathering" is a "key milestone" ahead of the headset's public announcement planned for June. The event was intended to rally Apple's top members of...
Some Apple employees are concerned about the usefulness and price point of the company's upcoming mixed-reality headset, The New York Times reports.
Apple headset concept by David Lewis and Marcus Kane Initial enthusiasm around the device at the company has apparently become skepticism, according to eight current and former Apple employees speaking to The New York Times. The change of tone...
While the iPhone 15 series is still around six months away from launching, there have already been plenty of rumors about the devices. Many new features and changes have been rumored for the iPhone 15 Pro and iPhone 15 Pro Max in particular.
Below, we have recapped 10 changes rumored for iPhone 15 Pro models that are not expected to be available on the standard iPhone 15 and iPhone 15 Plus:A1...
Following nearly six weeks of beta testing, iOS 16.4 is expected to be released to the public as soon as this week. The software update includes a handful of new features and changes for the iPhone 8 and newer. To install an iOS update, open the Settings app on the iPhone, tap General → Software Update, and follow the on-screen instructions.
Below, we have recapped eight new features and...
Top Rated Comments
IMHO, the time is right, right *now*, if they want AppleTV to really take off. But that said, there sure is a lot of armchair Apple management that takes place around here.
Steve Jobs knows FAR better than any of us how many projects his company can take on at one time, without getting overloaded. He likely doesn't think it's worth taking people away from other projects they've got going right now (such as that iOS 4 for iPad?) to develop an online AppleTV section of the store.
IMHO, many of Apple's products are really only successful in the marketplace because they took the time to hone them before pushing them out on store shelves. Unfortunately, most Apple product users seem to be impatient and expect these things to keep churning out of Cuppertino at a breakneck pace.
The new iteration of the AppleTV is, seemingly, just another "baby step" Apples wants to take right now. I don't think they've really expressed interest in dominating the home theater/media center market -- or else you'd see much more activity in that area. In a way, it makes a lot of sense though. You didn't see Apple rush a cellphone to market either. They waited for YEARS, letting other companies dominate that arena, until it was clear they had a way to trump everything that was available or likely to be developed based on those existing products.
Autumn 2010 : Apple announces quarterly results which show a 50 Billion Dollar revenue / 20 Billion Dollar profits trajectory. The analysts revise their expectations ..
Spring 2011 : after the iPad, the iPhone (now 5) is introduced in China, and generates hysteria, as well as a specific Verizon CDMA model for the US. The competitors announce models "soon to come", but fail to materialize ... Analysts revise their expectations again..
The analysts start to realize that instead of the iPad (now sold at more than three million per month) cannibalizing the Macs, each product or service of the Apple ecosystem strengthens each other, and that Apple is eating up every year a percentage of the huge PC market share. They revise their expectations accordingly ..
Autumn 2012 : Apple reinvents the watch: iWatch (human skin surface currents being used to transmit information to earphones. At that time, rumors already circulated that Apple was secretly working on a way to convey the audio information directly to the brain. Other rumors from sources (which insisted to remain unidentified) also speculated that Apple was working on the most secret project of its history (code name Wozniak), aiming at implementing a neuronal version of the iOS into the human brain (the only minor remaining technical difficulty being to implement into the human brain a 5.1 encoded audio information into the human brain).
Summer 2011 : Steve Jobs announces that a few billion Dollars out of Apple's cash will be used to launch Apple's largest private satellite constellation (this representing a tiny proportion of Apple's total cash). TV broadscasters feel uncomfortable ..
Spring 2012 : Apple reinvents the TV : iTV (British shareholders of ITV, the managers of which had previously expressed irritation about the use of this acronym, enthusiastically accept Apple's generous offer). The TV broadcasting industry understand that its destiny is sealed, and consists in being cut into tiny bits...
Summer 2013 : Apple reinvents the credit card : Steve announces that the iPhone now fully possesses credit card capabilities (with of course sophisticated authentication capabilities, and added value services for budget management, etc ...), and announces the creation of the Apple iBank. Although Banking companies publicly minimize the announcement, they infact are terrorized, as they know that Apple's gigantic cash makes this situation very dangerous for them.
Spring 2014 : the Apple profits have now jumped to the incredible amount of 40 Billion Dollars a year, turning Apple shares into the largest stock among any companies in the world (beyond Exxon Mobil or Petrochina). Analysts again revise their expectations ..
Summer 2014 : Apple chief financial Officer (R Oppenheimer) manages to convince Steve that the only way to reduce Apple's enormous cash (on which the US government is starting to look at in a somewhat threatening way) would be to distribute a dividend to the shareholders. The Apple share skyrockets again ..
Spring 2015 : Apple acquires Intel. The analysts ...
Apple competitors feel increasingly worried, and find no way to navigate safely through the mine fields of Apple patents (the Lawyers department of Apple has grown up to ten thousand of people, becoming the first department of the company). Sadly for them, they have no hope to expect from the antitrust authorities, since Apple, not being he dominant player in any of its markets, due to its vertical integration model, is out of reach.
Following IBM's historical example, PC suppliers quit one by one the PC market, into which they have no hope to make any decent profit (especially since the competition on prices has become even tougher, as the Windows market share shrinks ..).
Microsoft is in trouble.. (Especially since Steve's pitbull buddy Larry Ellison has successfully sued Google and Microsoft companies about Java (plus various other things), has aggressively and successfully promoted Open Office against Microsoft Office, and engaged a strategic partnership with Apple very dangerous for Microsoft in the professional business market.
Steve Ballmer is fired. Apple uses the old Microsoft video of the "iPhone4 funerals" (pathetic episode, inconcievable for such a large company) to celebrate the news. Dell runs out of business (and distributes the money to its shareholders (who immediately buy Apple shares with it).
Spring 2015 : Steve announces that from now on, the Apple enormous cash + the revenues driven from immaterial content (advertising, music, films, newspapers ..) enable the company to distribute its electronic consumer products for free
Autumn 2016 : in a keynote which will forever remain in the anthology, Steve Jobs reveal that Apple reinvents the car : iCar (yes, it is a mobile device, too ). the automotive industry is terrorized ...
Summer 2019 : the «*water party*» candidate to the US Presidency (tea party follow up, even more aggressive republican sect (yes, it is possible ...)) announces Apple's dismantling in case he/she is elected. Steve Jobs is successfully (without any campaign, as the other candidates withdraw for him) designated as Democrat candidate to the election.
2020 : Apple reinvents the Presidency of the United States :Steve Jobs is elected president of the United States (reachhing majority of votes in all states, including Texas), but insists for its salary to be one dollar / year only (first iPresident of the United States).
At that time, Steve's popularity is so great that most American people convert to Zen Buddhism, and are no longer interested in profit making. The National Riffle Association (NRA) turns itself into the National reconciliation Association, and now promotes non-violence. Apple Stores throughout the world (even China agrees) are converted with little modifications into Zen Buddhist temples (the Logo stays, the tables and Apple products are removed, the Genius bar employees are trained to become spiritual advisors).
2030 : Apple reinvents the religion : after a carreer as a business man & a politician, Steve Jobs reaches the final (and probably the most successful) accomplishment of his life in being a religious leader. Flying throughout the world with his Gulfstream, he preaches successfully Zen Buddhism in climate of religious fervor which cannot be described, and manages to convert very unlikely disciples (such as Arnold Schwarzenegger & Larry Ellison (who decides to give his entire fortune to charity funds, and to spend the rest of his life in the street of San Francisco as a beggar)).
2031 : after a second unsuccessful liver transplantation, Steve Jobs dies. Like Prometheus (who, according to ancient Greek Mythology, was condemned to have his liver perpetullay destroyed and then regenerated, for having stolen the fire from the Olympus, and having given it to the human), Steve Jobs, after having given the Mac to the human, therefore had similar destiny.
I, umrk, simple mortal, hereby testify in the front of Heaven that this is the true, complete and unaltered record of the prophecy that the Orbe of time transmitted to my iPad on the Patmos island (Sorry, no, I was unable to trace back the IP address of the sender ...). May Heaven grant me to live long enough to see the fulfilment of this prophecy !!!!
But the thing is, it's almost a given that the hardware can already do 1080p... Watch for a firmware update.
My iPhone 3gs can playback 1080p H264. It's just not advertised.
You hit it man out of the park...but one more thing.....
The new apple tv will be successful because it is cheap in price and has the apple A4 chip...$99 is like almost the cheapest apple product there is besides the Ipod Shuffle. People are gonna snap up the Apple TV like no tomorrow. It will sell out for sure, once they realize who awesome it is when using airplay. Everybody has a Ipod, Iphone and Ipad and a HDTV will get an Apple TV just for the Airplay feature. And once apple makes a cool ass commercial...its all over.
$99 man.....$99....Its gonna be the hottest thing this Xmas....and it it can stream apps....oh look out!
Much more likely to be 4 gigs or so.
The aTV *NEEDS* storage, simply to operate. It runs iOS, iOS needs a half to whole gig in root and another half to whole gig in the data area. In other words, it's going to have at least 1 to 2 gigs simply not to be a nonfunctional demo doorstop.
It will have a 4 or possibly 8 gigabyte chip inside. There is no reason whatsoever for a 16, apps are *NOT* that big. Not even written for 720p. Apple isn't stupid, they don't put huge great big quantities of flash in something that in all likelihood will never use it.
While the geek crowd would cheer, it would still be at a pricepoint where consumers would roll their eyes at the device. Consumers make up more of the buying numbers of devices than the geek crowd ever will. Apple isn't dumb here and putting a $99 device that competes well with other $99 devices like Roku will put Apple ahead. Or did you miss where everyone is laughing at BoxeeBox right now, primarily because of price despite doing all that you said above?