Apple's Latest Ads Continue to Respond to Microsoft's Campaign
Apple has started airing two more "Get a Mac" ads featuring Justin Long as "Mac" and John Hodgman as "PC". The latest ads continue to target Microsoft's aggressive Laptop Hunters campaign which has focused on Apple's relatively higher prices than comparably equipped PCs.
The new ad called
Top of the Line features actor
Patrick Warburton who is best known for his portrayal of
David Puddy from the
Seinfeld sitcom. The new ad focuses on potential viruses and other "headaches" that may affect PCs, but not Macs. A second ad called
Surprise was
also posted today delivering a similar message.
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Apple today announced it will be permanently closing three retail stores in the U.S. in June, including Apple Trumbull in Trumbull, Connecticut, Apple North County in Escondido, California, and Apple Towson Town Center in Towson, Maryland.
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Apple today announced it will be permanently closing three retail stores in the U.S. in June, including Apple Trumbull in Trumbull, Connecticut, Apple North County in Escondido, California, and Apple Towson Town Center in Towson, Maryland.
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Apple issued the following statement to MacRumors:At Apple, we are constantly striving to deliver exceptional service...
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First, 9to5Mac spotted an Apple Developer Forums thread suggesting that iOS 26.4.1 fixes an iOS 26.4 bug that affected iCloud syncing in some apps.
Second, an...
As we wait for WWDC to kick off next Monday, Apple today announced the winners of its annual Apple Design Awards, recognizing apps and games for their innovation, ingenuity, and technical achievement.
The 2025 Apple Design Award winners are listed below, with one app and one game selected per category:
Delight and Fun - CapWords (App) and Balatro (Game)
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