ValleyWag claims that Apple is recruiting for an ad sales director in an effort to bring advertising into the iTunes store.
In a deal that should bring in several hundred million dollars off the bat, the company will run ads, most notably on its iTunes store.
The article has few details but suggests that Google's ad system would be used.
This is not the first time that there have been rumors of Apple incorporating ads into iTunes. An AdAge article from April 2006 indicated that Apple was looking into publishing ads while users listen to podcasts:
Apple's [April 2006] plans call for the ads to appear only in the lower-left corner of the iTunes library while users listen to podcasts from their computers rather than from portable devices.
Thursday August 27, 2026 7:58 am PDT by Joe Rossignol
The new Mac mini and Mac Studio models unveiled by Apple this week are the company's first new Macs announced in August since 2020.
It is extremely rare for Apple to announce new products of any kind in August, excluding smaller things like new color options and accessories.
As mentioned, Apple's last notable August product announcement was in 2020, when it updated the 27-inch iMac and a...
Thursday August 27, 2026 8:00 am PDT by Joe Rossignol
Apple has announced that it will be holding an event on Wednesday, September 9 at 10 a.m. Pacific Time, with the company widely expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, its first-ever foldable iPhone, and more.
Other products expected to be announced at the event include an Apple Watch Series 12 with a ceramic case option, an Apple Watch Ultra 4, AirPods 5 with and without...
Pre-orders of Apple's iPhone 18 Pro may not open until Saturday, September 12, a day later than the company's usual schedule, according to a new report.
Apple is set to hold its annual iPhone event on Wednesday, September 9, where the iPhone 18 Pro models, its first-ever foldable iPhone, and the Apple Watch Series 12 and Ultra 4 are all expected to be announced.
Under Apple's typical...