Apple Shares Mini Film Promoting Upcoming Apple Music Halftime Show Starring Usher
Apple is continuing to hype the upcoming Apple Music Super Bowl Halftime Show that's set to air this weekend, with the company sharing a full mini film for its "Where's Usher?" ad campaign.
Yesterday, Apple shared a small teaser of the skit starring Ludacris, Lil Jon, Taraji P. Henson, and Apple CEO
Tim Cook, but today the full 7-minute spot is available to watch on YouTube. Additional stars show up in the longer version, including Wesley Snipes, J Balvin, Anderson .Paak, Blue Man Group, and Criss Angel.
In the promo, the main trio continue their search for Usher in Las Vegas, ultimately locating him doing an impromptu performance in the Caesars Palace fountain.
Usher will headline the Apple Music Halftime Show for Super Bowl LVIII, which takes place at the Allegiant Stadium in Las Vegas on Sunday, February 11.
Popular Stories
Apple Music has a 404 page easter egg on the web: a functional iPod that appears when you load a page that does not exist, such as music.apple.com/macrumors.
"Page Not Found," says Apple. "Give this a spin instead."
Apple is clever with this. If you navigate to music.apple.com/ipod instead, the page says "Looking for something?" instead of "Page Not Found."
The easter egg is only...
Following the introduction of a new Apple Music logo and app icon earlier this month, Apple today officially introduced Apple Music's new brand identity.
In a YouTube video shared today, Apple said the new Apple Music visuals were "made by sound." More specifically, Apple said it played a sound through a container of water, resulting in the liquid moving at the frequency of the notes. Apple...
Apple appears to be rolling out a new logo for Apple Music in its upcoming set of software updates. The logo has been spotted in both macOS 27.2 beta 3 and iOS 27.2 beta 3, and it's identical to the one that Apple used in its Apple Music Hall announcement last month.
When Apple used the logo in the venue's press materials and on its new official website, it wasn't clear if this was a one-off ...