Kuo: Apple Has Already Sold Up to 180,000 Vision Pro Headsets

Apple sold between 160,000 and 180,000 Vision Pro headsets during its first pre-order weekend, according to Apple analyst Ming-Chi Kuo.

Apple Vision Pro Dual Loop Band Orange Feature 2
In a new post on Medium, Kuo said that the headset sold out soon after the pre-order process opened, with shipping times for all models slipping by five to seven weeks. While the instant sell-out and extended shipping times appear to be positive at first glance, Kuo cautioned that shipping dates remain unchanged 48 hours after pre-orders opened, indicating that demand may be quickly tapering off after core enthusiasts placed their orders.

For comparison, new iPhone models similarly sell out soon after pre-orders open, but they usually continue to see a steady increase in shipping dates in the following days, indicating ongoing demand. Kuo believes that shipping 500,000 Vision Pro units this year "should not be challenging," but demand is a key question as "Vision Pro is still a very niche product."

Related Roundup: Apple Vision Pro
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Top Rated Comments

spazzcat Avatar
22 weeks ago

Massive success = not even recouped the r&d costs. Weird.
I didn't know Apple had to do that in one weekend.
Score: 63 Votes (Like | Disagree)
Mrkevinfinnerty Avatar
22 weeks ago
160k listings on Ebay
Score: 56 Votes (Like | Disagree)
MrGimper Avatar
22 weeks ago
I won’t take it seriously until I’ve seen iJustine screech, flick her hair, say she’s super excited and that it’s super cool.
Score: 41 Votes (Like | Disagree)
steve09090 Avatar
22 weeks ago
Apparently "dead on arrival". Lolol ?

Even if he is 50% wrong, it’s still a massive success.
Score: 33 Votes (Like | Disagree)
Denzo Avatar
22 weeks ago
My wife and family have so much screen time, I don't care if this thing is brilliant, I don't want our household even more engrossed in "content".
Score: 33 Votes (Like | Disagree)
arkitect Avatar
22 weeks ago
Many here on MacRumours would and have called me a "hater" for being sceptical of the AVP 1.0, but I am in no way saying it is going to fail 100%.

Whether it will climb out of the niche market remains to be seen, right now the price is a concern. Just read the threads here on MR where people have been buying. A large number are funding this by credit.

However the more Apple sells, then hopefully the more useful apps will be developed.

So fingers crossed this does take off and in a decade or so I'll be buying or receiving the version AVP 5.0 as my 70th birthday gift.
If my old neck will support it!
Score: 28 Votes (Like | Disagree)