Apple Reveals Annual Japanese New Year Promotion With Special AirTag

In celebration of the Japanese New Year, Apple will be holding a promotion that offers customers in Japan a free Apple gift card worth up to ¥30,000 with the purchase of an eligible Apple product from January 2 through January 5.

Japanese New Year Apple 2024
Gift card values range from ¥4,000 for products like the iPhone SE and third-generation AirPods to ¥30,000 for the 15-inch MacBook Air.

In addition to a gift card, the first 50,000 customers in Japan who purchase a new iPhone 14, iPhone 14 Plus, iPhone 13, or third-generation iPhone SE from Apple during the promotion will receive a limited-edition AirTag with a "Year of the Dragon" engraving.

Apple has shared terms and conditions for the promotion with additional details. Notably, iPhone orders placed through the Apple Store app will not qualify for a limited-edition AirTag, so make sure to complete your purchase on Apple's website or at a physical Apple Store in Japan if you are interested in receiving one.

Apple holds a Japanese New Year promotion on an annual basis, and this is the third consecutive year it has offered a special AirTag.

Top Rated Comments

zach-coleman Avatar
8 weeks ago
I wish they did that here. The AirTag looks cool.
Score: 7 Votes (Like | Disagree)
MrMojo1 Avatar
8 weeks ago
The AirTag emoticons in Japan & China/HK are cool as they've had it for awhile.
Apple needs to make them available outside of Asia including Chinese/Japanese characters for personalization.
Score: 7 Votes (Like | Disagree)
Apple Fan 2008 Avatar
8 weeks ago
Why does Japan get all the cool exclusive tech stuff?
Score: 4 Votes (Like | Disagree)
zilchfox Avatar
8 weeks ago

Why does Japan get all the cool exclusive tech stuff?
No idea, but it’s really cool. Even Microsoft does lots of Japan-exclusive stuff, too (such as the 20th anniversary copy of Windows XP).
Score: 3 Votes (Like | Disagree)
klasma Avatar
8 weeks ago

I wish they did that here. The AirTag looks cool.
You can engrave an AirTag with ? (or rather, with ?, but it looks more like the former on the Apple web site), which would be very similar.
Score: 2 Votes (Like | Disagree)
japanime Avatar
8 weeks ago

Why does Japan get all the cool exclusive tech stuff?
We do have the coolest high-tech toilets, that's for sure!
Score: 2 Votes (Like | Disagree)

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