Apple Shares iPhone 15 Plus Ad Highlighting Device's Long Battery Life

Apple today shared a short iPhone 15 Plus ad on its YouTube channel that highlights the device's long-lasting battery life.


In the video, an electrical outlet becomes sentient and sings the song "Way Too Long" by rapper Doe Boy. The outlet is sad that the iPhone 15 Plus lasts so long between charges, resulting in the device being plugged in less often.

Apple's tech specs say the iPhone 15 Plus can provide up to 26 hours of offline video playback, and up to 100 hours of audio playback. Like the iPhone 14 Plus, the iPhone 15 Plus offers the longest advertised battery life of any iPhone ever.

Apple's video description:

Big screen. Big battery life. iPhone 15 Plus is here. Dynamic Island. New 48MP Main camera. 2x Telephoto. Next-generation portraits. Water resistant (IP68). USB-C. Durable color-infused glass. Aluminum design. You don't want to miss it.

The ad was also shared as a YouTube Short.

Related Roundup: iPhone 15
Related Forum: iPhone

Popular Stories

Generic iOS 18 Feature Real Mock

iOS 18 Available Now With These 8 New Features For Your iPhone

Sunday September 15, 2024 10:09 am PDT by
Following over three months of beta testing, iOS 18 was finally widely released to the public on Monday, September 16. The update is available in the Settings app under General → Software Update on the iPhone XS and newer. Below, we have highlighted eight key new features included in iOS 18, and Apple shared a complete list of new features and changes last week. Note that Apple...
iOS 18 Public Beta Thumb 1

Here's When iOS 18 Rolls Out Today in Every Time Zone

Monday September 16, 2024 3:56 am PDT by
It's that time of year again. Apple is about to release iOS 18, which promises to bring a range of new features and improvements to iPhones worldwide. It's Apple's biggest software update of the year, and the company is expected to release it sometime today – Monday, September 16. Based on past releases, the update is likely to drop at around 10:00 a.m. Pacific Time/1:00 p.m. Eastern...
apple silicon mac lineup wwdc 2022 feature purple

M4 Macs, New iPad Mini, and iPad 11 Expected at Upcoming Apple Event

Sunday September 15, 2024 5:29 am PDT by
Apple will likely hold another event in October this year to announce new Macs and iPads. If so, it would be the fourth time in the last five years that Apple has held an event in October. Last year, Apple held a virtual event on Monday, October 30 to announce new MacBook Pro and iMac models with the M3 series of chips. In his Power On newsletter today, Bloomberg's Mark Gurman reiterated...
M4 Mac mini Black Ortho Cooler

Apple Leaks New Mac Mini With 5 USB-C Ports

Monday September 16, 2024 11:40 am PDT by
Apple has seemingly leaked the rumored next-generation Mac mini with five USB-C ports, according to a code change within Apple software that was discovered today by MacRumors contributor Aaron Perris. The code refers to an unreleased Mac mini model with an Apple silicon chip and five ports, which lines up with a previous report from Bloomberg's Mark Gurman that said the next Mac mini will be ...
16 pro

iPhone 16 Pro Demand Has Been Lower Than Expected, Analyst Says

Sunday September 15, 2024 3:58 pm PDT by
Apple analyst Ming-Chi Kuo today said demand for the iPhone 16 Pro and iPhone 16 Pro Max has been "lower than expected" since the devices became available to pre-order in the U.S. and dozens of other countries on Friday. Kuo said his data is based on a "supply chain survey" and shipping estimates listed on Apple's online store. Kuo estimated that sales of all four iPhone 16 models reached...
Beyond iPhone 13 Better Blue Face ID Single Camera Hole

10 Reasons to Wait for Next Year's iPhone 17

Friday September 13, 2024 2:40 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models simultaneously, which is why we sometimes get rumored feature leaks so far ahead of launch. The iPhone 17 series is no different – already we have some idea of what to expect from Apple's 2025 smartphone lineup. If you plan to skip...

Top Rated Comments

TheBeverage Avatar
10 months ago
They really do have a knack for terrible music choices.
Score: 30 Votes (Like | Disagree)
klasma Avatar
10 months ago

How old are you? 88% of teens prefer iPhone to Android. A big reason is because most (if not all) of their music/marketing/lifestyle speaks to a younger generation.
That seems consistent with terrible music choices. ;)
Score: 19 Votes (Like | Disagree)
wigby Avatar
10 months ago

They really do have a knack for terrible music choices.
How old are you? 88% of teens prefer iPhone to Android. A big reason is because most (if not all) of their music/marketing/lifestyle speaks to a younger generation.
Score: 12 Votes (Like | Disagree)
sw1tcher Avatar
10 months ago

Apple today shared a short iPhone 15 Plus ad on its YouTube channel that highlights the device's long-lasting battery life.

In the video, an electrical outlet becomes sentient and sings the song "Way Too Long" by rapper Doe Boy. The outlet is sad that the iPhone 15 Plus lasts so long between charges, resulting in the device being plugged in less often.
?

Apple marketing vs real life user experiences ?

https://www.macrumors.com/guide/iphone-15-battery-tips/

https://www.macrumors.com/2023/12/20/ios-17-2-1-release-notes-battery-drain-fix/

https://forums.macrumors.com/threads/iphone-15-pro-max-battery-life-quite-disappointing.2411227/

https://discussions.apple.com/thread/255314936?sortBy=best
Score: 10 Votes (Like | Disagree)
coolfactor Avatar
10 months ago

They really do have a knack for terrible music choices.
How is that terrible? While not my first genre of choice, this particular song has a great sound.

Very creative ad. Simple, love it.
Score: 10 Votes (Like | Disagree)
sw1tcher Avatar
10 months ago

How old are you? 88% of teens prefer iPhone to Android. A big reason is because most (if not all) of their music/marketing/lifestyle speaks to a younger generation.
Actually, a majority of teens are choosing an iPhone over an Android device because of the blue bubble. Apple's music/marketing/lifestyle has little to do with their choices.

https://www.wsj.com/articles/why-apples-imessage-is-winning-teens-dread-the-green-text-bubble-11641618009

https://www.androidheadlines.com/2023/11/teens-prefer-iphone-android-us-survey.html

The blue bubble versus green bubble debate is a real phenomenon, not a mere fantasy. While Android is the most popular mobile OS worldwide, iOS tops all charts in the U.S.

The reason why teens prefer an iPhone over Android could also be FaceTime and iMessage. American teens want to be part of the blue bubble ride on iMessage(s). Because when a non-iOS user joins a group chat consisting of iOS users, all those cool features of iMessage go away.



https://www.ft.com/content/8a2e8442-449e-4dbd-bd6d-2656b4503526

Apple has captured Gen Z in the US so thoroughly that younger consumers fear being socially ostracised for not having an iPhone, a trend that will allow the tech giant to gain market share across multiple product categories.

[ . . . ]

One oft-mentioned issue is that Android phones cannot send texts through Apple’s iMessage system, meaning that a single Android user participating in a group chat of iPhone owners turns the outbound messages of all users green, rather than blue.
Score: 9 Votes (Like | Disagree)