Apple this week filed a listing for a 2023 watchOS subsystem in the Bluetooth product database. While not surprising, the listing suggests that Apple is gearing up to launch new Apple Watch models in September, as it does every year.
The listing does not reveal any specific details. The current Apple Watch Series 8, Apple Watch SE, and Apple Watch Ultra support Bluetooth 5.3.
This year's new Apple Watch models will include the Series 9 and a second-generation Ultra, according to Bloomberg's Mark Gurman. He expects both models to be equipped with an S9 chip for faster performance, and new color options are also rumored, including pink for the Series 9 and a darker titanium finish for the next Ultra. A third-generation Apple Watch SE is not expected to be released until September 2024.
Overall, this year's new Apple Watches are expected to be minor upgrades compared to the current-generation models. Bigger changes are expected in 2024 or 2025, as Gurman said Apple is planning to launch a so-called "Apple Watch X" with a thinner design, and potentially a new magnetic band attachment system.
Apple should unveil the Series 9 and the second-generation Ultra alongside the iPhone 15 series during an event that is currently expected to be held on Tuesday, September 12. Apple has yet to formally announce the event.
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Disney+, Hulu, Paramount+, Peacock, and more.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a...
Thursday November 20, 2025 10:50 am PST by Joe Rossignol
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more.
In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date.
Keep reading...
Sunday November 23, 2025 8:48 am PST by Joe Rossignol
iOS 27 will reportedly have two major elements: quality improvements and new AI features.
In his Power On newsletter today, Bloomberg's Mark Gurman said that iOS 27 will be similar to Mac OS X Snow Leopard, in the sense that Apple is focused on improving "quality and underlying performance" over adding new features.
Gurman said there is one exception to this rule, though, as he expects...
On this week's episode of The MacRumors Show, we talk through all of the new features and improvements expected to come to next year's iPhone 18 Pro and iPhone 18 Pro Max models.
Subscribe to The MacRumors Show YouTube channel for more videos
Apple's next-generation iPhones are less than ten months away and we already have a good idea about what to expect based on corroborated leaks, rumors,...
We're only a few days away from Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon.
Note: MacRumors is an affiliate partner with some of these vendors. When...
Thursday November 20, 2025 6:28 am PST by Joe Rossignol
Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, December 1 in many countries, including the United States, Canada, Australia, New Zealand, France, Germany, Italy, Spain, the United Kingdom, Belgium, the Netherlands, Sweden, Thailand, and others.
During the shopping event, customers can get an Apple gift card with...
Friday November 21, 2025 3:53 am PST by Tim Hardwick
Apple has begun selling the Hikawa Phone Grip and Stand, a new limited-edition iPhone accessory designed with accessibility in mind.
Designed by LA-based Bailey Hikawa to celebrate the 40th anniversary of accessibility at Apple, the grip uses magnets to securely snap onto any iPhone with MagSafe.
Apple says it can be removed with ease, and doubles as a stand with two different viewing...
Wednesday November 19, 2025 7:26 am PST by Tim Hardwick
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include two standout features that could set it apart from the competition.
The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
Black Friday deals have begun, and Amazon is one of the best places you can find steep discounts on numerous products this week. We've already collected all of the best Apple-related deals you'll find at Amazon (and other retailers) in our Apple Black Friday Deals post, so below you'll find other discounts on devices like Anker accessories, Beats headphones, video games, TVs, and more.
Note:...
Nice! Getting so close to seeing the new Apple Watch Ultra 2 in Space Gray Titanium in true reality. ?
Ready to pre-order! Instant buy! Day one!
You need to do a live blog on announcement day and/or order day. I thought I was an Apple fanatic. Sis, you got me beat and I love it. I hope they have a titanium version just for the regular watch. Either way, its gonna be a good time.
