Apple Launches 2023 Back to School Promotion in Canada and Mexico - MacRumors
Skip to Content

Apple Launches 2023 Back to School Promotion in Canada and Mexico

by

Apple's annual Back to School promotion is now available in Canada and Mexico after launching in the U.S. earlier this month. Now through October 2, college and university students in these countries can receive a free Apple gift card or accessory with the purchase of an eligible Mac or iPad, in addition to Apple's standard educational discount on these products. Students can also receive 20% off AppleCare+ plans for eligible devices.

2022 back to school apple feature
In Canada, Apple is offering a $200 gift card with any new MacBook Air, MacBook Pro, or iMac, and a $150 gift card with any new iPad Pro, iPad Air, or Mac mini. The gift card can be used towards purchases of Apple products and accessories, App Store apps, subscriptions to services like Apple Music, iCloud+ storage, and more.

In Mexico, Apple is offering third-generation AirPods with any new MacBook Air, MacBook Pro, or iMac, second-generation AirPods with any new Mac mini, and a second-generation Apple Pencil with any new iPad Pro or iPad Air. There are various AirPods upgrade options available for an additional cost, such as second-generation AirPods Pro.

The offer is available through Apple's online education store and at physical Apple Store locations for students attending or accepted to a higher-education institution, faculty and staff of higher-education institutions, parents purchasing on behalf of an eligible student, employees of a K-12 institution, and select others. The full terms and conditions for the promotion are available on Apple's regional websites for Canada and Mexico.

Apple likely will launch a similar Back to University promotion in the U.K. and other European countries within the next few weeks.

Tag: Back to School Promotion

Popular Stories

apple back to school sans airpods 2

When is Apple's 2026 Back to School Offer?

Wednesday July 8, 2026 7:59 am PDT by
It is now July and we are still waiting for Apple to begin its annual Back to School offer in countries like the U.S. and Canada — if it is still coming. In the U.S., Apple launched its Back to School offer in June from 2020 through 2025, but it has waited until July in the more distant past: 2025: June 17 2024: June 20 2023: June 5 2022: June 24 2021: June 17 2020: June 15 ...
Read Full Article • 26 comments
apple wallet drivers license feature iPhone 15 pro

Apple Says iPhone Driver's Licenses Will Expand to These 6 U.S. States

Thursday July 9, 2026 7:29 am PDT by
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps. To set up the feature, open the Wallet app on the iPhone and tap on the plus sign in the top-right corner. Next, tap on Driver's License and ID Cards,...
Read Full Article
apple silicon 1 feature

Apple Silicon is Taking an Unexpected Turn

Friday July 10, 2026 7:24 am PDT by
Ever since the Mac switched from Intel processors to Apple silicon starting in 2020, each generation of M-series chips has included higher-end Pro and Max variants. If a recent report proves to be accurate, though, that streak will be coming to an end. According to Bloomberg's Mark Gurman, Apple will be releasing a regular M6 chip, but it has no plans to offer higher-end M6 Pro and M6 Max...
Read Full Article

Top Rated Comments

G
gpat
40 months ago
Holding out for Europe!
Score: 3 Votes (Like | Disagree)
C
CoMoMacUser
40 months ago
Remember that you don't have to be a student to qualify. My alma mater's tech store gives Apple discounts and promos to alumni association members.
Score: 2 Votes (Like | Disagree)
sw1tcher Avatar
sw1tcher
40 months ago

It looks like the promo is not valid for Mac Studio and iPhone. Too bad!
I don't recall the iPhone ever having been included in Apple's Back-to-School promos.

Besides, with new iPhones coming out in 2 to 3 months time, Apple will discount current models by the same amount (or more) as what you'd get if iPhones were a part of the Back-to-School promo.
Score: 2 Votes (Like | Disagree)
orbital~debris Avatar
orbital~debris
40 months ago

Back to School sales make anyone else depressed? I left school years ago too.
I know how you feel. However, to look on the bright side – there is always the possibility of returning to studies. I'm always inspired by the older people who return to university in later decades of their lives. And to make that thought even more optimistic, just imagine buying the latest neat computer from Apple to take with you onto campus!
Score: 2 Votes (Like | Disagree)
C
Coffee50
40 months ago

The gift amount is so tiny compared to the total cost + taxes. However, if you are in the market for a particular device, it helps I guess. I wonder how many people who are on the fence about buying decide "Oh I can get a gift card; so, I will buy Apple and not Android"?
That "could" be a possibility, but I think it appeals to people who are / were already planning on buying one of these devices anyway. The gift card may sway them to simply purchase it directly from Apple vs a competing retailer.

I think the incentive just helps people buy within the "promo window", but I'm guessing many of the buyers were already planning on getting these products anyway.
Score: 1 Votes (Like | Disagree)
W
Works4Me
40 months ago
I teach at a Canadian University, and was thinking about picking up a low end Studio and yes, I'm a little disappointed that the Studio isn't included in the deal!
Score: 1 Votes (Like | Disagree)
Read All Comments