Apple Launches 2023 Back to School Promotion in Canada and Mexico

Apple's annual Back to School promotion is now available in Canada and Mexico after launching in the U.S. earlier this month. Now through October 2, college and university students in these countries can receive a free Apple gift card or accessory with the purchase of an eligible Mac or iPad, in addition to Apple's standard educational discount on these products. Students can also receive 20% off AppleCare+ plans for eligible devices.

2022 back to school apple feature
In Canada, Apple is offering a $200 gift card with any new MacBook Air, MacBook Pro, or iMac, and a $150 gift card with any new iPad Pro, iPad Air, or Mac mini. The gift card can be used towards purchases of Apple products and accessories, App Store apps, subscriptions to services like Apple Music, iCloud+ storage, and more.

In Mexico, Apple is offering third-generation AirPods with any new MacBook Air, MacBook Pro, or iMac, second-generation AirPods with any new Mac mini, and a second-generation Apple Pencil with any new iPad Pro or iPad Air. There are various AirPods upgrade options available for an additional cost, such as second-generation AirPods Pro.

The offer is available through Apple's online education store and at physical Apple Store locations for students attending or accepted to a higher-education institution, faculty and staff of higher-education institutions, parents purchasing on behalf of an eligible student, employees of a K-12 institution, and select others. The full terms and conditions for the promotion are available on Apple's regional websites for Canada and Mexico.

Apple likely will launch a similar Back to University promotion in the U.K. and other European countries within the next few weeks.

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Top Rated Comments

gpat Avatar
14 months ago
Holding out for Europe!
Score: 3 Votes (Like | Disagree)
sw1tcher Avatar
14 months ago

It looks like the promo is not valid for Mac Studio and iPhone. Too bad!
I don't recall the iPhone ever having been included in Apple's Back-to-School promos.

Besides, with new iPhones coming out in 2 to 3 months time, Apple will discount current models by the same amount (or more) as what you'd get if iPhones were a part of the Back-to-School promo.
Score: 2 Votes (Like | Disagree)
orbital~debris Avatar
14 months ago

Back to School sales make anyone else depressed? I left school years ago too.
I know how you feel. However, to look on the bright side – there is always the possibility of returning to studies. I'm always inspired by the older people who return to university in later decades of their lives. And to make that thought even more optimistic, just imagine buying the latest neat computer from Apple to take with you onto campus!
Score: 2 Votes (Like | Disagree)
CoMoMacUser Avatar
14 months ago
Remember that you don't have to be a student to qualify. My alma mater's tech store gives Apple discounts and promos to alumni association members.
Score: 2 Votes (Like | Disagree)
Works4Me Avatar
14 months ago
I teach at a Canadian University, and was thinking about picking up a low end Studio and yes, I'm a little disappointed that the Studio isn't included in the deal!
Score: 1 Votes (Like | Disagree)
Coffee50 Avatar
14 months ago

The gift amount is so tiny compared to the total cost + taxes. However, if you are in the market for a particular device, it helps I guess. I wonder how many people who are on the fence about buying decide "Oh I can get a gift card; so, I will buy Apple and not Android"?
That "could" be a possibility, but I think it appeals to people who are / were already planning on buying one of these devices anyway. The gift card may sway them to simply purchase it directly from Apple vs a competing retailer.

I think the incentive just helps people buy within the "promo window", but I'm guessing many of the buyers were already planning on getting these products anyway.
Score: 1 Votes (Like | Disagree)