Apple's WWDC 2023 Animated 'AR Experience' Now Live
Ahead of Apple's keynote event at WWDC on Monday, June 5, the company's annual "AR experience" easter egg is now available.

Apple's imagery for WWDC 2023 has a bubble-like theme that emphasizes the colors of iridescent thin film interference. The AR experience shows an Apple logo-shaped bubble that animates clockwise with the date of June 5, 2023 in the center.
To view the AR experience, open up the Apple Events website on an iPhone or iPad and tap on "View the AR experience." From there, you can scan the area around you to see the logo in real time, or view it in "Object" mode to get a clearer picture of what it looks like without having to navigate your physical environment.
Apple's event will begin at 10:00 a.m. Pacific Time on Monday, June 5. In addition to being streamed on YouTube, the event can be watched through the events webpage and in the Apple TV app. If you're unable to watch, you can tune in to the MacRumors live blog on the site or follow along with our MacRumorsLive Twitter account.
Popular Stories
Apple today provided a schedule for its 2026 Worldwide Developers Conference, which starts on June 8 and ends on June 12. Apple also sent out invites to members of the media who have been invited to attend an in-person keynote viewing at Apple Park.
Both the invites and schedule confirm that the keynote will begin at the standard time, 10:00 a.m. Pacific Time or 1:00 p.m Eastern Time....
In preparation for the 2026 Worldwide Developers Conference that is set to begin on June 8, Apple today announced its finalists for the 2026 Apple Design Awards. Apple picks top apps and games annually, and announces winners at WWDC.
The Apple Design Awards recognize apps with innovation, ingenuity, and technical achievement in app and game design.
Delight and Fun - Apps
Blippo+
Meta...
Apple is readying the subdomain genai.apple.com, according to MacRumors contributor Aaron Perris, but it does not yet lead to a live web page. The genai.apple.com subdomain has been added to Apple's domain name servers a few weeks ahead of Apple's annual developers conference WWDC, where the company has promised to announce "AI advancements" across its software platforms.
Apple's website...