Gurman: Apple Working On Revamped Siri Experience That Doesn't Require 'Hey Siri' Trigger Phrase

Apple is working on an updated Siri experience that moves away from the trigger phrase "Hey ‌Siri‌" currently required to invoke the digital voice assistant hands-free, Bloomberg's Mark Gurman reports.

hey siri banner apple
In his latest Power On newsletter, Gurman says that Apple is working on a way for ‌Siri‌ to be able to understand phrases and commands without the need to use the "Hey ‌Siri‌" trigger phrase but instead simply saying "‌Siri‌." Gurman says the change is expected to roll out sometime next year or in 2024.

The company is working on an initiative to drop the "Hey in the trigger phrase so that a user only needs to say "Siri"—along with a command. While that might seem like a small change, making the switch is a technical challenge that requires a significant amount of AI training and underlying engineering work.

The complexity involves Siri being able to understand the singular phrase "Siri" in multiple different accents and dialects. Having two words—"Hey Siri"—increases the likelihood of the system properly picking up the signal.

Gurman also reports today that Apple is working to further integrate ‌Siri‌ into third-party services and apps to provide more context and assistance to users.

Top Rated Comments

Schizoid Avatar
4 weeks ago
Why not keep “Hey Siri” and fix the rest of it?
Score: 145 Votes (Like | Disagree)
dsaponaro Avatar
4 weeks ago
This is great! I’ll soon be able to get the wrong answers to my inquiries even easier!
Score: 98 Votes (Like | Disagree)
TheYayAreaLiving ? Avatar
4 weeks ago
Honestly, Siri needs more work then “Hey Siri”.
Score: 83 Votes (Like | Disagree)
nt5672 Avatar
4 weeks ago
Why not just scrap Siri and start over. Apple ignored Siri for like 5 years after introduction. Everyone else has moved on to something that works. Changing "Hey Siri" is not going to fix it.
Score: 68 Votes (Like | Disagree)
MrRom92 Avatar
4 weeks ago
Actual exchange I had last night:

Me: “Hey Siri, turn off the fan in 15 minutes”

HomePod: “I’m sorry, you must set automations at least one minute in advance”

Me: “Hey Siri, turn off the fan in 15 minutes”

HomePod: “I’m sorry, you must set automations at least one minute in advance”

Me: “Hey Siri, turn off the fan in 15 minutes”

HomePod: “I’m sorry, I’m not sure who’s speaking. Who is this?”

Me: “David”


HomePod: “I’m sorry, you must set automations at least one minute in advance”


Me: “Hey Siri, just turn off the fan”

Siri: “okay”
Score: 53 Votes (Like | Disagree)
iDarth_Betar Avatar
4 weeks ago
Just $8 a month to drop the “hey”.
Score: 50 Votes (Like | Disagree)

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