Full Video of Tim Cook, Jony Ive, and Laurene Powell Jobs Discussing Steve Jobs Archive and More Now Available

Earlier this month, Apple's CEO Tim Cook, former Apple design chief Jony Ive, and Emerson Collective founder Laurene Powell Jobs participated in a panel at Kara Swisher's final Code Conference, where they discussed Steve Jobs and a wide range of other topics.


For the first time since that conference, the full video of the hour-plus-long discussion has been shared on YouTube. During the panel, the trio talked at length about Steve Jobs and his impact on Apple and the world. Laurene Powell Jobs reflected on Jobs and what his thoughts would have been on the current state of the world.

He loved California so much, but he loved our country. He loved the idea of America. He loved what it allowed the individual and the communities to become. He loved the unfetteredness of it. He loved the personal freedoms and liberties, but also the connectedness and responsibility for each other.

During the conference, Cook, Ive, and Powell Jobs launched the Steve Jobs Archive, a new website dedicated fully to Jobs. The website includes videos, emails, and audio clips from Jobs that people may have never seen before.

steve jobs Archive
In an email Jobs sent to himself on Thursday, September 2, 2010, shared on the website, he said, "When I needed medical attention, I was helpless to help myself survive," and "I love and admire my species, living and dead, and am totally dependent on them for my life and well being."

Another notable tidbit from the discussion included Cook addressing why Apple has not yet adopted support for RCS messaging on iOS. In response to a reporter complaining about their difficulties messaging with their mother since she has an Android device, Cook quipped, "buy your mom an iPhone." For a more in-depth look at the discussion, check out the video here.

Top Rated Comments

tYNS Avatar
10 weeks ago

Laurene there looks real comfortable sitting on her $22 billion fortune... while not sharing it with any of her sons and daughters.
So they can grow up like spoiled rich kids. Lol, mind your own business. Maybe they have parenting ideologies. None of your business.
Score: 12 Votes (Like | Disagree)
Madonepro Avatar
10 weeks ago

End of what? Broken, unfunctional designs? Good. His inability to balance form and function hampered MacBooks for YEARS after Jobs was not there to push back on him.
So I guess you haven’t watched it?

Steve Jobs legacy was to keeping ‘making the best, and not the most’, and Tim Cook reiterated that promise.
However when you listen to them, it’s Jony that has the vision and insight, not Tim. Laurene hung onto every word Jony said, and twiddled her thumbs when Tim spoke.
It’s clear Jony and Steve were inextricably linked in the progress of Apple, and like many great couples who part, the one left behind feels lost and directionless.

I do love how people criticise people, designs and product, and have yet to create anything meaningful themselves.
Watch the video in full, it’s inspiring.
Score: 9 Votes (Like | Disagree)
Mrkevinfinnerty Avatar
10 weeks ago

End of what? Broken, unfunctional designs? Good. His inability to balance form and function hampered MacBooks for YEARS after Jobs was not there to push back on him.
Yeah he never should've designed any of those products that saved the company. Bad Jony.
Score: 9 Votes (Like | Disagree)
AltecX Avatar
10 weeks ago

Sadly missed Jony, the beginning of the end when he went
End of what? Broken, unfunctional designs? Good. His inability to balance form and function hampered MacBooks for YEARS after Jobs was not there to push back on him.
Score: 9 Votes (Like | Disagree)
Sowelu Avatar
10 weeks ago
Kara, ugh, so insufferable - maybe it's just me. Nothing personal, just a terrible interviewer. I feel like she infuses too much of her own thoughts and injects a negative vibe into all her questioning which is often off the mark. There is a way to be blunt and contrary (which is welcomed) without coming off as mildy obnoxious. Luckily, the great guests before her had great answers, stories and insights to help mitigate the tone of the interview overall. I did like the emotional ending - the human side tends to come out and facades drop when we're most vulnerable.
Score: 6 Votes (Like | Disagree)
Quu Avatar
10 weeks ago
It's a shame that Walt Mossberg retired he was always great in these interviews.

I watched the whole thing and it was quite good though even without him there.
Score: 6 Votes (Like | Disagree)

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