Impending EU Regulation to Force Apple to Allow Third-Party App Stores and Open Up iMessage

Apple will be forced to allow users to utilize third-party app stores and payment systems, as well as make iMessage interoperable with other messaging services, by the European Union's Digital Markets Act (DMA), according to a newly published document from the European Commission.

European Commisssion
In a questions and answers document on the Digital Markets Act titled "ensuring fair and open digital markets," published on Saturday, the European Commission explained and clarified what the Digital Markets Act will mean for companies that are designated as "gatekeepers." Apple is almost certain to be classified as a "gatekeeper," due to the size of its annual turnover in the EU, its ownership and operation of platforms with a large number of active users, and its "entrenched and durable position" due to how long it has met these criteria, and will therefore be subject to the rules set out in the DMA.

Last week, a leaked version of the DMA, seen by MacRumors, indicated that Apple could be forced to make major changes to the App Store, Messages, FaceTime, third-party browsers, and Siri in Europe. The latest document reiterates that gatekeepers will have to allow users to install third-party app stores, while developers will have to be able to interoperate with a gatekeeper's own services, promote their offers outside the gatekeeper's platform and use third-party payment systems, and access data gathered by a gatekeeper.

One of the new additions to the DMA is the requirement to make messaging, voice-calling, and video-calling services interoperable. The document clarifies that a third-party developer will have to request interoperability with a gatekeeper's service, and the gatekeeper will have to comply within a fixed timeframe. Immediately, gatekeepers will be required to support messaging between users on different platforms, but the DMA includes provisions to expand to group chats after two years, and video and audio calls after four years. The interoperability rules theoretically mean that Meta apps like WhatsApp or Messenger could request to interoperate with Apple's iMessage framework, and Apple will be forced to comply.

So far, Apple has heavily resisted attempts by governments to enforce changes to its operating systems and services. For example, Apple simply chose to pay a $5.5 million fine every week for ten weeks in the Netherlands instead of obey orders from the Authority for Consumers and Markets (ACM) to allow third-party payment systems in Dutch dating apps.

The DMA says that gatekeepers who ignore the rules will face fines of up to 10 percent of the company's total worldwide annual turnover, or 20 percent in the event of repeated infringements, as well as periodic penalties of up to 5 percent of the company's total worldwide annual turnover. Where gatekeepers perpetrate "systematic infringements," the European Commission will be able to impose additional sanctions, such as obliging a gatekeeper to sell a business or parts of it, including units, assets, intellectual property rights, or brands, or banning a gatekeeper from acquiring any company that provides services in the digital sector.

EU lawmakers provisionally approved the DMA in March. Once the final document is officially published, the European Parliament and the Council will need to approve it before it can come into effect. Digital competition chief Margrethe Vestager said last month that she expects the DMA to come into force "sometime in October."

Popular Stories

iPhone Air

Report: 'Virtually No Demand' for iPhone Air

Wednesday October 22, 2025 3:22 am PDT by
Apple is "drastically" cutting production of the iPhone Air and shifting focus toward the iPhone 17 and iPhone 17 Pro models, Nikkei Asia reports. The business publication claims to have learned of a major cut to iPhone Air production motivated by weaker-than-expected consumer interest, nearly to "end of production levels." Despite early reports of the iPhone Air selling out within hours of...
sam sung auction

Former Apple Employee Sam Sung Changed His Name to Avoid Attention

Wednesday October 22, 2025 4:44 pm PDT by
Back in 2012, an Apple retail employee named Sam Sung went viral because his name is similar to Samsung, one of Apple's main competitors. In a recent interview with Business Insider, he detailed that period in his life, how Apple responded, and he explained why he ultimately changed his name. Someone posted an image of Sung's Apple business card on Reddit in 2012, and it spread rapidly....
cadillac lyric infotainment

GM to Remove CarPlay from All Future Vehicles, Including Gas Cars

Wednesday October 22, 2025 11:34 am PDT by
General Motors began phasing out support for CarPlay in its electric vehicles back in 2023, leading to complaints from iPhone users, but the company has no plans to back down. In fact, GM is going further and plans to remove CarPlay from all future gas vehicles, too. In an interview with The Verge, GM CEO Mary Barra said that the company opted to prioritize its platform for EVs, but the...
iOS 26

iOS 26.1 Coming Soon With These 8 New Features for Your iPhone

Wednesday October 22, 2025 6:15 am PDT by
The upcoming iOS 26.1 update includes a handful of new features and changes for iPhones, including a toggle for changing the appearance of the Liquid Glass design, "slide to stop" for alarms in the Clock app, and more. iOS 26.1 is currently in beta testing. The update will likely be released in the first half of November, and it is compatible with the iPhone 11 series and newer, but some...
All Screen iPhone 2027 Feature 1

Apple's Plan to Launch Three New iPhone Designs Allegedly Revealed

Wednesday October 22, 2025 6:24 am PDT by
Apple plans to launch a new type of iPhone every year for the foreseeable future, according to an Asia-based source. The detailed information was shared by the account "yeux1122" in a blog post on the Korean platform Naver, citing domestic trend and component research companies. Corroborating other reports, Apple will apparently launch its first foldable iPhone in 2026, featuring a...
ios 26 1 liquid glass opaque

iOS 26.1 Beta 4 Lets Users Control Liquid Glass Transparency with New Toggle

Monday October 20, 2025 10:57 am PDT by
With the fourth betas of iOS 26.1, iPadOS 26.1, and macOS 26.1, Apple has introduced a new setting that's designed to allow users to customize the look of Liquid Glass. The toggle lets users select from a clear look for Liquid Glass, or a tinted look. Clear is the current Liquid Glass design, which is more transparent and shows the background underneath buttons, bars, and menus, while tinted ...
maxresdefault

Apple's iPhone Air Experiment Fails as Supply Chain Cuts Production by 80%

Wednesday October 22, 2025 10:48 am PDT by
iPhone Air demand failed to meet Apple's expectations and the company's supply chain is scaling back shipments and production, reports Apple analyst Ming-Chi Kuo. Subscribe to the MacRumors YouTube channel for more videos. Suppliers are expected to reduce capacity by more than 80 percent between now and the first quarter of 2026, and some components with longer lead times will be discontinued ...
All Screen iPhone 2027 Feature 1

Report: Apple to Skip 'iPhone 19' Name for 'iPhone 20'

Thursday October 23, 2025 4:28 am PDT by
Apple's new iPhone lineup launched in the fall of 2027 will be called the "iPhone 20" models, rather than the "iPhone 19," according to research firm Omdia. Speaking at a conference in Seoul (via ETNews), Omdia Chief Researcher Heo Moo-yeol corroborated rumors that Apple plans to move the launch of its standard iPhone to the first half of the year and provided some additional clarity about...
iOS 26

What's New in iOS 26.1 Beta 4

Monday October 20, 2025 1:02 pm PDT by
Even though we're at the fourth beta of iOS 26.1, Apple is continuing to add new features. In fact, the fourth beta has some of the biggest changes that we'll get when iOS 26.1 releases to the public later this month. We've rounded up what's new below. Liquid Glass Transparency Toggle Apple added a toggle for customizing the look of Liquid Glass. In Settings > Display and Brightness,...

Top Rated Comments

djcerla Avatar
46 months ago
Where to sign as a EU citizen to stop this abomination?
Score: 41 Votes (Like | Disagree)
Unggoy Murderer Avatar
46 months ago
The EU can **** off. If Apple had been founded as a French or German conglomerate, this wouldn't exist.

If I wanted the ability to lobotomise my smartphone, I'd buy an Android phone.
Score: 37 Votes (Like | Disagree)
Red Oak Avatar
46 months ago
iMessage is already "opened up". Its called SMS. Anyone can send a message to anyone

These bureaucrats are absolute morons and they are gonna f*** things up
Score: 29 Votes (Like | Disagree)
Unggoy Murderer Avatar
46 months ago

Can you provide any evidence to back up this line of thinking?
The EU has always favoured its own, which is fine.

In this context, has the EU ever required the likes of Audi or BMW to make their car head units interoperable with each other? Or have standardised engine mounts so that you can switch comparable engines or gearboxes between platforms? All of this is technically possible through standardisation.

Alternatively, have they ever required Siemens to open up their traffic management platforms to third parties? Or required Bosch to allow end-user accessible APIs into CAN bus systems so I could extend or modify my car software?

Answers to all of above: no.
Score: 24 Votes (Like | Disagree)
jclardy Avatar
46 months ago
And...this is what Apple gets for not listening to everyone asking them to open up a small bit to hold back the floodgates. The end result of this will be worse for both Apple, developers, and consumers. Every government entity will now have various restrictions to be followed requiring incredible amounts of work to support them all independently, versus just putting a "Don't enable this switch or your phone may get compromised" "developer" mode for installing third party apps.
Score: 20 Votes (Like | Disagree)
NotTooLate Avatar
46 months ago
Its really interesting test case of governments fighting corporations on a global scale , the fact that a government can dictate which port an electrical device will have is really something crazy.

Can they decide that a game must support all platforms as well ? It would be nice to get GTA6 on MacOS when it comes out !!!

the EU is in trouble because non of the big tech is EU based , they are trying to make it easier for their own business to compete , which for now seems impossible as they are too far behind.
Score: 20 Votes (Like | Disagree)