Twitter Hashflag for March 8 'Peek Performance' Apple Event Goes Live

A "hashflag" for Apple's upcoming "Peek Performance" event has gone live on Twitter, offering users a special stylized Apple logo alongside "#AppleEvent" as a means to promote and increase visibility for the event.

march 2022 twitter hashflag
According to Jane Manchun Wong's Hashflag Browser, the hashflag will remain live on the platform until March 11 and is designated under "#AppleEvent," "#EventoDaApple," and "#ÉvénementApple."


Apple's use of a Twitter hashflag is not new, and the company has had one for every event since September 2020. According to Agency Creative, these "hashflags" can cost upwards of one million dollars, and they're commonly seen for large events like the Super Bowl or holidays.

Apple yesterday officially announced it would be holding an event on Tuesday, March 8 at 10:00 a.m. Pacific, where rumors suggest a new iPhone SE, iPad Air, and at least one new Mac will be announced. The event tagline, "Peek performance," has prompted speculation that Apple may offer a peek at a future product, but that remains purely speculative.

For a full rundown of everything we expect, see our guide.

Top Rated Comments

Relentless Power Avatar
12 weeks ago
Peek possibly at the AR/VR headset… but I’d say that’s more likely going to be focalized at WWDC June 2022 looking at the software demo side of things.
Score: 4 Votes (Like | Disagree)
TracerAnalog Avatar
12 weeks ago
Peek Performance: plexiglas top on the new Mac Mini. You heard it here first! See the amazing M2 chip in action! ?
Score: 4 Votes (Like | Disagree)
Kylo83 Avatar
12 weeks ago

Peek possibly at the AR/VR headset… but I’d say that’s more likely going to be focalized at WWDC June 2022 looking at the software demo side of things.
No chance we will see that till the fall at least this is just entry level products at this event
Score: 3 Votes (Like | Disagree)
pianostar9 Avatar
12 weeks ago

This year they are expected to announce the iPhone 7S and iPhone 7S Plus, along with other products.
Rumor has it that they may announce the PowerBook G5 as well.
Score: 2 Votes (Like | Disagree)
PlayUltimate Avatar
12 weeks ago

PEEK is also a command/function used to look at the contents of RAM. So possibly a play on words in numerous ways.
Ah, remembering the BASIC days of PEEK and POKE.
Score: 2 Votes (Like | Disagree)
Narstrabest Avatar
12 weeks ago
This year they are expected to announce the iPhone 7S and iPhone 7S Plus, along with other products.
Score: 2 Votes (Like | Disagree)

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