Google Exec Pushing RCS Adoption Says He's 'Not Asking Apple to Make iMessage Available on Android'

Google for the last several years has been pushing a new communications protocol called Rich Communication Services, or RCS, which is designed to replace the current SMS standard. RCS offers support for higher resolution photos and videos, audio messages, bigger file size, improved encryption, and more.

General Apps Messages
For the last few months, Google's senior vice president of Android, Hiroshi Lockheimer, has been publicly trying to persuade Apple to adopt support for RCS, and over the weekend, he once again took to Twitter to speak out on Apple's lack of RCS support for iMessages.

On Saturday, The Wall Street Journal published an article about teens with iPhones ostracizing peers who have Android phones with "green bubble" chat messages. Lockheimer tweeted the story and accused Apple of using "peer pressure and bullying" to sell products, stating that Apple could implement RCS to solve some of the messaging issues that exist between iPhone and Android users.


Today, Lockheimer tweeted again to offer some clarification on the statement, which had sparked quite a bit of discussion on Twitter. According to Lockheimer, Google is "not asking Apple to make iMessage available on Android," the company simply wants Apple to "support the industry standard for modern messaging," aka RCS.


Lockheimer's Twitter thread offers a list of reasons why Apple should adopt RCS, such as cross-platform read receipts and typing indicators, secure 1:1 messages between Android and ‌iPhone‌ users, and improved group texting.


"Supporting RCS would improve the experience for both iOS and Android users alike," Lockheimer said. "That's right, RCS will also improve the experience and privacy for iOS users." By not adopting RCS, Apple is "holding back the industry" and preventing both ‌iPhone‌ and Android customers from having the best possible messaging interactions.

Lockheimer ended his Twitter thread by stating that Google is happy to "work with Apple" to make RCS interoperability a reality, which is something that he's said before.

Apple is the last major RCS holdout, as U.S. carriers that include Verizon, AT&T, and T-Mobile have already started adopting RCS support for Android devices. Apple has not commented either way on whether it plans to add RCS support in the future, so the company's position is still unknown.

Top Rated Comments

heov Avatar
23 months ago
This thread will blow up, and a lot of ingorance is already posted. Here are some facts:

-RCS is not owned by Google. It's very much like SMS. There are various RCS profiles that can be used. Some talk to one another, some do not. Some are E2E encrypted, some are not. Apple can certainly use whichever profile they want.

-Yes, RCS can be E2E encrypted. It doesn't have to be, though. Apple can choose to use a profile that is.

-RCS is to replace SMS, not iMessage. There are many iMessage-only features that cannot be duplicated by RCS. RCS will likely still be Green bubbled.

-Again, RCS is a modern SMS. It's not designed to replace WhatsApp, WeChat, iMessage, etc.

The argument most are making is Apple is refusing to support RCS because those Green bubbles will not not suck as much.. you'll get delivery and read receipts, see typing, have high quality images, etc. So an iPhone users won't bully Green bubble people as much. The argument is this is bad for Apple business, because if Green bubbles are less bullied, maybe people will switch.

whether or not this will stop green bubble bullying, who knows. Even if it doesn't, one has to ask... why won't Apple support this standard protocol, then? What are the downsides to RCS over SMS (and to be clear, of RCS fails, it'll fall back to SMS still)?
Score: 60 Votes (Like | Disagree)
ch1ptune Avatar
23 months ago

I don't know anybody who voluntarily uses iMessage or SMS. Those are antiquated systems.

It's all WhatsApp or WeChat.
Well, I don’t know anyone who uses WhatsApp or WeChat. It’s all iMessage or Messenger.
Score: 40 Votes (Like | Disagree)
fwmireault Avatar
23 months ago
I find the comments here surprising. For me, Apple adopting a standard that is way secure than SMS is a win for everyone. Google is right on this. If Apple is serious about security, they should push for the adoption of this standard on iMessage. Granted Apple has no incentive to do so, but that doesn’t mean it’s not something i can root for.
Score: 40 Votes (Like | Disagree)
LV426 Avatar
23 months ago

And why would Apple do this ?

I'm NOT a fan of Tim Cook's Apple, but in this case, I think they are in the right.
Because it would be the right thing to do. I’m not a fan of iMessage lock in. Open communication standards = better for everyone.
Score: 36 Votes (Like | Disagree)
macsplusmacs Avatar
23 months ago
Did not bother reading his tweets.

#greenbubbledude
Score: 35 Votes (Like | Disagree)
motm95 Avatar
23 months ago
Clearly, SMS as a basic "default" messaging platform needs major improvement, and RCS is at least a viable option with more modern features. Apple can keep RCS messages green but it would be beneficial to everyone Apple and Android users alike if the RCS features were available as the fallback on iOS Messages instead of or in addition to SMS. Apple should not care if the green messages are SMS or RCS or both.
Score: 25 Votes (Like | Disagree)

Popular Stories

iphone se 4 modified flag edges

iPhone SE 4 Details: Action Button, USB-C Port, Face ID, and More

Wednesday September 27, 2023 1:34 pm PDT by
Significant changes are expected to arrive with Apple's fourth-generation iPhone SE, in terms of both design and hardware, MacRumors has learned. The iPhone SE 4, known internally under the codename Ghost, is expected to receive a new design derived almost entirely from the base model iPhone 14. According to our sources, the iPhone SE 4 will use a modified version of the iPhone 14 chassis...
iOS 17

Apple Releases iOS 17.0.2 and iPadOS 17.0.2 for All iPhones and iPads

Tuesday September 26, 2023 12:47 pm PDT by
Apple today released iOS 17.0.2 and iPadOS 17.0.2 updates, with the software coming five days after the releases of iOS 17.0.1 and iPadOS 17.0.1. Today's iOS 17.0.2 and iPadOS 17.0.2 updates arrive as build 21A351 and can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. Note that iOS 17.0.2 was previously made available for iPhone...
iPhone 15 Pro Lineup Feature

Kuo: iPhone 15 Pro Overheating Issues Likely Due to Thermal Compromises, Not 3nm Node

Tuesday September 26, 2023 9:12 am PDT by
Complaints about heat issues with the iPhone 15 Pro models are not related to TSMC's 3-nanometer node that was used for the A17 Pro chip, according to well-respected Apple analyst Ming-Chi Kuo. Kuo says that overheating could be caused by "compromises made in the thermal system design" that allowed Apple to cut down on the weight of the iPhone 15 Pro models. Kuo says that the reduced heat...
iOS 17

Everything New in iOS 17.1 Beta 1

Wednesday September 27, 2023 1:57 pm PDT by
Just a week after releasing iOS 17, Apple has seeded the first beta of iOS 17.1 to developers. iOS 17.1 adds some features that Apple promised were coming to iOS 17 in the future, plus it refines and improves some existing features. This guide covers everything new in the first iOS 17.1 beta. Apple Music Favorites You can favorite songs, albums, playlists, and artists in the iOS 17.1...
macos sonoma 4

Apple Releases macOS Sonoma With New Widget Features, Safari Updates, Screen Sharing Improvements and More

Tuesday September 26, 2023 10:01 am PDT by
Apple today released macOS 14 Sonoma, the newest version of the operating system that runs on the Mac. macOS Sonoma has been in beta testing for several months, and it is compatible with the 2019 and later iMac, the iMac Pro, the 2018 and later Mac mini, the 2018 and later MacBook Pro, the 2019 and later Mac Pro, and the Mac Studio. The ‌macOS Sonoma update can be downloaded for free on...