Just two days after Apple further advanced its Apple silicon portfolio with the M1 Pro and M1 Max, marking the first professional high-end chips designed for the Mac, Intel is reportedly making yet another attempt to win Apple back as a customer.
A day before Apple's long-awaited "Unleashed" event, Intel's CEO, Pat Gelsinger, said despite Apple moving away from his company's processors, he still hopes that Apple will return to Intel as a customer. Apple announced in June of 2020 its two-year-long transition to Apple silicon for the Mac, and despite Intel's best hopes and dreams, Apple is continuing its momentum to break up with it.
Now, a new report from DigiTimes is further indicating Intel is still trying to win back Apple as a customer. According to the report, Intel, alongside Samsung, is "striving to win orders for Apple's in-house developed Mac processors." Such a move from Apple would mean the company no longer relies entirely on TSMC for the production of its Mac processors, a decision that sources quoted in the report say is unlikely.
Intel's actions and comments publicly and seemingly behind closed doors could not be further apart. While Intel's CEO publicly expressed his wish to have Apple back as a customer, the company continues to run anti-Mac marketing campaigns targeted towards Apple and the Mac. Oddly enough, these campaigns, which have ranged from "social experiments" to tweets that backfired, all occur as Intel and Apple still work together to an extent.
After the new 14-inch and 16-inch MacBook Pro, Apple no longer has an Intel processor in its entire MacBook (Air and Pro) lineup. Apple still has the larger 27-inch iMac, the Mac Pro, and a high-end Mac mini running with Intel processors. All of which are expected to be updated next year, with the latter happening sooner rather than later.
An Intel spokesperson declined to respond to our email asking for a comment about the M1 Pro, M1 Max, and Apple dropping even more Intel-powered Macs from its lineup.
Intel really comes across like a narcissist here. They cause heated situations (pun intended), promise you stuff that they don't do or deliver, claim that they are the best and still speak badly about you behind your back. And yet, they still want you to come back to them after all of the nastiness they have done to you.
I love Pat's optimism. "Yeah I know my girlfriend left me, but I'm sure she'll come back soon." "Yeah I know she's now engaged, but it's just temporary, she'll be back soon." "Yeah I know she's now married with kids and living on the other side of the world, but I'm pretty sure she'll be back any day now..."
Saturday October 23, 2021 3:56 am PDT by Tim Hardwick
Apple's official public release of macOS Monterey arrives on Monday, October 25, and users should be aware that there are several features in macOS 12 that are only available to machines powered by Apple silicon chips. In other words, they won't work on Intel-powered Macs. Differentiating the user experience like this isn't anything new to iOS users, since each year the latest iPhone models ...
New Intel chips appropriate for a refreshed Mac Pro have been spotted in the Xcode 13 beta, and Bloomberg's Mark Gurman has confirmed that Apple is indeed preparing an updated version of the Intel-based Mac Pro.
The chip data added to the beta is for Intel's third-generation Xeon Scalable processor, Ice Lake SP, which Intel announced back in April. According to Intel, the chip offers...
Intel is looking to develop a closer relationship with TSMC, Apple's largest and most important chip supplier, to avoid possible clashes with the Cupertino tech giant over TSMC's 3nm chip production, according to DigiTimes.
Yesterday, we reported on TSMC beginning pilot production of its 3nm process that will eventually be used in future Apple silicon Macs. Apple currently uses a 5nm process ...
Tuesday January 4, 2022 1:49 pm PST by Joe Rossignol
Intel today unveiled new 12th-generation Core processors suitable for laptops, and as part of the announcement, it claimed that the new Core i9 is not only faster than Apple's M1 Max chip in the 16-inch MacBook Pro, but is the fastest mobile processor ever.
The new Core i9 features a 14-core CPU with six performance cores and eight efficiency cores, while the 10-core M1 Max chip has eight...
A new Mac Pro that's coming in 2022 is set to use Intel's Ice Lake Xeon W-3300 workstation chips, according to an Intel leaker that WCCFtech says has offered reliable information on Intel Xeon chips in the past.
Intel's W-3300 Ice Lake CPUs are set to launch in the near future, and there have already been signs of new Ice Lake SP processors in the Xcode 13 beta. Intel has said that these...
Monday October 18, 2021 12:25 pm PDT by Juli Clover
Apple has nixed all of the Intel MacBook Pro models from its MacBook Pro lineup, with the prior-generation Intel i7 and i9 machines now discontinued.
All of Apple's MacBook Pro models now feature M-series chips as the company continues to phase out Intel chips. That means Apple's entire portable notebook lineup (the MacBook Air and MacBook Pro) is Intel-free and running Apple-designed chips.
...
Apple is widely expected to unveil a new Mac next month, but with the high-end Mac mini, the 27-inch iMac, and the Mac Pro all still featuring Intel chips and Apple's M1 machines from 2020 now reaching almost 15 months in age, it is not immediately clear which new model the company is planning to announce next.
Bloomberg's Mark Gurman, who often reveals accurate insights into Apple's plans, r...
Ahead of Monday's Apple event, which is expected to include the much-awaited launch of brand new 14 and 16-inch MacBook Pros, Intel is continuing its long-running campaign to try and convince Mac users to switch to Intel-based PCs.
Last week, Intel released a video as part of its PC vs. Mac campaign that featured "Apple fans" introduced to different Intel computers and all of their features. ...
Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2022 is no different. Right now we're tracking notable offers on the iPhone 14 and iPhone 14 Pro devices from AT&T, Verizon, and T-Mobile. For even more savings, keep an eye on older models like the iPhone 13.
Note: MacRumors is an affiliate partner with some of these vendors....
Black Friday deals have been in full swing for the better part of a month, and now that the shopping holiday is officially here we're seeing even more solid discounts on Apple devices. We're highlighting the best sales for all of Apple's product lines, and in this article you'll find the best Black Friday sales on iPad, iPad Pro, iPad Air, and iPad mini.
Note: MacRumors is an affiliate partner ...
Although Black Friday is now technically over, many Apple products are still seeing major discounts. In this article, you'll find every Apple device with a notable Black Friday sale that's still available. We'll be updating as prices change and new deals arrive, so be sure to keep an eye out if you don't see the sale you're looking for yet.
Note: MacRumors is an affiliate partner with some of...
We're tracking all of the best Apple product discounts for Black Friday this week, and the Apple Watch always makes a great gift around the holiday season, so you're guaranteed to find solid discounts right now. In this article, you'll discover the best Black Friday sales on Apple Watch Series 8, Apple Watch SE, and Apple Watch Ultra.
Note: MacRumors is an affiliate partner with some of these...
Our Black Friday coverage continues today with the best deals you can find on MacBook Pro, MacBook Air, and iMac. As with all Black Friday deals, we aren't sure how long any of these will last, and prices are always fluctuating, so if you see something you want, be sure to buy it soon.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a...
Friday November 25, 2022 2:58 am PST by Sami Fathi
An Apple engineer has addressed the lack of lossless audio support in the second-generation AirPods Pro in a new interview. Current Bluetooth technology in the AirPods lineup means that Apple's audio products do not support Apple Music Lossless audio. Apple has previously hinted that it may develop its own codec and connectivity standard that builds on AirPlay and supports higher quality...
Friday November 25, 2022 3:33 am PST by Tim Hardwick
Nothing Phone 1 users today began receiving the Nothing OS 1.1.7 update, which adds support for displaying the battery percentage of connected AirPods, amongst other improvements and bug fixes.
If you own a Nothing Phone 1, you can check for the OTA update by going to Settings -> System -> System updates. Bear in mind that as support for displaying AirPods battery level is still an...
Although we've been tracking Black Friday deals for a few weeks now, the shopping holiday is officially kicking off this week and we're highlighting the best sales for each of Apple's product lines. In this article, you'll find the best Black Friday sales on AirPods 2, AirPods 3, AirPods Pro, AirPods Pro 2, and AirPods Max.
Note: MacRumors is an affiliate partner with some of these vendors....
Thursday November 24, 2022 12:19 pm PST by Joe Rossignol
Apple is not currently planning to purchase Premier League club Manchester United, according to a source familiar with the matter.
A report earlier today from British tabloid The Daily Star claimed that Apple had expressed an interest in buying Manchester United for around $7 billion, but our source with direct knowledge of the situation said the report is false.
Manchester United has...
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