The increasingly popular privacy-focused browser Brave is officially saying goodbye to Google as its default search engine, replacing the world's most popular search engine in favor of "Brave Search," the company announced in a blog post.
Brave Search is Brave's answer to customers wanting a "privacy-preserving" search engine, and it's built using Brave's own "independent index, and doesn't track users, their searches, or their clicks." Brave users in the United States, United Kingdom, and Canada will automatically have Brave Search set as their default search engine in the address bar instead of Google. Brave Search is also replacing other default browsers, such as Qwant in France and DuckDuckGo in Germany.
Today's Brave desktop browser update (version 1.31), as well as the Brave Android app (version 1.31)* and the Brave iOS app (version 1.32) all automatically offer Brave Search as the default for new users in these five countries, with fully localized versions in non-English geographies. Brave users can easily choose a different search option if they prefer by managing their search engine settings. Brave Search is also available in any other browser at search.brave.com.
Users in all countries will still be able to revert their default search engine back to Google or DuckDuckGo, but Brave is hoping the majority won't. Brave Search does not display any ads in its current form, but the company announced plans this week to change that. Brave says that the free version of its search engine will "soon be ad-supported," with the company planning to offer a premium ad-free plan later down the line. Brave launched Brave Search in beta earlier this summer.
Monday September 15, 2025 12:00 am PDT by Eric Slivka
Update 10:06 a.m.: iOS 26 is rolling out now, though it may take a bit for all users to see it, so keep checking!
Today's the day! Apple is about to release iOS 26, which will deliver the biggest redesign since iOS 7 and bring a range of new features and improvements to iPhones worldwide. It's Apple's biggest software update of the year, and Apple announced at last week's iPhone event that...
Sunday September 14, 2025 8:45 am PDT by Joe Rossignol
Apple's annual September event is now in the rearview mirror, with the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, iPhone Air, Apple Watch Series 11, Apple Watch Ultra 3, Apple Watch SE 3, and AirPods Pro 3 set to launch this Friday, September 19.
As always, there is more to come. In his Power On newsletter today, Bloomberg's Mark Gurman said Apple plans to release many products in the...
Monday September 15, 2025 10:56 am PDT by Juli Clover
In the iOS 26 release notes, Apple is warning iPhone users that installing the new software might have a temporary impact on battery life, which is normal.
A new support document explains that major iOS updates require background setup like indexing data and files for search, downloading new assets, and updating apps.
Further, Apple says that new features could require more resources,...
Saturday September 13, 2025 10:01 am PDT by Joe Rossignol
The latest iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air models are equipped with Apple's all-new N1 chip for Wi-Fi 7, Bluetooth 6, and Thread connectivity. However, the chip has a Wi-Fi 7 bandwidth limitation.
According to FCC documents reviewed by MacRumors, the N1 chip in all of the new iPhone models supports up to 160 MHz channel bandwidth for Wi-Fi 7, short of the...
Friday September 12, 2025 7:58 am PDT by Tim Hardwick
Apple will launch its new iPhone 17 lineup and ultra-thin iPhone Air in stores on Friday, September 19, and the company has already shown off the new devices at its fall event, which ran with the the tagline "Awe dropping."
The iPhone 17 series brings a host of new features and enhancements. Here's a rundown of the biggest upgrades and changes:
iPhone 17
Display Changes
The iPhone...
Monday September 15, 2025 10:50 am PDT by Juli Clover
Apple today released updated firmware for the AirPods Pro 2 and the AirPods 4, introducing support for the new AirPods features that are included in iOS 26, iPadOS 26, and macOS Tahoe.
The firmware has a build number of 8A356, and it replaces the current 7E93 firmware.
With Apple's new software updates, the AirPods Pro 2 and the AirPods 4 support better audio quality for phone calls and...
Sunday September 14, 2025 1:36 pm PDT by Joe Rossignol
T-Mobile President Jon Freier today shared real-world photos of Apple's boxes for the iPhone Air, iPhone 17 Pro, and iPhone 17 models, which launch on Friday.
Image Credit: Jon Freier
Apple has typically included iPhone box renders in its product environmental reports, but it did not do so for the latest models. However, Apple's iPhone Upgrade Program page does offer some images of the boxes, ...
They'll market themselves as "privacy focused" by blocking ads, then they will release their own ads to make money.
Anyone who actually falls for this is an idiot.
"privacy focussed" doesn't mean blocking ads, it means keeping your details private and not exposing and sharing them with anyone, so I suspect you won't get targeted ads you'll just get generic ads. They've got to pay for their servers, developers, electricity somehow you know, they can't do it off of good will and unicorn wishes.
I sometime get tired of the self-entitled "I expect you to give me stuff for free" mentality.
I've tried Duckduckgo and all the other alternatives. They all suck compared to Google in terms of search results.
Do I like Google? Not at all. Do I want the best search results? Absolutely.
An interesting feature of DuckDuckGo is if you type a “g!” before your search term, DDG uses Google search thru their own server, as a layer of search privacy contraceptive.
You can also specify other search engines, like “y!” for the true renegades who still use Yahoo!
I wonder why Amazon hasn’t dabbled with a search engine? They seem to have all the infrastructure in place, and already deploy one for their own webshop. It would be the perfect vehicle for placing ads for their own retail operation.
If I was a shark like Amazon exec with an eye towards a fat promotion, I’d be waiting for any Google stumble to launch that proposal.
