Apple Says Blix's Twice-Tossed Anti-Competitive Lawsuit Alleged 'False Conspiracy Theories' [Updated]

Apple has been fighting an antitrust lawsuit against Blix, the developer of BlueMail, an app that was removed from the App Store in June 2019 after violating Apple's ‌App Store‌ guidelines.

bluemail mac app store
Blix accused Apple of manipulating search results in its ‌App Store‌ to suppress third-party competition, and it also claimed that Apple had copied its patented messaging technology for the Sign In with Apple feature.

Blix had its lawsuit dismissed in December, but then refiled. Apple asked the judge to toss out the case, and the motion was granted, with the case being dismissed a second time on Friday. In a statement, Apple said that Blix had "alleged false conspiracy theories and anti-competitive claims," and that the judge's decision confirms that Apple has "consistently acted legally."

"Blix, a member of the Coalition for App Fairness and frequent complainer to press and regulators, alleged false conspiracy theories and anti-competitive claims against Apple. The court correctly rejected these claims and threw out Blix's case. This case demonstrates that Apple has consistently acted legally by introducing its own innovative products and features that promote competition."

According to the judge, Blix was unable to prove in court that Sign In with Apple restricted competition or that Apple's actions were harming competition.

Apple's current policy of requiring Sign In With Apple whenever any SSO product is offered permits new competitors and competition (including Blix) because it does not foreclose the use of other SSOs. Allowing competition is the opposite of unlawfully constraining competition, so, again, Blix has failed to state a claim.

Blix is one of several major developers that have joined the anti-Apple Coalition for App Fairness, a group that is against Apple's alleged anti-competitive policies and ‌App Store‌ fees. Other members include Spotify, Basecamp, Corellium, Epic Games, and Tile, all companies that have also had legal issues with Apple.

Update: In a statement, Blix said that it is disappointed by the court's decision.

Blix accurately described Apple’s monopoly power in mobile OS, and Apple chose not to contest that in court. At the same time, we are disappointed by the court's decision to somewhat signal that Apple can put sand in the gears to competitors and change its developer guidelines as it sees fit. This includes kicking BlueMail off the App Store for 8 months, stonewalling BlueMail for many weeks a year later and various other bullying tactics. These are facts that Apple did not refute in court.

We are glad that the fairness movement we’ve started for app developers to speak out the truth against Apple continues to gain momentum and we have high hopes that the Biden administration, the EU Commission, Australia and other countries will limit Apple's disproportionate power.

Blix will continue to fight for the fundamental and essential app developers’ rights and will stand firm in allowing fair and balanced competition. The digital markets would be much more innovative had Apple allowed for true competition. The ability to innovate by small businesses continues to be at stake.

Top Rated Comments

Art Mark Avatar
18 months ago
Companies could try and make great products that people want or they can continue to pretend there is a monopoly at play. Pick which you direction you support.
Score: 13 Votes (Like | Disagree)
cmaier Avatar
18 months ago

How-best to circumvent Apple's Stranglehold on App Discovery is the #1 challenge most App Devs have !

That's at the core of the problem.

Apple's cut is secondary, except to the companies who are already a Household Name !

"App Discovery" App Stores would go a long ways towards Fixing the Problem !

Apple would NO longer be able to Control the Narrative.

Why we don't have those already, at least here in the States, is very puzzling to me.

Congress has clearly been asleep at the wheel.

Or perhaps, Apple has been greasing their RE-election pockets (to prevent action) !

ONE Prime Example is all it will take for the App Store to be Broken Up !

IMO, "Suppression of Third-Party App Innovation" will very-likely be the Catalyst for the Break Up.

Are there examples of that today that can proven in court ?

YES, absolutely YES !

Phil Schiller "may" soon become a sacrificial lamb !

To protect Cook & the Apple brand, that is.
“I can’t understand why my ****** app isn’t selling! It must be because of ‘app discovery!’ Damned Apple!”
Score: 8 Votes (Like | Disagree)
I7guy Avatar
18 months ago
So a app that isn't popular means that Apple is guilty of anti-competitive behavior? Seems they are attempting to weaponize the legal system.
Score: 6 Votes (Like | Disagree)
I7guy Avatar
18 months ago

[...]

Are there examples of that today that can proven in court ?

YES, absolutely YES !

[...]
What examples would those be?
Score: 6 Votes (Like | Disagree)
thenewperson Avatar
18 months ago

I'm missing something here. If I want to build my own SSO method and make it the exclusive option for my App, and Apple says no, you have to also include SIWA along side it, even if I don't want that...how exactly is that not anti-competitive behavior?
If you build your own method Apple doesn't require you to add SIWA. It's when you use a 3rd party one.

However, I'm a bit at a loss how even forcing SIWA on every app is anti-competitive if they aren't taking away the ability to use yours still.
Score: 6 Votes (Like | Disagree)
I7guy Avatar
18 months ago
"Blix accused Apple of manipulating search results in its App Store to suppress third-party competition," = "not popular"
Score: 5 Votes (Like | Disagree)

Related Stories

app store blue banner epic 1

Epic Lost Trial Due to Flawed Argument, Not Legal Error, Apple Says in Appeals Filing

Thursday March 24, 2022 3:32 pm PDT by
Apple's legal battle with Epic Games is continuing on, and today, the Cupertino company filed an opening brief with the United States Court of Appeals for the Ninth Circuit. Both Apple and Epic Games opted to appeal the original ruling in the Epic Games v. Apple case as neither company was satisfied with the outcome. Epic lost, while Apple was subject to App Store changes that are on hold pending ...
cydia vs apple feature

Judge Dismisses Cydia Creator's Lawsuit Against Apple For Now

Wednesday January 5, 2022 9:33 pm PST by
U.S. District Judge Yvonne Gonzalez Rogers today granted Apple's motion to dismiss a lawsuit filed against the company by Jay Freeman, creator of an alternative App Store known as Cydia for "jailbroken" iPhones and iPads. The case might not be over yet, however, as Freeman was given the option to file an amended complaint by January 19. Freeman sued Apple in late 2020, alleging that the...
fortnite apple logo 2

Epic Games Appeals Ruling in Apple Lawsuit, Claims Court Made Errors

Thursday January 20, 2022 10:29 am PST by
Epic Games today kicked off its appeal of the judge's decision in the Epic v. Apple lawsuit, filing an opening brief with the United States Court of Appeals for the Ninth Circuit. Both Apple and Epic Games have decided to appeal the original ruling as neither company was satisfied with the outcome. Epic Games wanted the court to force Apple to support third-party App Stores, which did not...
webkit logo

Web Developers Form Advocacy Group to Allow Other Browser Engines on iOS

Wednesday March 2, 2022 4:29 am PST by
Apple is being challenged by a group of developers to end WebKit's dominance on its mobile devices and allow other browser engines on iPhone and iPad, following accusations that the current situation amounts to anti-competitive conduct. For those unfamiliar with WebKit, Apple's browser engine powers Safari and other areas of the operating system where web content is displayed. Apple requires ...
maxresdefault

Hands On: Testing Fortnite on iOS Using GeForce NOW

Thursday February 17, 2022 11:54 am PST by
Fortnite has been unavailable to play on the iPhone and iPad since Apple banned it from the App Store in August 2020 amid an ongoing legal battle with Epic Games, but the battle royale game is coming back to iOS devices thanks to Nvidia's GeForce NOW gaming service. Subscribe to the MacRumors YouTube channel for more videos. GeForce NOW is a browser-based gaming service that will allow iPhone ...
fortnite apple featured

Apple Wins Stay in Epic Case, Won't Have to Implement App Store Changes Tomorrow

Wednesday December 8, 2021 11:45 am PST by
Apple has successfully won a stay on an injunction that would have required it to make sweeping App Store changes as soon as December 9, so for the time being, Apple can continue to require developers to use its in-app purchase system without offering alternatives. The judge in the ongoing Epic v. Apple lawsuit had ordered Apple to allow developers to provide customers with alternatives to...
iOS App Store General Feature Dock 2

Apple Defends App Store Changes in the Netherlands as Fines Reach €30 Million

Monday February 28, 2022 9:32 am PST by
Amid an ongoing dispute with the Authority for Consumers and Markets (ACM) in the Netherlands over the App Store, Apple has defended its plan to require app developers to submit an additional app binary for the Dutch storefront if they wish to use a third-party payment processing method. The ACM has ruled that Apple must allow dating apps in the Netherlands to use third-party payment...
fortnite apple logo geforce feature

Fortnite Coming Back to iOS Soon Thanks to Nvidia's GeForce NOW Service

Thursday January 13, 2022 11:19 am PST by
With the Apple vs. Epic Games lawsuit continuing on, there are no signs that Apple has any intention of allowing popular battle royale game Fortnite to return to the App Store on iPhone and iPad. Epic Games has found a workaround though, by partnering up with Nvidia. GeForce NOW, Nvidia's streaming gaming service, will soon add Fortnite support, allowing Fortnite to be played through a...

Popular Stories

Emergency SOS via Satellite iPhone YT

Apple's iPhone 14 Emergency SOS via Satellite Feature Saves Stranded Man in Alaska

Thursday December 1, 2022 4:37 pm PST by
With the launch of iOS 16.1, Apple rolled out a Emergency SOS via Satellite, which is designed to allow iPhone 14 owners to contact emergency services using satellite connectivity when no cellular or WiFi connection is available. The feature was put to the test in Alaska today, when a man became stranded in a rural area. In the early hours of the morning on December 1, Alaska State Troopers ...
General iOS 16 Feature Yellow

iOS 16.2 for iPhone Launching This Month With These 8 New Features

Thursday December 1, 2022 8:44 am PST by
Apple plans to publicly release iOS 16.2 for the iPhone in mid-December, according to Bloomberg's Mark Gurman. The update remains in beta testing for now, with at least eight new features and changes already uncovered so far. iOS 16.2 introduces a number of new features, including Apple's new whiteboard app Freeform, two new Lock Screen widgets for Sleep and Medications, the ability to hide...
iOS 16

Apple Releases iOS 16.1.2 With Carrier Improvements and Crash Detection Optimizations

Wednesday November 30, 2022 10:09 am PST by
Apple today released iOS 16.1.2, another minor bug fix update that comes one week after the release of iOS 16.1.1 and three weeks after the launch of iOS 16.1, an update that added support for iCloud Shared Photo Library, Matter, Live Activities, and more. The iOS 16.1.2 update can be downloaded on eligible iPhones over-the-air by going to Settings > General > Software Update. According...
iPad 10 Battery Pull Tabs

iPad 10 Teardown Reveals Why Device Isn't Compatible With Apple Pencil 2

Thursday December 1, 2022 10:48 am PST by
Do-it-yourself repair website iFixit today shared a video teardown of Apple's new 10th-generation iPad, providing a closer look inside the tablet and revealing why the device lacks support for the second-generation Apple Pencil. The teardown reveals the internal layout of the iPad, including its two-cell 7,606 mAh battery, logic board with the A14 Bionic chip, and more. As suspected, the...
iOS 16

When Will iOS 16.2 Be Released?

Friday December 2, 2022 2:13 pm PST by
Apple in late October began testing iOS 16.2 and iPadOS 16.2 updates, providing betas to both developers and public beta testers. As of now, we've had four total betas, with the fourth beta having been released earlier this week. iOS 16.2 and iPadOS 16.2 are expected before the end of the year, and we thought we'd try to narrow down the launch timeline. With only four betas released since...
14 vs 16 inch mbp m2 pro and max feature 1

Major RAM Upgrade Coming to Next-Generation MacBook Pro

Friday December 2, 2022 2:03 am PST by
The next-generation MacBook Pro models could feature faster RAM, according to a recent report from a reliable source. MacRumors Forums member "Amethyst," who accurately revealed details about the Mac Studio and Studio Display before those products were announced, recently provided information about Apple's upcoming 14- and 16-inch MacBook Pro models. The new machines are expected to feature...
iOS 16

Apple Still Has These 5 Things to Release Heading Into 2023

Thursday December 1, 2022 7:12 am PST by
The calendar has turned to December and that means Apple has only one month left to fulfill its promises of releasing an Apple Music Classical app and expanding its self-service repair program to Europe before the end of 2022. Delays are always possible, of course, so the plans could be pushed back to 2023. In any case, we have put together a list of five things that Apple still has to release...
iOS 16

Apple Seeds Fourth Betas of iOS 16.2 and iPadOS 16.2 [Update: Public Beta Available]

Thursday December 1, 2022 10:16 am PST by
Apple today seeded the fourth betas of upcoming iOS 16.2 and iPadOS 16.2 updates to developers for testing purposes, with the betas coming two weeks after Apple seeded the third betas of iOS 16.2 and iPadOS 16.2. Registered developers are able to download the iOS 16‌.2 and iPadOS 16.2 profiles from the Apple Developer Center, and once installed, the beta is available over the air. iOS...
iPhone Measure Height

Newer iPhones Allow You to Measure Someone's Height Instantly — Here's How

Saturday December 3, 2022 10:23 am PST by
iPhone 12 Pro and Pro Max, iPhone 13 Pro and Pro Max, and iPhone 14 Pro and Pro Max models feature a LiDAR Scanner next to the rear camera that can be used to measure a person's height instantly in Apple's preinstalled Measure app. To measure a person's height, simply open the Measure app, point your iPhone at the person you want to measure, and make sure they are visible on the screen from...
apple ar headset concept 2

Apple Now Calling AR/VR Headset Operating System 'xrOS'

Thursday December 1, 2022 12:57 pm PST by
Apple has decided to call the software that will run on its upcoming AR/VR headset "xrOS," an update from the original "RealityOS or "rOS" naming the company was planning on, according to Bloomberg. Render created by Ian Zelbo based on rumored information The name change comes as Apple begins to prepare for the launch of the headset, which is expected at some point in 2023. The headset will...