Apple TV App Offering Extended One-Month Paramount+ Trial Through June
Apple today announced it is offering an extended one-month free trial for the Paramount+ streaming service to new users who subscribe within the Apple TV app through June 30, as spotted by The Mac Observer. The offer is valid in the U.S. only.
Previously known as CBS All Access, Paramount+ provides access to TV shows and movies from ViacomCBS and its various subsidiaries, including CBS, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, and others. The streaming service typically offers a seven-day free trial to new users when subscribing directly.
Paramount+ is one of several "Apple TV channels," meaning that users can subscribe to and watch the streaming service in the Apple TV app. Users can also download the Paramount+ app for iPhone, iPad, and Apple TV.
Paramount+ costs $4.99 per month with ads, or $9.99 per month without ads.
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Top Rated Comments
But if you want to watch older content, new content they're making specifically for their subscription service, or content on your schedule and not the network's, then they'll ask you to pay for it.
For decades broadcast TV was free, and made insane amounts of money with ads. What has changed?
In case you hadn't noticed, more and more people are cutting the cord.
https://techcrunch.com/2020/09/21/pandemic-accelerated-cord-cutting-making-2020-the-worst-ever-year-for-pay-tv/
https://www.forbes.com/sites/dbloom/2021/01/12/cord-cutting-to-accelerate-in-2021-with-27-percent-of-cable-households-disconnecting/?sh=17c930303a6e
It's a trend that sees no sign of ending any time soon.
https://www.pewresearch.org/fact-tank/2021/03/17/cable-and-satellite-tv-use-has-dropped-dramatically-in-the-u-s-since-2015/
In order to reach those viewers, content creators are creating their own service at a much lower price than what you'd pay for cable tv. They wouldn't bother if people didn't actually want and pay for these subscription services.
You get to turn on and off the subscription whenever you please, and you can watch what you want, when you want. Seems like a win to me.
That's probably not going to happen any time soon.
https://www.emarketer.com/content/ad-supported-video-viewership-on-rise-opportunities-marketers
Amazon is just acting as the middle person by handling the subscription payment (and probably getting a cut of it). The subscription is controlled through your Prime account, so if you want to cancel, you cancel through Prime video channel manager, not with the service.