Apple Aims to Lure Android Users to iPhone With Improved 'Move to iOS' Experience in iOS 15
To help new iPhone owners transition from an Android device, Apple uses the "Move to iOS" Android app for transferring content like contacts, message history, photos and videos, web bookmarks, mail account information, calendars, DRM-free songs, wallpapers, and more.

This app has been around since 2015, but with the release of iOS 15, Apple is improving the Move to iOS experience.
With iOS 15, Apple will also allow Android users to transfer photo albums, files, folders, and Accessibility settings from their Android devices to their iPhones to allow for a more personalized iPhone usage experience right from the start.
Apple is also making it easier to get the Move to iOS app by implementing a QR code that Android users can scan to be taken to the download link in the Google Play Store.
The new transfer options will be available when setting up a new device running iOS 15 from an Android phone, so the transfer process likely won't be available in full until iOS 15 launches to the public this fall. Apple may also need to release a new version of the Move to iOS app, which is not out as of yet.
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Fun fact: The HTC One M7 (2013) pictured above has a Beats logo on the back.
Just off the very top of my head:
* File storage / management / transferring is so easy, especially across networks
* My morning alarm plays a song at random from my Spotify playlist
* Once the alarm is turned off by me it kicks off a routine which turns on my bedroom lights (Hue), turns on the hot water for my shower and then reads out the weather and then the news.
* Widgets (actually useful) once setup enable me to see information quickly and control multiple apps without having to open and enter each one
* There is very little I cannot configure to my personal preference, especially with Nova launcher
* I have set it so if I swipe up a folder (rather than expanding it) it opens the main app in that folder that I previously set. That is an amazing feature, I love it.
That is just a 5min reflection, there is so much that I take for granted that it can do. Like I say, few here will want to hear it, sadly, easier to chase likes by making snarky Google comments instead. That's fine, my use cases are all that matter to me and hopefully iOS and Android will continue their healthy battle and consumers like me will win.
Well, this is true for most things: Apple/Android, sports teams, political affiliation, toilet paper direction, Paul Rudd, etc.
Except maybe Betty White.