Apple's unreleased Beats Studio Buds were today spotted out in the wild in a set of Instagram photos shared by LeBron James. James appears to be wearing the Beats Studio Buds in white, based on the shape and design of the earbuds in his ears.
It's difficult to get a good look at the Beats Studio Buds worn by James, but we've already seen several closer views of the upcoming earbuds. The wire-free in-ear Beats-branded earbuds were first spotted by MacRumors in the tvOS 14.6 and iOS 14.6 betas earlier this month.
The Beats Studio Buds are easy to identify at a glance because they're unlike any prior Beats headphones that Apple has released to date, as there is no ear wrap as with the Powerbeats Pro. Compared to other Beats-branded headphones, the Beats Studio Buds are tiny in design and look similar to in-ear earbuds from companies like Samsung and Google, but with a distinctly Beats-like look and feel.
Apple plans to offer the Beats Studio Buds in red, black, and white, with a matching oval-shaped charging case available with the headphones. As with the Powerbeats Pro, the Beats Studio Pro feature silicone ear tips that fit into the ears.
In addition to spotting the Beats Studio Buds in iOS 14.6, we've also seen them in FCC filings and earlier this week, images of the casing leaked, giving us a clearer picture of the design.
Beats Studio Buds are particularly interesting in light of AirPods Pro 2 rumors. Apple's AirPods Pro 2 could feature a similar design, with rumors suggesting the updated AirPods will have a rounded, compact design that's stemless, a description that sounds a lot like the new Beats.
There's no word yet on when the Beats Studio Buds might be launching, but since they've already received FCC approval, we could be seeing them in the near future.
Thursday January 29, 2026 10:07 am PST by Joe Rossignol
Apple today confirmed to Reuters that it has acquired Q.ai, an Israeli startup that is working on artificial intelligence technology for audio.
Apple paid close to $2 billion for Q.ai, according to sources cited by the Financial Times. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone and audio brand Beats in 2014.
Q.ai has...
Monday January 26, 2026 1:55 pm PST by Joe Rossignol
Apple today introduced its first two physical products of 2026: a second-generation AirTag and the Black Unity Connection Braided Solo Loop for the Apple Watch.
Read our coverage of each announcement to learn more:Apple Unveils New AirTag With Longer Range, Louder Speaker, and More
Apple Introduces New Black Unity Apple Watch BandBoth the new AirTag and the Black Unity Connection Braided...
Monday January 26, 2026 3:56 pm PST by Juli Clover
Alongside iOS 26.2.1, Apple today released an updated version of iOS 12 for devices that are still running that operating system update, eight years after the software was first released.
iOS 12.5.8 is available for the iPhone 5s and the iPhone 6, meaning Apple is continuing to support these devices for 13 and 12 years after launch, respectively. The iPhone 5s came out in September 2013,...
Tuesday January 27, 2026 2:39 pm PST by Joe Rossignol
Update: Apple Creator Studio is now available.
Apple Creator Studio launches this Wednesday, January 28. The all-in-one subscription provides access to the Final Cut Pro, Logic Pro, Pixelmator Pro, Motion, Compressor, and MainStage apps, with U.S. pricing set at $12.99 per month or $129 per year.
A subscription to Apple Creator Studio also unlocks "intelligent features" and "premium...
Thursday January 29, 2026 2:40 pm PST by Joe Rossignol
On an earnings call with equity analysts today, Apple CEO Tim Cook responded to fast-rising RAM and SSD storage chip prices in the supply chain.
Prices for RAM and NAND storage chips are surging lately due to high demand from companies building out AI servers, resulting in supply constraints.
Cook said that rising memory chip prices had a "minimal impact" on Apple's gross margin in the...
I was planning to get one of these, not anymore. Not that there’s anything wrong with a product that isn’t announced yet, I just don't want to remember LeBron every time I use it.
Apple probably gave him those for free and asked him to wear them in public so we will be able to see these "leaks". Just building up hype with a star.