Apple Launches Affiliate Program for Podcasts Subscriptions

Apple has announced a new affiliate program for its upcoming Apple Podcasts Subscriptions platform that will allow users to earn a commission when a podcast link they share leads to a new subscriber.

Apple Podcasts iOS 14 5
Launching this month, Apple Podcast Subscriptions will allow users to subscribe to podcasts to receive perks, such as an ad-free listening experience, early access to episodes, and exclusive episodes.

The affiliate program pays a 50% commission for clicked links that lead to a subscription. For example, for a link to a podcast subscription that costs $10, the user would earn $5 in equivalent commissions. Apple says the payment scales globally based on the local market price.

Users who apply to the program are provided with a token that identifies their affiliate account when they publish a link to a paid-for podcast. This token aggregates all revenue generated through the user's affiliate links and pays out the commission earned with 30 days.

Apple's wording suggests that the affiliate program is geared towards podcast creators, however anyone can sign up to it and generate revenue using affiliate links.

Apple's existing affiliate programs cover content and subscriptions tied to the iTunes Store, Apple Music, Apple TV+, and Apple Books. To apply to the podcast affiliate initiative, visit the Apple Services Performance Partner Program.

Top Rated Comments

incoherent_1 Avatar
38 months ago
I can’t of think of anything more antithetical to podcasts than locking away certain content behind a paywall. Whether it’s Apple or Spotify or someone else, I hope this effort fails.
Score: 2 Votes (Like | Disagree)
pianostar9 Avatar
38 months ago
50% commission? Complaints and/or lawsuits in 3... 2... 1...
Score: 2 Votes (Like | Disagree)
bwayne Avatar
38 months ago
Maybe it’s just me but I would never pay for a subscription to a podcast, let alone recommend it to a friend. There must be some terribly lonely people out there desperate for human interaction.
Score: 2 Votes (Like | Disagree)
Macintosh IIvx Avatar
38 months ago

True. I was thinking in terms of Epic v. Apple, which seems to me at least like Epic complaining about Apple taking a 30% cut, where here Apple is taking a 50% cut...
I suppose. But previously this wasn't even something offered. I see it like, if someone came to you today and said, "Hey you can now make money by charging for this thing you couldn't previously charge for but you have to give me half." Would you say, "No, I'll keep giving it away free." or would you take any added money.

It's a funny thing about humans. We're far from rational. There's a great experiment where people are given $100 and have to choose how much of it they'll give to the other person. That other person can choose to accept the offer, or they can decline it and both people get nothing. Now, from an economic point of view, being offered anything is better than nothing at all, so they should accept the offer, no matter how small it is. $1 is still better than $0. But what numerous university studies found was that unless the offer was $50 and more, they were likely to reject the offer. People are more willing to hurt themselves if they believe the offer isn't "fair" than to take the financially beneficial offer. Humans are not at all rational and we don't act the way economics says we should/will.
Score: 1 Votes (Like | Disagree)
CarpalMac Avatar
38 months ago
50% of nothing is still nothing. I (for one) have been cancelling / consolidating subscriptions, I am definitely not adding them.

Death to a bank balance, by a thousand debits.
Score: 1 Votes (Like | Disagree)
Macintosh IIvx Avatar
38 months ago

50% commission? Complaints and/or lawsuits in 3... 2... 1...
From who? This is Apple giving part of what they'd normally make and giving it to those that help bring in more business. Amazon does the same. They take part of their normal cut and give up to 4% to those that refer buyers to their site. COUNTLESS other sites do it.
Score: 1 Votes (Like | Disagree)

Popular Stories

maxresdefault

Apple Announces 'Let Loose' Event on May 7 Amid Rumors of New iPads

Tuesday April 23, 2024 7:11 am PDT by
Apple has announced it will be holding a special event on Tuesday, May 7 at 7 a.m. Pacific Time (10 a.m. Eastern Time), with a live stream to be available on Apple.com and on YouTube as usual. The event invitation has a tagline of "Let Loose" and shows an artistic render of an Apple Pencil, suggesting that iPads will be a focus of the event. Subscribe to the MacRumors YouTube channel for more ...
iPhone 15 Pro FineWoven

Apple Reportedly Stops Production of FineWoven Accessories

Sunday April 21, 2024 6:03 am PDT by
Apple has stopped production of FineWoven accessories, according to the Apple leaker and prototype collector known as "Kosutami." In a post on X (formerly Twitter), Kosutami explained that Apple has stopped production of FineWoven accessories due to its poor durability. The company may move to another non-leather material for its premium accessories in the future. Kosutami has revealed...
Apple Vision Pro Dual Loop Band Orange Feature 2

Apple Cuts Vision Pro Shipments as Demand Falls 'Sharply Beyond Expectations'

Tuesday April 23, 2024 9:44 am PDT by
Apple has dropped the number of Vision Pro units that it plans to ship in 2024, going from an expected 700 to 800k units to just 400k to 450k units, according to Apple analyst Ming-Chi Kuo. Orders have been scaled back before the Vision Pro has launched in markets outside of the United States, which Kuo says is a sign that demand in the U.S. has "fallen sharply beyond expectations." As a...
iOS 17 All New Features Thumb

iOS 17.5 Will Add These New Features to Your iPhone

Sunday April 21, 2024 3:00 am PDT by
The upcoming iOS 17.5 update for the iPhone includes only a few new user-facing features, but hidden code changes reveal some additional possibilities. Below, we have recapped everything new in the iOS 17.5 and iPadOS 17.5 beta so far. Web Distribution Starting with the second beta of iOS 17.5, eligible developers are able to distribute their iOS apps to iPhone users located in the EU...
iPad And Calculator App Feature

Apple Finally Plans to Release a Calculator App for iPad Later This Year

Tuesday April 23, 2024 9:08 am PDT by
Apple is finally planning a Calculator app for the iPad, over 14 years after launching the device, according to a source familiar with the matter. iPadOS 18 will include a built-in Calculator app for all iPad models that are compatible with the software update, which is expected to be unveiled during the opening keynote of Apple's annual developers conference WWDC on June 10. AppleInsider...
Provenance Emulator

PlayStation and SEGA Emulator for iPhone and Apple TV Coming to App Store [Updated]

Friday April 19, 2024 8:29 am PDT by
The lead developer of the multi-emulator app Provenance has told iMore that his team is working towards releasing the app on the App Store, but he did not provide a timeframe. Provenance is a frontend for many existing emulators, and it would allow iPhone and Apple TV users to emulate games released for a wide variety of classic game consoles, including the original PlayStation, SEGA Genesis,...