Apple Watch Sets New Record With Estimated 11.8 Million Shipments Last Quarter
Apple Watch shipments totaled an impressive 11.8 million units in the third quarter of 2020, up nearly 75% from 6.8 million units shipped in the third quarter of 2019, according to figures shared today by research firm IDC.
![apple watch series 6 blood oxygen monitoring 1](https://images.macrumors.com/t/FaW95yCo3OnqZLXNo2GD5BJ7VQ8=/400x0/article-new/2020/09/apple-watch-series-6-blood-oxygen-monitoring-1.jpg?lossy)
11.8 million units appears to be a new quarterly record for the Apple Watch, as Statista shows that shipments of the device have never exceeded 9.2 million in any prior quarter, based on data from research firm Strategy Analytics. The third quarter of 2020 encompassed the launch of the high-end Apple Watch Series 6 and mid-range Apple Watch SE, and the Apple Watch Series 3 remains available, providing customers with several price points.
As usual, the big caveat here is that Apple does not disclose Apple Watch unit sales in its earnings reports, so any figures from research firms are estimates. That said, Apple's wearables category brought in a record $7.9 billion in revenue last quarter, and given that this segment includes products like the Apple Watch and AirPods, there is evidence to suggest that the Apple Watch has been selling quite well as of late.
IDC estimates that the Apple Watch held 21.6% market share among wrist-worn wearables shipped worldwide last quarter, trailing in second behind Xiaomi's estimated 24.5% market share, but this includes everything from high-end smartwatches to basic fitness trackers like Xiaomi's Mi Band, which is priced under $50.
Popular Stories
Following nearly two years of rumors about a fourth-generation iPhone SE, The Information today reported that Apple suppliers are finally planning to begin ramping up mass production of the device in October of this year. If accurate, that timeframe would mean that the next iPhone SE would not be announced alongside the iPhone 16 series in September, as expected. Instead, the report...
Key details about the overall specifications of the iPhone 17 lineup have been shared by the leaker known as "Ice Universe," clarifying several important aspects of next year's devices. Reports in recent months have converged in agreement that Apple will discontinue the "Plus" iPhone model in 2025 while introducing an all-new iPhone 17 "Slim" model as an even more high-end option sitting...
Apple supply chain analyst Ming-Chi Kuo today shared alleged specifications for a new ultra-thin iPhone 17 model rumored to launch next year. Kuo expects the device to be equipped with a 6.6-inch display with a current-size Dynamic Island, a standard A19 chip rather than an A19 Pro chip, a single rear camera, and an Apple-designed 5G chip. He also expects the device to have a...
Apple typically releases its new iPhone series around mid-September, which means we are about two months out from the launch of the iPhone 16. Like the iPhone 15 series, this year's lineup is expected to stick with four models – iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max – although there are plenty of design differences and new features to take into account. To bring ...
Apple’s iCloud Private Relay service is down for some users, according to Apple’s System Status page. Apple says that the iCloud Private Relay service may be slow or unavailable. The outage started at 2:34 p.m. Eastern Time, but it does not appear to be affecting all iCloud users. Some impacted users are unable to browse the web without turning iCloud Private Relay off, while others are...
Apple is planning to release at least one iPhone 17 model next year with mechanical aperture, according to a report published today by The Information. The mechanical system would allow users to adjust the size of the iPhone 17's aperture, which refers to the opening of the camera lens through which light enters. All existing iPhone camera lenses have fixed apertures, but some Android...