Developers Now Able to Create Subscription Codes to Lure New and Returning Subscribers

Apple today informed developers that they can now take advantage of subscription codes, which can be provided to customers to allow them to sign up for subscriptions at a discounted price or for free for a specified duration.

apple subscription codes
Developers are able to create unique, alphanumeric codes, which Apple says can be used to acquire, retain, and win back subscribers. Codes can be provided digitally, offline at physical events, alongside products, and more.

iOS 14 and iPadOS 14 users can redeem subscription codes through the App Store using a one-time code redemption URL or within an app when the proper API has been implemented. More information on subscription codes can be found on Apple's website.

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Top Rated Comments

Btaylor_prod Avatar
46 months ago
Not a fan of the iOS subscription model. :mad:
iOS apps never feel like full fledged software. Except for the outliers most of the apps lack important feature you would expect in desktop software. There are also so many apps that do close to the same thing, with slightly different features. This almost forces you to try a few of the apps before you buy the full versions. I would rather purchase a few apps rather than sign up for multiple subscriptions just to find the one I really liked.
Compounding the problem is the fact that I hardly use the apps that I have. It would be crazy if all my iPhone apps were subscriptions. I would be paying over $100 a month just for apps I never use. ?‍♂️
Score: 9 Votes (Like | Disagree)
Kabeyun Avatar
46 months ago
The most effective way for a developer to “lure” me is to offer their app for purchase instead of rent.
Score: 8 Votes (Like | Disagree)
Mansu944 Avatar
46 months ago
Screw subscriptions. And I mean that.
Score: 8 Votes (Like | Disagree)
ksec Avatar
46 months ago
Nearly 50% of App Subscriber never renew past their first year, or has credit card / iTunes Credit issues, so that App Store 15% past first year revenue sharing aren't reached.

I cant help but think Apple is pushing the Subscription Model not because it is better for their developers, but because it allows them to have a steady stream of App Store revenue.
Score: 6 Votes (Like | Disagree)
Drogba11 Avatar
46 months ago
Naw, you can keep your subscriptions, code or not.
Score: 5 Votes (Like | Disagree)
Apleeseed84 Avatar
46 months ago
I’ve been scammed out 200 bucks over the years because of the free trials I forget to cancel. Can’t fight those refunds because “you agreed” to pay up, even though I had no intention to do so. Things happens to keep track of those trial periods I guess, oh well lives and learn.
Score: 4 Votes (Like | Disagree)