Demand for Apple TV+ programs is increasing as its shows become more popular in the United States, according to demand data from research company Parrot Analytics (via Business Insider).
Apple TV+ mostly underwhelmed audiences and critics in the months after its launch, and this has been supported by data based on social media, fan ratings, and piracy. However, new research by Parrot Analytics shows that the streaming service's "second wave" of original programs was much more popular with audiences than its launch titles, suggesting that it is gaining momentum after a lackluster start.
"Defending Jacob" was Apple's biggest original series so far based on viewership, desire, and engagement. The show was on average 29.5 times more in demand than the average series in the U.S. during its first 60 days on the platform. The second most in-demand Apple TV+ show was "Truth Be Told," followed by M. Night Shyamalan's "Servant." None of the top three shows were part of Apple TV+'s launch lineup.
Although comedy "Ted Lasso" only places ninth, Parrot Analytics noted that the show is quickly catching on with viewers, receiving positive word-of-mouth. While Defending Jacob was fast to attract an audience, demand for Ted Lasso has been slow but steady, eventually overtaking Defending Jacob.
Overall, the data suggests that Apple TV+ is finding its feet as a streaming platform despite its slow start, with the demand for its original programs increasing over time.
Since the iPhone X in 2017, all of Apple's highest-end iPhone models have featured either stainless steel or titanium frames, but it has now been rumored that this design decision will be coming to an end with the iPhone 17 Pro models later this year.
In a post on Chinese social media platform Weibo today, the account Instant Digital said that the iPhone 17 Pro models will have an aluminum...
Apple is continuing to refine and update iOS 26, and beta three features smaller changes than we saw in beta 2, plus further tweaks to the Liquid Glass design. Apple is gearing up for the next phase of beta testing, and the company has promised that a public beta is set to come out in July.
Transparency
In some apps like Apple Music, Podcasts, and the App Store, Apple has toned down the...
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps.
Unfortunately, this feature continues to roll out very slowly since it was announced in 2021, with only nine U.S. states, Puerto Rico,...
Thursday July 10, 2025 4:54 am PDT by Tim Hardwick
Apple will launch its new iPhone 17 series in two months, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive.
If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming...
Apple is expanding the ability to add an Apple Account Card to the Wallet app to more countries, according to backend Apple Pay changes.
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If you receive an Apple gift card, for example, it is added to an Apple Account that is also...
Three out of four iPhone 17 models will feature more RAM than the equivalent iPhone 16 models, according to a new leak that aligns with previous rumors.
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As always, the Pro Max model will be larger than the Pro model:iPhone 17 Pro: 6.3-inch display
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The calendar has turned to July, meaning that 2025 is now more than half over. And while the summer months are often quiet for Apple, the company still has more than a dozen products coming later this year, according to rumors.
Below, we have outlined at least 15 new Apple products that are expected to launch later this year, along with key rumored features for each.
iPhone 17 Series
iPho...
Only watched The Morning Show and Servant. The first was great the second good enough, other than that I tried to watch Amazing Stories and Truth Be Told but quit as both the acting and writing were appalling. Also watched On The Rocks, which was terrible story-wise. The other shows and movies are plainly uninteresting to my liking... I'm betting on Foundation to save this service which quite frankly seems doomed since the very beginning.
Check out Ted Lasso and Mythic Quest: Raven's Banquet. Both are terrific in their own way. Ted lasso is optimistic and wonderful, Mythic Quest is just hilarious and sweet, and the middle-of-the-season episode is probably the best movie on the whole service.
I really enjoyed Ted Lasso even tho I don’t care about football and liked The Morning Show even though every character on that show deserves what’s coming to them.
i also tried Defending Jacob and literally watching Servent right now but I have this rule that if I end up playing with my phone in the first episode, then I should stop watching. Both are so slow! And Servent doesn’t even have a Chris to look at
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.