Apple Resurfaces 'MagSafe' Brand for New iPhone 12 Accessories

Apple today announced that the iPhone 12 family is gaining support for MagSafe, which will offer high-powered wireless charging as well as a new ecosystem of accessories that attach to the ‌iPhone‌ 12. Previously, ‌MagSafe‌ was Apple's brand for the MacBook's breakaway charging cables.

magsafe wallet
The company said that ‌MagSafe‌ will improve the charging experience on ‌iPhone‌ 12, with magnets that are optimized for alignment and efficiency, and support 15W of charging. ‌iPhone‌ 12 will still support existing Qi charging mats.

On the accessory side of things, there will be a new ecosystem of magnetic cases that snap on and off of the ‌iPhone‌ 12. For cases, this includes new silicone, leather, and clear cases that easily snap onto the back of the ‌iPhone‌. There's also a separate leather wallet accessory.

In regards to chargers, there's a ‌MagSafe‌ Charger and ‌MagSafe‌ Duo Charger that accommodates both the ‌iPhone‌ 12 and Apple Watch. Apple confirmed that more third-party ‌MagSafe‌ accessories will launch later this year as well.

Popular Stories

streaming black friday 2025

Black Friday Streaming Deals Include Big Savings on Disney+, Hulu, Apple TV, and More

Monday November 24, 2025 8:03 am PST by
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Disney+, Hulu, Paramount+, Peacock, and more. Note: MacRumors is an affiliate partner with some of these vendors. When you click a...
Apple Foldable Thumb

Foldable iPhone to Debut These Three Breakthrough Features

Tuesday November 25, 2025 7:09 am PST by
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include three standout features that could set it apart from the competition. The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
apple store down feature

Here's Why the Apple Store is Going Down

Thursday November 27, 2025 1:01 pm PST by
Apple's online store is going down for a few hours on a rolling country-by-country basis right now, but do not get your hopes up for new products. Apple takes its online store down for a few hours ahead of Black Friday every year to tease/prepare for its annual gift card offer with the purchase of select products. The store already went down and came back online in Australia and New Zealand, ...
iPhone Pocket Short

iPhone Pocket is Now Completely Sold Out Worldwide

Tuesday November 25, 2025 7:16 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released. iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
General Apps Messages Redux

Singapore Orders Changes to iMessage by December

Tuesday November 25, 2025 6:39 am PST by
Singapore has ordered Apple to block or filter messages on iMessage that impersonate government agencies, requiring the company to implement new anti-spoofing protections by December as part of efforts to curb rising online scams, the Straits Times reports. Singapore's Ministry of Home Affairs (MHA) said that it had issued an Implementation Directive to Apple under the Online Criminal Harms...
General Black Friday Deals 25 Red

Apple Black Friday Deals Available Now on AirPods, iPads, Accessories, and More

Friday November 21, 2025 8:48 am PST by
We're only a few days away from Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When...
General Black Friday Deals 25 Red Green

The 30+ Best Black Friday Apple Deals on AirPods, iPads, MacBooks, and More

Thursday November 27, 2025 6:46 am PST by
Black Friday is just a few hours away, and as always this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a...
Apple Foldable Thumb

Crease-Free iPhone Fold on Track for 2026 Launch as Development Advances

Monday November 24, 2025 10:25 am PST by
Apple is making progress on the development of the book-style foldable iPhone expected in 2026, according to a report from Chinese site UDN. The device has reportedly entered the engineering validation stage, and Apple is gearing up for mass production. Citing supply chain sources, UDN says that Apple has solved "the crease problem" that has plagued most foldable smartphones, and the...

Top Rated Comments

randolorian Avatar
67 months ago
Tim: "I like the Magsafe idea, but how do we get people to buy these expensive, high-margin magnetic chargers?"
Joz: "We ship the iPhone without a charger and use that to convince the customer to buy the new charger when they buy the phone."
Tim:


Attachment Image
Score: 13 Votes (Like | Disagree)
mike... Avatar
67 months ago
This is the opposite of what MagSafe used to be. MagSafe protected your device from flying across the room by being weak. These magnets are so strong if you snag a cable your phone will fly for miles.
Score: 11 Votes (Like | Disagree)
asdavis10 Avatar
67 months ago
Can't wait to lose my credit card with the MagSafe wallet.
Score: 8 Votes (Like | Disagree)
cryptonator Avatar
67 months ago
Massive yes to the Belkin car charger
Score: 6 Votes (Like | Disagree)
jicon Avatar
67 months ago

Can't wait to lose my credit card with the MagSafe wallet.
After a new phone, and whatever Apple charges for the handy wallet... I don't think I'll need to travel with a credit card for a while :)
Score: 6 Votes (Like | Disagree)
ID_Field_Blank Avatar
67 months ago
So the iPhone 13 will be the first port less one if this reaches its logical conclusion...
Score: 5 Votes (Like | Disagree)