App Store Reportedly Earned Twice as Much as the Google Play Store in Q3 2020

$29.3 billion was spent overall on Apple's App Store and Google's Play Store, with over 35.6 billion app installs, in the third quarter of 2020, according to a new report by Sensor Tower.

q3 2020 app downloads worldwide

App stores have seen significant year-on-year growth, with customers spending 32 percent more than at the same time in 2019, with 23.3 percent more installs. This is a large growth compared to 24 percent increased spending and nine percent increased downloads last year.

q3 2020 app revenue worldwide

Spending on in-app purchases, subscriptions, and premium apps rose by 31 percent to $19 billion worldwide on Apple's ‌App Store‌ in the third quarter, up from $14.5 billion at the same time last year. This is almost twice the revenue earned by Google's Play Store, consistent with last year's split between the two platforms. However, of the 36.5 billion app installs, Apple's ‌App Store‌ only accounted for 8.2 billion, whereas the Google Play Store had over three times as many at 28.3 billion.

q3 2020 top app download chart

Short-form video social media app TikTok was the most downloaded app on both platforms, and it was also the highest-earning non-game app globally. This was its second consecutive quarter as the top-grossing non-game app. At this time last year, Tinder was the highest-grossing non-game app. As in previous quarters, Facebook's apps, including Instagram and WhatsApp, made up the majority of the top five non-game apps by global downloads, although none occupied the top spot.

q3 2020 top app revenue chart

Tencent took the first and second positions among the five top-grossing games in the third quarter with "Honor of Kings" and "PUBG Mobile." Together, the top five highest-grossing games made more than $2.4 billion, which is 12 percent of all consumer spending on mobile games last quarter. Game installs decreased year on year for Apple's ‌App Store‌ from 2.4 billion to 2.3 billion, with the vast majority of downloads instead being from Google Play, which saw growth of 36.8 percent.

q3 2020 top game revenue chart

Sensor Tower analysts believe that going into the fourth quarter, new trends will emerge, as will new standout apps, partly driven by platform innovations such as home screen customization on iOS. A full report on global app adoption with specific analyses of top publishers and trends for the third quarter is expected soon.

Top Rated Comments

swiftRabbit Avatar
11 months ago

amazing what you can do when you steal 30% (and yeah i know google does it too)

now wait for all the angry apple folks to get up from their naps
Saying steal already shows us you are biased... No point arguing with you.
Score: 31 Votes (Like | Disagree)
Abazigal Avatar
11 months ago
It’s not market share that matters, but usage share.

Many years ago, I remember the naysayers claiming how iOS was doomed due to its smaller market share relative to android.

Time reveals all.
Score: 8 Votes (Like | Disagree)
69Mustang Avatar
11 months ago
It seems:
1. Both App Stores grew revenue at essentially the same rate.
2. Customers are basically downloading the same apps, regardless of ecosystem.
3. Both customer bases seem to have a strong affinity for Facebook and their properties
4. Tech nerds may claim aversion, but the public seems addicted to social media
5. China has a huge influence on the App Store.
6. IAP is games.
Score: 8 Votes (Like | Disagree)
Unggoy Murderer Avatar
11 months ago
No wonder iOS is on top - with all the piracy on Android I'm surprised it's even that high. iOS has the best apps and ecosystem because its customers and users are actually likely to fork out money.
Score: 7 Votes (Like | Disagree)
Will do good Avatar
11 months ago

amazing what you can do when you steal 30% (and yeah i know google does it too)

now wait for all the angry apple folks to get up from their naps
You should set up your own store, you would do it for free, right?
Score: 5 Votes (Like | Disagree)
Seoras Avatar
11 months ago
I've got an app on both App Store and Google Play.
In September the iOS version made me $440 and the Android version $30 (pre 30%).
That's not all. The App is free to use with adverts or pay once to remove ads.
The iOS App earned me $260 in ad revenue in September, the Android App $20.
I could port more of my Apps to Android but it just isn't worth my time.
Score: 5 Votes (Like | Disagree)

Top Stories

mac mini macbook pro macbook air

Mac Shipments More Than Doubled in First Three Months of 2021 Compared to Same Period in 2020 [Updated]

Monday April 12, 2021 5:54 am PDT by
The Mac experienced momentous growth in the first quarter of this year, with shipments growing by 111.5% compared to the same time period last year, according to market data from IDC. The data shows that the whole PC industry grew year-over-year, despite the global health crisis and component shortages. In Q1 of the year, Apple shipped roughly 6.7 million Macs, representing 8% of the whole...
app store blue banner

iPhone Users Spent Average of $138 on Apps Last Year

Friday April 2, 2021 6:47 am PDT by
The average iPhone user spent 38 percent more in 2020 on premium apps and in-app purchases than the year before, reaching a total average spend of $138 per iPhone in the United States, according to new research conducted by Sensor Tower. 2020 was a record year for App Store spending, with more than ever being spent per iPhone user. Although App Store sales grew by 42 percent in 2016, the 38...
app store 15 percent feature

App Store Small Business Program's Lower Fees Cost Apple Less Than 5% of Revenue

Tuesday March 16, 2021 5:20 pm PDT by
Apple in November launched the App Store Small Business Program, which drops App Store fees from 30 percent to 15 percent for all developers who earn less than $1 million from the App Store, and it turns out the price drop isn't costing Apple much money. According to estimates from app analytics company Sensor Tower shared by CNBC, had Apple's program been in place for all of 2020, Apple...
fortnite apple featured

Apple's Phil Schiller Takes the Stand in Epic Games v. Apple Trial

Monday May 17, 2021 12:17 pm PDT by
Today marked the kickoff of the third week of the Epic Games v. Apple trial, and this week is notable because Epic has finished with its witnesses and we're now transitioning to Apple witnesses, including notable Apple executives. Apple Fellow and former marketing chief Phil Schiller, who is in charge of the App Store, took the stand today. Schiller will testify for up to nine hours, and...
appleservices

Apple Services Revenue Hits All-Time Record High of $16.9 Billion in Q2 2021

Wednesday April 28, 2021 2:28 pm PDT by
Apple's services category, which includes the App Store, Mac App Store, Apple Music, Apple Pay, AppleCare, Apple TV+, Apple Arcade, Apple News+, Apple Fitness, and more, saw record growth during the second fiscal quarter of 2021 (first calendar quarter). According to Apple's earnings report, the services segment brought in $16.9 billion, up 27 percent from the $13.4 billion in revenue...
app store blue banner

Judge Grills Tim Cook on App Store Policies as End of of Epic Games v. Apple Trial Approaches

Friday May 21, 2021 12:48 pm PDT by
Apple CEO Tim Cook testified in the Epic Games v. Apple trial today, and some of the final questioning by Judge Yvonne Gonzalez-Rogers did not appear to go in Apple's favor. She spent several minutes grilling Cook on Apple's App Store policies and some of the statements that he made. "You said you want to give users control, so what's the problem with allowing users to have a cheaper option...
app store blue banner

Apple Highlights How the App Store Prevents Fraud Amid Legal Battle With Epic Games

Tuesday May 11, 2021 10:00 am PDT by
Apple today announced that, through a combination of automated technologies and human review processes, the company protected customers from more than $1.5 billion in potentially fraudulent transactions in 2020. Apple said secure payment technologies like Apple Pay and StoreKit (In-App Purchase) play an essential role in keeping users safe:With online data breaches frustratingly common,...
app store safe secure

Study Finds Up to 2% of Top 1,000 Paid Apps on App Store Were Scams

Monday June 7, 2021 6:33 am PDT by
Apple has used its app review process as a bulwark in recent legal assaults on its App Store policy, and put particular emphasis on the security benefits for iOS users when buying apps. However, an investigation has found that almost 2% of the top 1,000 highest grossing apps on a given day were some sort of scam. According to The Washington Post, which conducted the investigation, scam apps...
app store blue banner

App Store Sales Saw Unprecedented Growth in 2020, Grossing Over $64 Billion

Friday January 8, 2021 8:57 am PST by
Apple's App Store saw unprecedented growth in 2020, grossing more than $64 billion in sales, according to a report by CNBC. The figure is up from an estimated $50 billion in 2019 and $48.5 billion in 2018. This is a significant growth of 28 percent in 2020, compared to growth of just 3.1 percent in 2019. Apple does not disclose how much revenue its App Store makes every year, but it has ...
apple 2q21 line

Apple Reports 2Q 2021 Results: $23.6B Profit on $89.6B Revenue, Record Mac and Services Revenue

Wednesday April 28, 2021 1:38 pm PDT by
Apple today announced financial results for its second fiscal quarter of 2021, which corresponds to the first calendar quarter of the year. For the quarter, Apple posted revenue of $89.6 billion and net quarterly profit of $23.6 billion, or $1.40 per diluted share, compared to revenue of $58.3 billion and net quarterly profit of $11.2 billion, or $0.64 per diluted share, in the year-ago quarter...