Anker, a brand normally known for its well-made, affordable accessories for Apple devices, has debuted a new $100 24K gold-plated USB-C to Lightning cable.
According to Anker, the cable, which is in the PowerLine+ III family, features a "Special Edition Gold Design" that's "bold yet elegant" with the aforementioned gold-plated cable heads and matching braided gold and black cable.
The braided design has a 35,000 bend lifespan, and each cable is partially assembled by hand and passes through Anker's 51-step construction process, much like other PowerLine cables. The cable measures in at 6 feet long.
There's no explanation for why Anker, a company that specializes in affordable products, has created a $100 USB-C to Lightning cable, but it ships with a gift box, travel pouch, welcome guide, and lifetime warranty.
Those interested in the cable can purchase it from Amazon for $100.