Apple Reportedly Targeting WWDC for Over-Ear Headphones Launch, New 'AirPods X' Later in the Year

Rumors of Apple-branded over-ear headphones have been circulating for quite some time, while more recent rumors have mentioned an "AirPods Pro Lite" that could also be in the works, and Twitter leaker Jon Prosser's recent foray into Apple rumors provides a bit more detail on what we might able to expect for these products.

beats studio3 beatsx

Current Beats Studio3 Wireless and BeatsX

On the over-ear side, Prosser says that Apple is targeting a June WWDC debut with pricing set at around $350, putting them in the range of Beats Studio3 and Bose 700 headphones. Prosser says Apple's codename for these headphones is B515, which matches up with leaked icons for these headphones found in an iOS 14 build last month.

As for the "‌AirPods Pro‌ Lite" previously rumored by DigiTimes, Prosser says they are likely what he has heard are referred to as "AirPods X," which should launch in the September–October timeframe. He says these would be similar to the current BeatsX earphones, which are targeted at the sports market. He doesn't specifically say, however, whether the AirPods X would have a wire between the earbuds as BeatsX do. He also says the AirPods X, which carry a codename of B517, will be priced at around $200, which is double the price of BeatsX.


Generally speaking, Prosser believes that Apple's ultimate goal is to eventually phase out the Beats brand, as both of these new Apple headphones are similar to existing Beats products. That will take time, however, as Beats offers a fairly extensive line of headphone options, including the fairly new Beats Solo Pro and the Powerbeats lineup that has seen several recent updates.

Related Roundup: AirPods Max
Buyer's Guide: AirPods Max (Caution)
Related Forum: AirPods

Top Rated Comments

newyorksole Avatar
53 months ago

This makes me miss Steve Jobs so much. Remember when Apple made just a few insanely great products? Now they’ve got their brand on all sorts of crap.
Yeahhh that was almost a decade ago buddy. You don’t think if Steve was alive today that things at Apple would be much different than they are right now?

The tech industry changed a lot since 2011. At least Apple has solid footing in all of the new areas they stepped into.
Score: 19 Votes (Like | Disagree)
Logic368 Avatar
53 months ago
This makes me miss Steve Jobs so much. Remember when Apple made just a few insanely great products? Now they’ve got their brand on all sorts of crap.
Score: 18 Votes (Like | Disagree)
imnotthewalrus Avatar
53 months ago

It makes sense that Apple is trying to wind down the Beats brand. They've already absorbed Beats Music into Apple Music. With most consumer headphones going the wireless dual earbud route, it makes sense to sunset the Beats headphones brand, and rebrand any other headphone technology into the Apple brand. I'm surprised the Beats headphone brand has survived as long as it has.
I'm not a fan, but Beats has a loyal fanbase. Apple spent a TON of money to acquire the brand. I see no reason they would just drop the brand.
Score: 6 Votes (Like | Disagree)
macloverHK Avatar
53 months ago
Just pronounced "AirPods Ten" in my mind...
Score: 6 Votes (Like | Disagree)
Lounge vibes 05 Avatar
53 months ago
Lets start with the “Jon has a comedy tech channel on the fancy YouTubes, he could never be an actual leaker” comments.
Remember, Jon said iPhone SE on April 14/15, and 9to5Mac said April 3rd. Guess whos quickly becoming more accurate


This makes me miss Steve Jobs so much. Remember when Apple made just a few insanely great products? Now they’ve got their brand on all sorts of crap.
iPod, iPod Mini, iPod Nano, iPod Shuffle, iPod Touch.
A product for every use case and price point. How is this any different.
Score: 5 Votes (Like | Disagree)
Dwalls90 Avatar
53 months ago
It makes sense that Apple is trying to wind down the Beats brand. They've already absorbed Beats Music into Apple Music. With most consumer headphones going the wireless dual earbud route, it makes sense to sunset the Beats headphones brand, and rebrand any other headphone technology into the Apple brand. I'm surprised the Beats headphone brand has survived as long as it has.
Score: 5 Votes (Like | Disagree)

Popular Stories

iPhone 15 Pro FineWoven

Apple Reportedly Stops Production of FineWoven Accessories

Sunday April 21, 2024 6:03 am PDT by
Apple has stopped production of FineWoven accessories, according to the Apple leaker and prototype collector known as "Kosutami." In a post on X (formerly Twitter), Kosutami explained that Apple has stopped production of FineWoven accessories due to its poor durability. The company may move to another non-leather material for its premium accessories in the future. Kosutami has revealed...
maxresdefault

Apple Announces 'Let Loose' Event on May 7 Amid Rumors of New iPads

Tuesday April 23, 2024 7:11 am PDT by
Apple has announced it will be holding a special event on Tuesday, May 7 at 7 a.m. Pacific Time (10 a.m. Eastern Time), with a live stream to be available on Apple.com and on YouTube as usual. The event invitation has a tagline of "Let Loose" and shows an artistic render of an Apple Pencil, suggesting that iPads will be a focus of the event. Subscribe to the MacRumors YouTube channel for more ...
Apple Vision Pro Dual Loop Band Orange Feature 2

Apple Cuts Vision Pro Shipments as Demand Falls 'Sharply Beyond Expectations'

Tuesday April 23, 2024 9:44 am PDT by
Apple has dropped the number of Vision Pro units that it plans to ship in 2024, going from an expected 700 to 800k units to just 400k to 450k units, according to Apple analyst Ming-Chi Kuo. Orders have been scaled back before the Vision Pro has launched in markets outside of the United States, which Kuo says is a sign that demand in the U.S. has "fallen sharply beyond expectations." As a...
iOS 17 All New Features Thumb

iOS 17.5 Will Add These New Features to Your iPhone

Sunday April 21, 2024 3:00 am PDT by
The upcoming iOS 17.5 update for the iPhone includes only a few new user-facing features, but hidden code changes reveal some additional possibilities. Below, we have recapped everything new in the iOS 17.5 and iPadOS 17.5 beta so far. Web Distribution Starting with the second beta of iOS 17.5, eligible developers are able to distribute their iOS apps to iPhone users located in the EU...
Provenance Emulator

PlayStation and SEGA Emulator for iPhone and Apple TV Coming to App Store [Updated]

Friday April 19, 2024 8:29 am PDT by
The lead developer of the multi-emulator app Provenance has told iMore that his team is working towards releasing the app on the App Store, but he did not provide a timeframe. Provenance is a frontend for many existing emulators, and it would allow iPhone and Apple TV users to emulate games released for a wide variety of classic game consoles, including the original PlayStation, SEGA Genesis,...
iPad And Calculator App Feature

Apple Finally Plans to Release a Calculator App for iPad Later This Year

Tuesday April 23, 2024 9:08 am PDT by
Apple is finally planning a Calculator app for the iPad, over 14 years after launching the device, according to a source familiar with the matter. iPadOS 18 will include a built-in Calculator app for all iPad models that are compatible with the software update, which is expected to be unveiled during the opening keynote of Apple's annual developers conference WWDC on June 10. The lack of ...