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Apple Offering an App Store 'Surprise' From December 24 to December 29 [Updated]
Apple is planning to offer some kind of holiday App Store promotion that may see the company giving away free apps and games.
In Australia, where it is December 24, App Store users are waking up to an App Store story that mentions a "surprise" for Tuesday and explains that users can expect a treat every day from December 24 to December 29.
We don't know yet what app or game Apple plans to give away on December 24, but we should find out soon from Australian users. App Store users in other countries like the United States can expect to see the same promotions when December 24 rolls around.
Update 10:39 a.m.: The surprises have gone live in New Zealand, and MacRumors readers tonyduffe and @Ldeverell report that the deals include a special in-app purchase bundle Looney Tunes World of Mayhem and a three-month subscription for the price of one month in Canva. We'll have to see if offers are the same around the world.
Update 2: Based on reader reports, the daily surprises appear to only be available in Australia and New Zealand, with a subset of them also seen in India.
In Australia, where it is December 24, App Store users are waking up to an App Store story that mentions a "surprise" for Tuesday and explains that users can expect a treat every day from December 24 to December 29.
Tuesday's surprise isn't live yet, but it will be shortly! Make sure you come back soon to check it out.The wording of the story suggests that Apple is planning to give away free apps and games in a promotion similar to the 12 Days of Christmas promotion that the company used to run several years back.
Have you seen today's goodies? Look for the unwrapped presents on the App Store's Today, Games, and Apps tabs.
From December 24 to 29, you'll find a new surprise every day on the App Store. Come back daily to discover which treat we have waiting for you!
We don't know yet what app or game Apple plans to give away on December 24, but we should find out soon from Australian users. App Store users in other countries like the United States can expect to see the same promotions when December 24 rolls around.
Update 10:39 a.m.: The surprises have gone live in New Zealand, and MacRumors readers tonyduffe and @Ldeverell report that the deals include a special in-app purchase bundle Looney Tunes World of Mayhem and a three-month subscription for the price of one month in Canva. We'll have to see if offers are the same around the world.
Update 2: Based on reader reports, the daily surprises appear to only be available in Australia and New Zealand, with a subset of them also seen in India.
Tag: App Store
[ 76 comments ]
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5 weeks ago
Yup, live in nz this morning too
[URL unfurl="true"]https://apps.apple.com/nz/story/id1488144199[/URL]
The surprise is that offering 60% discount on the purchase of 200 gems for a game is not exactly the holiday gift of a lifetime...
[URL unfurl="true"]https://apps.apple.com/nz/story/id1488144199[/URL]
The surprise is that offering 60% discount on the purchase of 200 gems for a game is not exactly the holiday gift of a lifetime...
5 weeks ago
So, nothing free. Just IA discounts and trials? Wow, so generous! Hahahahahahahaha
5 weeks ago
With the margins Apple is getting on their products, I doubt that a give away worth a few dollars will affect their bottom line :).
I think it will increase their bottom line by increasing customer satisfaction and loyalty.
5 weeks ago
I'm not seeing this in the UK App Store, I hope we get it too. I loved 12 Days of Christmas when that was a thing. Hopefully it makes a comeback.
4 weeks ago
Apple has a Market Cap today of $1.3T USD, & that's the best they can do !
Schiller, even you, can do better than that !
Apple should offer something "worthwhile" every single day during their Xmas App Store promo period !
And by offer, I mean FULLY subsidized by AAPL !
5 weeks ago
And they're up.
Looney Tunes World of Mayhem:
To get you in the mood for mayhem, for today only, there's a special bundle on offer: the Holiday Boost Pack, which includes 200 gems and one golden ticket, available at a 60% discount off the regular value.
Canva:
To fire up that creative spark, for today only Canva Is offering a three-month subscription for the price of one month, available when you subscribe up front.
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