IDC: Apple's Wearables Shipments Surged Last Quarter on Popularity of Apple Watch, AirPods, and Beats
Apple's wearables shipments nearly tripled in the third quarter of 2019 due to the growing popularity of the Apple Watch, AirPods, and Beats headphones, according to research firm IDC.
IDC estimates that Apple shipped 29.5 million wearables last quarter, up from 10 million in the third quarter of 2018. Apple remained the world's largest wearables vendor, and the launch of the AirPods Pro and discounts on Apple Watch Series 3 models should keep the company in the lead, the research firm said.
Apple does not disclose wearables sales on a product or unit basis, so emphasis should be placed on IDC's figures being estimates, but all signs do point towards the Apple Watch and AirPods selling very well.
Apple's "Wearables, Home and Accessories" revenue was a record-setting $6.5 billion in the third quarter of 2019, up 54 percent from $4.2 billion in the year-ago quarter. In addition to the Apple Watch, AirPods, and Beats, the category includes the HomePod, Apple TV, iPod touch, and both Apple-branded and third-party accessories.
AirPods Pro are currently estimated for delivery in January for orders placed on Apple.com, demonstrating how popular the new earphones are, although they remain available at select resellers.