New in OS X: Get MacRumors Push Notifications on your Mac

Resubscribe Now Close

Samsung Ad Encourages iPhone Users to Switch to the Galaxy Note10 and 'Fall in Love' With Bokeh Video

Friday September 13, 2019 9:28 am PDT by Joe Rossignol
On the heels of Apple introducing the iPhone 11 and iPhone 11 Pro this week, Samsung has shared a new ad that calls on iPhone users to "switch to the Galaxy Note10" and "fall in love" with its bokeh video feature.

The 15-second ad shows a man and a woman standing side by side, holding an iPhone and Galaxy Note10 respectively, as they both record a couple's marriage proposal. However, unlike the iPhone, the Galaxy Note10 is able to blur the background of the video in real time for a bokeh effect.


Samsung then gets to the point: "Missing a little… je ne sais quoi? Switch to the Galaxy Note10. And fall in love with Live Focus Video."

While recent iPhones do have Portrait Mode for blurring the background of people, pets, and objects in photos, Apple does not offer a bokeh video feature in the stock Camera app. However, it is possible to achieve a somewhat shallower depth of field using third-party camera apps like FiLMiC Pro.

Samsung released the Galaxy Note10 on August 23, with pricing starting at $949 in the United States. ‌iPhone 11 Pro‌ models start at $999, with pre-orders beginning today ahead of in-store availability on Friday, September 20.

Tag: Samsung
[ 237 comments ]

Top Rated Comments

(View all)

Avatar
bbednarz
9 weeks ago
Well that might be the least compelling reason of all time to switch.
Rating: 46 Votes
Avatar
cale508
9 weeks ago
That feature is saved for next year's selling point of new iPhone. By innovation only!
Rating: 44 Votes
Avatar
anson42
9 weeks ago
“Oooh I need that!” Said very few people ever?
Rating: 42 Votes
Avatar
Dave245
9 weeks ago
Nah, I’ll be sticking with Apple! Thanks for trying tho Samsung :p
Rating: 35 Votes
Avatar
abi12a
9 weeks ago
Fall in love with all our bloat wear and your OS is at least a year behind, but we already had dark mode ;)
Rating: 28 Votes
Avatar
AustinIllini
9 weeks ago
"Fall in love with slow bloatware"

And a Facebook app you can't uninstall
Rating: 25 Votes
Avatar
Glideslope
9 weeks ago
Samsung can put any feature they can create in a Galaxy. It's irrelevant. It's about the OS. I'll never use Android. :apple:
Rating: 19 Votes
Avatar
iPhone2019
9 weeks ago
Why do they brag about a very bad implemented feature? Just look at iJustine´s review...
Rating: 14 Votes
Avatar
falainber
9 weeks ago

Fall in love with all our bloat wear and your OS is at least a year behind, but we already had dark mode ;)

A year behind what? iOS? Samsung phones have more features (both in hardware and software) than iPhones so your assertion seems odd.
Rating: 12 Votes
Avatar
Baymowe335
9 weeks ago
Again, these ads don't work.
Rating: 11 Votes

[ Read All Comments ]