Samsung Ad Encourages iPhone Users to Switch to the Galaxy Note10 and 'Fall in Love' With Bokeh Video
On the heels of Apple introducing the iPhone 11 and iPhone 11 Pro this week, Samsung has shared a new ad that calls on iPhone users to "switch to the Galaxy Note10" and "fall in love" with its bokeh video feature.
The 15-second ad shows a man and a woman standing side by side, holding an iPhone and Galaxy Note10 respectively, as they both record a couple's marriage proposal. However, unlike the iPhone, the Galaxy Note10 is able to blur the background of the video in real time for a bokeh effect.
Samsung then gets to the point: "Missing a little… je ne sais quoi? Switch to the Galaxy Note10. And fall in love with Live Focus Video."
While recent iPhones do have Portrait Mode for blurring the background of people, pets, and objects in photos, Apple does not offer a bokeh video feature in the stock Camera app. However, it is possible to achieve a somewhat shallower depth of field using third-party camera apps like FiLMiC Pro.
Samsung released the Galaxy Note10 on August 23, with pricing starting at $949 in the United States. iPhone 11 Pro models start at $999, with pre-orders beginning today ahead of in-store availability on Friday, September 20.
Popular Stories
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly a year later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon.
In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis.
CarPlay Ultra...
As we wait for WWDC to kick off next Monday, Apple today announced the winners of its annual Apple Design Awards, recognizing apps and games for their innovation, ingenuity, and technical achievement.
The 2025 Apple Design Award winners are listed below, with one app and one game selected per category:
Delight and Fun - CapWords (App) and Balatro (Game)
Innovation - Play (App) and PBJ -...
While the AirPods Max 2 received more attention, Apple also released a second pair of headphones last month: Nike Powerbeats Pro 2.
Nike Powerbeats Pro 2 are the same as the regular Powerbeats Pro 2, except they have a two-tone design consisting of black and Nike's signature Volt neon green-yellow color. The headphones were released on March 20 in the U.S., Canada, Australia, the U.K., and a ...
Popular Stories
Apple has asked a U.S. court to formally request internal Samsung documents from South Korea as part of discovery in the DOJ's ongoing antitrust lawsuit against the company.
The DOJ filed suit against Apple in March 2024, alongside a number of governments, alleging the company used App Store rules, developer restrictions, and control over key iPhone features to stifle competition. After Apple...
Apple has agreed to source foldable OLED panels exclusively from Samsung for the next three years, reports The Elec.
Apple will not use foldable panels from other display suppliers as part of the agreement, according to the Korea-based outlet. The company is said to have accepted the terms given the lack of viable alternative suppliers.
This year, Apple is expected to release a...
Apple is moving more decisively to reduce its reliance on Chinese manufacturers ahead of the launch of a wave of new products with OLED panels, DigiTimes reports.
Apple has apparently accelerated efforts to diversify its OLED sourcing away from Chinese suppliers such as BOE, which have historically played an important role in the company's display supply chain. The impact on BOE has already...
