Apple Announces 'Up Next Live' Concerts for its Retail Stores, Featuring Artists Like Khalid and Lewis Capaldi

Apple today announced a new series of live concerts that will be held in retail locations around the world this summer, under a new initiative called "Up Next Live." All of the artists playing concerts are alumni of Apple Music's Up Next program, which highlights up-and-coming musicians.

For Up Next Live, this includes Khalid, Bad Bunny, Jessie Reyez, King Princess, Lewis Capaldi, Daniel Caesar, and Ashley McBryde (via MacGeneration).


The concerts will be held at places including Apple Union Square in San Francisco, Apple Champs-Élysés in Paris, Apple Carnegie Library in Washington, D.C., and Apple Michigan Avenue in Chicago. The event kicks off with Bad Bunny's performance at Apple Piazza Liberty on July 9, and then one concert will be held each week through Khalid's performance in Washington, D.C. on August 23.

This summer, seven of music’s brightest rising stars will play intimate after‑hours concerts at seven marquee Apple Store locations around the world. All of the artists are alumni of ‌Apple Music‌’s Up Next program; some are on the brink of massive success, while others have already achieved it. Either way, you’ll never see them perform like this again.

To get into each concert, you'll have to be 16 years of age or older, and register for tickets on Apple's website. Tickets will be free but are subject to a random draw; those who win will gain one ticket for themselves and one for a guest. All ticket registration closes on July 3, so those interested should check out Apple's ticketing site soon.

Top Rated Comments

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Avatar
17 months ago
I think Apple should get Slayer to do a gig as they are retiring.
It would never happen but would be awesome to see !!!!
I've never heard of any of the artists they are promoting.
I'm old lol
Score: 5 Votes (Like | Disagree)
Avatar
17 months ago

I think Apple should get Slayer to do a gig as they are retiring.
It would never happen but would be awesome to see !!!!
I've never heard of any of the artists they are promoting.
I'm old lol

Always makes me laugh when people complain about terrible pop artists, then claim that a terrible metal band is somehow a better alternative. :D
Score: 2 Votes (Like | Disagree)
Avatar
17 months ago

Sounds like the next iteration of the Apple Music Festival. It will be interesting to see how popular this will be.
https://en.wikipedia.org/wiki/Apple_Music_Festival

The Music Festival was, rather crucially, in a properly designed music venue and not in a retail store taking away resource from operating a store where you can buy things and get faulty goods serviced.
Score: 2 Votes (Like | Disagree)
Avatar
17 months ago
yay lets promote terrible pop music
Score: 1 Votes (Like | Disagree)
Avatar
17 months ago
I hate that whole Apple Stores as part of culture thing.

Classes, art-BS and now concerts?

Maybe you should focus on quick and easy sales plus turn around times for repairs first. The new concept with Apple employees randomly running around is horrible.

"Meet me at Apple" isn't going to happen, get over it.
Score: 1 Votes (Like | Disagree)
Avatar
17 months ago
Khalid, that's a no from me.
Score: 1 Votes (Like | Disagree)

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