Apple Highlights iMessage Encryption, App Store Privacy, and iPhone Recycling in Trio of New Ads

by

Apple today shared three new ads on its YouTube channel in Australia, highlighting iMessage encryption, App Store privacy, and iPhone recycling, as part of its ongoing "That's iPhone" marketing campaign around the world.




Apple also shared a new Shot on ‌iPhone‌ XS video and a companion behind-the-scenes video on its main YouTube channel on Saturday:



The video was shot on the ‌iPhone‌ by Donghoon Jun and James Thornton of Incite, in collaboration with WET, and commissioned by Apple.

Tags: Apple Ads, Shot on iPhone

Top Rated Comments

drinkingtea Avatar
drinkingtea
52 months ago
iMessage is the biggest reason why I won’t switch to Android.
Score: 16 Votes (Like | Disagree)
dominiongamma Avatar
dominiongamma
52 months ago
iMessage is the biggest reason why I won’t switch to Android.
Yup and Apple’s stance on privacy as well.
Score: 14 Votes (Like | Disagree)
I7guy Avatar
I7guy
52 months ago
I really like the behind the scenes videos. Some interesting creativity that goes into those effects.
Score: 6 Votes (Like | Disagree)
Ultramove69 Avatar
Ultramove69
52 months ago
iMessage on iPhone. Everything else is amateur hour.
Score: 6 Votes (Like | Disagree)
thefourthpope Avatar
thefourthpope
52 months ago
Apple really has gotten back to great sounds.
Score: 3 Votes (Like | Disagree)
coolsean20 Avatar
coolsean20
52 months ago
I love these ads!
Score: 2 Votes (Like | Disagree)
Read All Comments

Popular Stories

gradiente iphone white

Brazilian Electronics Company Revives Long-Running iPhone Trademark Dispute

Tuesday May 19, 2020 1:06 pm PDT by
Apple has been involved in a long-running iPhone trademark dispute in Brazil, which was revived today by IGB Electronica, a Brazilian consumer electronics company that originally registered the "iPhone" name in 2000. IGB Electronica fought a multi-year battle with Apple in an attempt to get exclusive rights to the "iPhone" trademark, but ultimately lost, and now the case has been brought to...
Read Full Article • 71 comments