Dutch Antitrust Watchdog to Investigate Whether Apple Gives Itself Preferential Treatment in App Store [Updated]

The Netherlands Authority for Consumers and Markets, or ACM for short, today announced that it will investigate whether Apple abuses its position in the App Store by, for example, giving preferential treatment to its own apps.

app store iphones
ACM says the investigation will initially focus on Apple because the majority of anticompetitive allegations it has received from other companies and developers have been about the ‌App Store‌. More specifically, the investigation will revolve around Dutch apps for "news media" available in the ‌App Store‌.

ACM board member Henk Don:

To a large degree, app providers depend on Apple and Google for offering apps to users. In the market study, ACM has received indications from app providers, which seem to indicate that Apple abuses its position in the App Store. That is why ACM sees sufficient reason for launching a follow-up investigation, on the basis of competition law.

However, the antitrust watchdog stresses that Apple is innocent unless proven guilty, and also encourages developers to come forward if they experience similar problems with Google's Play Store.

ACM launched the investigation upon completion of its market study that explores the influence of app stores. For numerous apps, the watchdog found that no realistic alternatives to the ‌App Store‌ and Play Store exist, potentially giving Apple and Google the opportunity to set unfair conditions.

On the one hand, Apple and Google have an interest in offering many different apps from app providers in their app stores. On the other hand, however, Apple and Google are app providers in their own right, too. So their apps compete with those of other market participants. These competing interests may pose antitrust problems.

ACM cites unnamed developers who say they do not always have a fair chance against Apple's and Google's preinstalled apps on mobile devices, must use Apple's and Google's in-app purchase mechanisms for digital goods and services, have difficulties communicating with Apple and Google, and more.

Many of these issues are at the core of Spotify's recent complaint with the European Commission over Apple's App Store practices. Last month, the streaming music company accused Apple of "acting as both a player and referee to deliberately disadvantage other app developers" that it competes with.

The investigation's initial focus on Dutch news apps is a rather narrow one, especially considering that Apple News is not yet available in the Netherlands. But, the premise seems to be that ‌Apple News‌ is a preinstalled app while other news providers must go through the ‌App Store‌ and pay Apple's "tax."

As the ACM notes, apps have become an increasingly important part of daily life, so it will be interesting to see how these investigations play out and how they impact the future of the ‌App Store‌ and Play Store.

Apple didn't immediately respond to a request for comment from Bloomberg, which first reported the news.

Update: In a statement issued to CNN, Apple said it is "confident" the probe "will confirm all developers have an equal opportunity to succeed in the ‌App Store‌."

Popular Stories

apple store down feature

Here's Why the Apple Store is Going Down

Thursday November 27, 2025 1:01 pm PST by
Apple's online store is going down for a few hours on a rolling country-by-country basis right now, but do not get your hopes up for new products. Apple takes its online store down for a few hours ahead of Black Friday every year to tease/prepare for its annual gift card offer with the purchase of select products. The store already went down and came back online in Australia and New Zealand, ...
iPhone Pocket Short

iPhone Pocket is Now Completely Sold Out Worldwide

Tuesday November 25, 2025 7:16 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released. iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
New Intel Logo

Apple and Intel Rumored to Partner on Mac Chips Again in a New Way

Friday November 28, 2025 7:33 am PST by
While all Macs are now powered by Apple's custom-designed chips, a new rumor claims that Apple may rekindle its partnership with Intel, albeit in a new and limited way. Apple supply chain analyst Ming-Chi Kuo today said Intel is expected to begin shipping Apple's lowest-end M-series chip as early as mid-2027. Kuo said Apple plans to utilize Intel's 18A process, which is the "earliest...
streaming black friday 2025

Best Black Friday Streaming Deals - Save Big on Apple TV, Disney+, Hulu, and More

Thursday November 27, 2025 1:14 pm PST by
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Apple TV, Disney+, Hulu, Paramount+, Peacock, and more. Note: MacRumors is an affiliate partner with some of these vendors. When...
Apple Foldable Thumb

Foldable iPhone to Debut These Three Breakthrough Features

Tuesday November 25, 2025 7:09 am PST by
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include three standout features that could set it apart from the competition. The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
iphone air camera

iPhone Air Flop Sparks Industry Retreat From Ultra-Thin Phones

Thursday November 27, 2025 3:14 am PST by
Apple's disappointing iPhone Air sales are causing major Chinese mobile vendors to scrap or freeze their own ultra-thin phone projects, according to reports coming out of Asia. Since the ‌iPhone Air‌ launched in September, there have been reports of poor sales and manufacturing cuts, while Apple's supply chain has scaled back shipments and production. Apple supplier Foxconn has...
iphone black friday gold

The Best Black Friday iPhone Deals Still Available

Friday November 28, 2025 6:24 am PST by
Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2025 sales have kicked off at AT&T, Verizon, T-Mobile, and more. Right now we're tracking notable offers on the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air. For even more savings, keep an eye on older models during the holiday shopping season. Note: MacRumors is...

Top Rated Comments

fede777 Avatar
87 months ago
Does Walmart give preference to the store brand products. Yes they do. It would be stupid on their part not to.
But you can choose to go to another store, there's no other official way to get iOS apps other than the App Store itself.
Score: 39 Votes (Like | Disagree)
genovelle Avatar
87 months ago
Does Walmart give preference to the store brand products. Yes they do. It would be stupid on their part not to.
Score: 36 Votes (Like | Disagree)
Khedron Avatar
87 months ago
Didn’t even know the Netherlands cared.
Outside of the US there are many countries with laws designed to protect people, not corporations.

Another recent example is EA's gambling mechanics in their games being challenged by Belgium.
Score: 31 Votes (Like | Disagree)
Tokenfreak Avatar
87 months ago
But you can choose to go to another store, there's no other official way to get iOS apps other than the App Store itself.
But you could have chose android. No forces you to use Apple. If Apple owns the AppStore they should be able to do as they choose with it.
Score: 29 Votes (Like | Disagree)
Khedron Avatar
87 months ago
Apple is not a monopoly.
You're the first person to bring up that word. This is about competition laws.
Score: 23 Votes (Like | Disagree)
Khedron Avatar
87 months ago
“Only platform on iOS” is as relevant as the fact that the only place you can get Big Macs is mcdonalds. It doesn’t matter.

A monopoly actually has a definition. Can you set prices irrespective of the demand curve. And as recent evidence shows us, apple certainly cannot.
Worst analogy ever. Does McDonalds also sell Whoppers with a 30% tax?

The definition of monopoly is completely irrelevant if Netherlands competition laws aren't based on that term. It's an American concept that you can freely engage in unethical anti-consumer behaviour so long as you only have 49% of the market.
Score: 16 Votes (Like | Disagree)