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Wall Street Journal to Join Apple's News Subscription Service, but NYT and Washington Post Not Participating

The Wall Street Journal plans to join Apple's subscription news service that's set to be announced Monday, reports The New York Times. Other publications like the Washington Post and The New York Times itself are not on board, however, due to the revenue split Apple has requested.

Apple and The Wall Street Journal plan to announce the partnership at Apple's planned media event on March 25. Apple's subscription service for Apple News will provide readers with access to news articles and magazines from "hundreds" of participating publishers for one monthly fee, thought to be $9.99 per month.


Rumors have suggested that Apple has been having trouble securing deals with news sites like The New York Times and the Washington Post because Apple wants to keep 50 percent of all subscription revenue, splitting the other 50 percent of the revenue between publishers according to the amount of time users spend engaged with their articles.

Major paywalled news sites offer their own subscription access to articles, with revenue that does not need to be shared with Apple. Participating in Apple's service could cause current subscribers to swap over, leading to overall lower revenue.

Apple is also declining to provide credit card information or email addresses to publishers, details that news sites use to create customer databases and market their products, and they're asking partners to provide unlimited access to content.

To lure publishers to join its Apple News service, Apple executives are citing the scale of Apple News, which is installed on all iOS devices out of the box. Apple is telling publishers that millions of new customers could be introduced to their content, but some are not convinced.

Many magazine publishers are on board with Apple's proposed revenue terms, but most magazines have no existing online revenue streams. Magazine publishers have also already been working with the 50/50 revenue split following Apple's acquisition of Texture, the magazine subscription service Apple is basing its new offering on.

Apple will debut its new subscription service for Apple News at 10:00 a.m. Pacific Time on Monday, March 25. Apple will also use the same event to unveil its rumored streaming video service.



Top Rated Comments

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9 weeks ago
Can’t wait to see this flop. Apple are in la la land with this one. The majority of people don’t give a **** about paying for news. The written word is free all over the internet.
Rating: 28 Votes
9 weeks ago
this subscription service is gonna fail
Rating: 20 Votes
9 weeks ago

I am looking forward to trying this service. Whether I keep it long term will all depend on which content creators end up participating but I am hopeful this will catch on like Apple Music.

Thanks for the positive comment. Unlike all the other negative ones.
Rating: 17 Votes
9 weeks ago
I prefer WSJ over either of those outlets anyway. Their loss. I’m planning on giving this a try to see how it is.
Rating: 12 Votes
9 weeks ago

Good i only need CNN.


Sarcasm?

Big mistake for these papers...at least try it for a while.
Rating: 11 Votes
9 weeks ago

('https://www.macrumors.com/2019/03/20/apple-news-subscription-service-wsj/')


The Wall Street Journal plans to join Apple's subscription news service that's set to be announced Monday, reports The New York Times ('https://www.nytimes.com/2019/03/20/technology/apple-news-wall-street-journal.html'). Other publications like the Washington Post and The New York Times itself are not on board, however, due to the revenue split Apple has requested.

...


NYT and WP are actually the ONLY news sources I'm interested in reading, so ...
Rating: 10 Votes
9 weeks ago

Welcome to MacRumors! Its a veritable sh*tshow in here...


If by welcome, you mean, welcome to what macrumors has become, than yes. I've been reading this site religiously since 2002 and it never used to be like this.
Rating: 8 Votes
9 weeks ago

this subscription service is gonna fail


If I had a nickel for every time folks (myself included) said "_____ is gonna fail" when Apple introduced a new product or service I'd be a rich man. So I think I'll hold my fire on this one. :)
Rating: 7 Votes
9 weeks ago

It seems to me most major publishers probably would not want to be part of this. Imagine not able to make a marketing campaign out of this. What good would this do if Apple gives their customer unlimited access, but the publisher will learn next to nothing about the customer?

It might be a trade-off certain publishers would be willing to make. Apple's ecosystem is so huge that publishers might make more money off of this than individual subscriptions.
Rating: 5 Votes
9 weeks ago
Remember Mac Life/Mac Addict magazine? Ahh the good old days. I was just cleaning my office at home a came across every issue on a shelf. Funny how if you read the news stories, little has changed. I cannot think of a magazine or news paper I would want to pay for today. I hope I am wrong.
Rating: 4 Votes

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