Apple has registered the domain name PrivacyIsImportant.com, according to a WHOIS record discovered by MacRumors. The records indicate that Apple took possession of the domain name on Monday.
The record's contact information now lists Apple Inc. as the organization, complete with its address, phone number, and domains-related email. The registrar is CSC, a firm that protects domain names for large corporations.
The domain name does not yet point to an active website, so it's unclear if or how Apple will use it, but it is certainly possible the company could be planning a privacy-focused marketing campaign along the lines of its "what happens on your iPhone, stays on your iPhone" billboard at CES 2019 in Las Vegas.
Apple has always been committed to privacy, which it believes is "a fundamental human right," but a marketing campaign could help reassure customers of that position after a major FaceTime privacy vulnerability surfaced in late January.
Apple and Meta have opposed a Canadian bill that the companies say could force them to create backdoor access to encrypted user data, should it pass through the country's parliament.
Proposed by Canada's ruling Liberal Party, Bill C-22 contains provisions that could be similar to a UK data access provision order sent to Apple last year, depending on how they are implemented.
Back in Feb...
Starting as early as next week, customers who sign up for an Apple Card at Apple's retail stores in the U.S. will receive $249 cash back when they purchase AirPods Pro 3, according to Bloomberg's Mark Gurman. The promotion has yet to be officially announced by Apple, so exact terms and conditions are not available at this time.
AirPods Pro 3 are priced at $249 in the U.S., so customers who...
Apple's CarPlay system for accessing iPhone apps on a vehicle's dashboard screen has received six popular apps in recent weeks: ChatGPT, Perplexity, Grok, Google Meet, WhatsApp, and the indie artist streaming platform Audiomack.
Make sure you have the latest version of each app and they will automatically appear on CarPlay.
ChatGPT
Starting with iOS 26.4, CarPlay supports voice-based...
It's a great unique selling point, they are smart to capitalize on it. One of the reasons I have stayed on iOS and macOS is because of the high level of privacy, I trust Apple more than I trust Microsoft and Google when it comes to privacy as they have shown a continued commitment to providing us with good privacy controls and strong encryption.