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Apple's New Memoji vs. Samsung's AR Emoji

After Apple unveiled Animoji when the iPhone X debuted last September, Samsung introduced its own version, the more human-like and customizable AR Emoji.

Not to be outdone, Apple in iOS 12 introduced Memoji, a new version of Animoji that can be customized to look just like you. Given the similarities between AR Emoji and Memoji, we thought we'd compare the two and give our readers an idea of what to expect when iOS 12 launches this fall.

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Memoji, available in the Messages app and FaceTime on iOS 12, are cartoon-like customizable emoji characters that animate just like Animoji using the TrueDepth camera system in the iPhone X.

Because Animoji and Memoji require Apple's 3D camera capabilities to mimic facial expressions, the feature is limited to the iPhone X. Future devices, including 2018 iPad Pro models and iPhones are rumored to be adopting Face ID though. Samsung's AR Emoji are also limited and available only on Galaxy S9 devices.

Apple's Memoji feature offers up a blank face with a range of customizable options like skin color, hair color, hair style, head shape, eye shape and color, eye brows, nose and lips, ears, and facial hair and freckles.

All of these feature options can be combined to create a range of Memoji with different looks, and you can save dozens of Memoji creations.

While Apple starts you off with a blank face that can be customized to your liking, Samsung's AR Emoji feature has an option to scan your face and automatically create an emoji likeness of you that can then be customized further.

Samsung's AR Emoji look less cute and cartoonish and more like Bitmoji than Apple's version, with more humanoid facial features. AR Emoji can look a little creepier given their closer approximation to human facial features, but some may prefer the look.

Because Samsung doesn't use a 3D facial tracking system for AR Emoji like Memoji and Animoji, AR Emoji's ability to recognize and mimic facial expressions is not as advanced as Apple's technology.

AR Emoji can't compete when it comes to complex facial expressions, especially with the addition of wink and tongue tracking in iOS 12.

Do you prefer the look of Apple's Memoji or Samsung's AR Emoji? Let us know in the comments.

Related Roundup: iOS 12


Top Rated Comments

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18 weeks ago
Does anyone really care about animated characters? No. So why the hype. How many people/resources is Apple employing on this that could be far better utilised elsewhere?
Rating: 32 Votes
18 weeks ago
Apple might not always be the first to the market with a product/feature, but when they release it, it’s done properly!
Rating: 30 Votes
18 weeks ago
The reason folks are frustrated with this article is that you can't help but wonder what resources Apple spend on this crap? Yet, we can't get a simple update to the MacBook Air or Mac Mini. We can't get mouse support for iOS on iPads even though jail breaks have existed since iPad launch in 2010.

I guess this stuff appeals to someone, and Apple feels they need to keep creating new customizable emoji to compete. Seems like a huge waste of time to me......but, so does the obsession with thinner laptops in shades of rose gold sporting unusable keyboards that fail when exposed to a speck of dust. Misplaced priorities.
Rating: 29 Votes
18 weeks ago

Apple might not always be the first to the market with a product/feature, but when they release it, it’s done properly!

Reminds me of this, which is still true today

- Microsoft: we are making square wheels
- Apple: we are making them round
- Microsoft: but we were first!
Rating: 24 Votes
18 weeks ago
The whole premise of this article is stupid.

Not necessarily MacRumors fault, but more of a sign of the times I guess.
Rating: 23 Votes
18 weeks ago

Apple might not always be the first to the market with a product/feature, but when they release it, it’s done properly!

Sure :rolleyes:


Rating: 16 Votes
18 weeks ago
And this is exactly why the iPhone X failed to meet sales projections. People pay $1000 for powerful features, not a cute trick or toy. Craig Federighi's "Ho Ho HO" became a rally cry for the iPhone X as a joke, not a serious smart phone.

I just don't think Steve Jobs would have been so giddy like a 13 year old girl about this stuff like Tim Cook & MacRumors is.

Meanwhile MacOS 10.13.6 and Mohave are sidebar stories. Just change the name of the site to iPhoneRumors.com or better yet, Giddytoys.com. :D
Rating: 15 Votes
18 weeks ago
No, just no.
Rating: 14 Votes
18 weeks ago

The reason folks are frustrated with this article is that you can't help but wonder what resources Apple spend on this crap? Yet, we can't get a simple update to the MacBook Air or Mac Mini. We can't get mouse support for iOS on iPads even though jail breaks have existed since iPad launch in 2010.

I guess this stuff appeals to someone, and Apple feels they need to keep creating new customizable emoji to compete. Seems like a huge waste of time to me......but, so does the obsession with thinner laptops in shades of rose gold sporting unusable keyboards that fail when exposed to a speck of dust. Misplaced priorities.

It's simple. Let me break it down for you.

Apple is smarter and knows their strategy better than anyone on this board. You are assuredly wrong that this is a case of "misplaced priorities."

Most likely, the time spent on Animoji or whatever other feature you think is a waste of time has no impact on the team working on things you do want. Apple is managing a business. They have all the data, all the knowledge possible, and all the money in the world to make whatever is part of the strategy a reality. Animoji might be the start of something else amazing they are going to do with the Facial Recognition tech. They may have other reasons for it.

You thinking this is an unimportant feature is well, unimportant. You don't know. The only clear thing is that Apple thinks it has value and is critical to their strategy, so it exists.

You'll get your updates to the other products too, but it might not be when your focus group of 1 wants or thinks is the best time. It might not even be ultimately what you wanted, but remember, your opinion is just 1 opinion with almost no data to support it.

I mean, Apple could make a lot of people happy by releasing a new iPhone today instead of September. Are they going to do that? No.

It's the old if you don't like it, get a Windows computer or an Android phone. I'm just so sick of everyone acting like these projects have a darn thing to do with not getting _____ software or ______ hardware update.

Apple is running a BUSINESS, and oh by the way, it's literally the best and most profitable business in the world. It is working, period. When it stops working, they'll change. Why change anything at this point?
Rating: 14 Votes
18 weeks ago

And this is exactly why the iPhone X failed to meet sales projections. People pay $1000 for powerful features, not a cute trick or toy. Craig Federighi's "Ho Ho HO" became a rally cry for the iPhone X as a joke, not a serious smart phone.

I just don't think Steve Jobs would have been so giddy like a 13 year old girl about this stuff like Tim Cook & MacRumors is.

Meanwhile MacOS 10.13.6 and Mohave are sidebar stories. Just change the name of the site to iPhoneRumors.com or better yet, Giddytoys.com. :D

What is this nonsense you are spreading? What sales expectations? It is/was the #1 selling iPhone from Apple every week since release as of 5/1/18 when it was reported.

ASP was $800 and Apple has done a record $100B in iPhone sales in 2 quarters.

Facts:

* Best selling iPhone every week since release
* THE best selling phone in China
* ASP of nearly $800
* $100B in iPhone Revenue in 2 quarters, records.

Stop spreading nonsense. Apple doesn't report unit sales by model or give sales predictions for iPhone in general, let alone a particular model.

iPhone X was a rousing success and has carried Apple to record profits and an all time high stock price. Keep dreaming it was a failure.
Rating: 9 Votes

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