New Vehicle Owners Largely Satisfied With Apple CarPlay and Android Auto

New vehicle owners who have purchased a car that's equipped with Apple CarPlay or Android Auto are satisfied with the system and are increasingly relying on it for all in-car tasks, according to a new report released today by Strategy Analytics.

In a survey querying new vehicle owners that have Apple CarPlay or Android Auto installed in their vehicles, Strategy Analytics found that 34 percent of CarPlay owners rely on CarPlay for all of their audio infotainment needs, while 27 percent of Android Auto users use the Android platform exclusively for audio infotainment.

strategyanalyticscarplayusage
32 percent of CarPlay users and 33 percent of Android Auto users rely on those systems for all of their navigation needs, with CarPlay's slightly lower number here likely attributable to customers who continued to be unsatisfied with Apple Maps compared to other mapping apps like Google Maps or Waze.

Speech recognition usage is said to be "strong" across both sets of users, with CarPlay owners taking advantage of Siri for hands-free tasks while driving.

Overall, more than 85 percent of CarPlay and Android Auto users are "somewhat or very satisfied" with their system, and more than 90 percent are likely to recommend those systems to others.

In a similar report from October, Strategy Analytics learned that CarPlay is becoming an increasingly important feature that consumers look for when purchasing a vehicle.

In the United States, for example, 23 percent of respondents said that CarPlay was a "must have" feature for a new car, while another 56 percent said they were "interested" in vehicles equipped with CarPlay.

While CarPlay has been available since 2015, car manufacturers did not begin widely adopting the feature until mid-2016. CarPlay is now included in many new vehicles from a wide range of manufacturers, with more than 200 vehicles on the market offering CarPlay support.

Related Roundup: CarPlay

Popular Stories

mac mini thermal architecture feature

New Mac Mini Has Modular Storage, 256GB Model Will Have Faster SSD

Friday November 8, 2024 7:06 am PST by
Apple has returned to using two 128GB storage chips in the new Mac mini with 256GB of storage, according to a partial teardown video shared on social media today. This means the base-model Mac mini with the M4 chip will not have significantly slower SSD speeds compared to higher-end configurations of the computer with 512GB, 1TB, or 2TB of storage, as multiple NAND chips allows for faster SSD...
Generic iOS 18

Everything New in iOS 18.2 Beta 2

Monday November 4, 2024 12:34 pm PST by
Apple today seeded the second betas of upcoming iOS 18.2 and iPadOS 18.2 updates to developers, and Apple is continuing to refine the Apple Intelligence capabilities. There are also a handful of smaller features that are worth knowing about. Find My Find My has a new option to Share Item Location with an "airline or trusted person" that can help you locate something that you've misplaced....
iphone passcode green

Cops Suspect iOS 18 iPhones Are Communicating to Force Reboots, Making Unlocking Harder

Thursday November 7, 2024 2:20 pm PST by
Law enforcement officials in Detroit, Michigan are warning other police officers about an alleged iPhone change that causes Apple devices stored for forensic examination to spontaneously restart, reports 404 Media. iPhones that are undergoing examination have apparently been rebooting, which makes them harder to unlock with brute force methods, and Michigan police think that it's due to a...
early apple watch black friday

The Best Early Black Friday Apple Watch Deals

Wednesday November 6, 2024 6:33 am PST by
Black Friday is just around the corner, and Apple Watch deals have begun appearing ahead of the shopping holiday on November 29. In this article, we'll take a look at all of the best early Black Friday Apple Watch deals, including the new Series 10 models. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small...
iCloud General Feature

Here's What's New in Apple's Updated iCloud Terms and Conditions Taking Effect Next Week

Friday September 13, 2024 7:39 am PDT by
Apple has started notifying users about an upcoming revision to its iCloud Terms and Conditions, which takes effect on Monday, September 16. We compared the text of the upcoming iCloud Terms and Conditions with the current U.S. version from September 18, 2023 and identified four key changes: "Apple ID" references have been changed to "Apple Account" throughout. iCloud users must agree to ...
M4 MacBook Pros Thumb

M4 MacBook Pro Reviews: Processor Benchmarks Impress, New Nano-Texture Option Worth the Extra $150

Thursday November 7, 2024 6:14 am PST by
The first wave of reviews of Apple's new M4-powered MacBook Pro models were published this morning. We've collected some of the latest impressions from YouTube channels and select media outlets below. Apple last month announced the new 14-inch and 16-inch MacBook Pro models, adding next-generation M4, M4 Pro, and M4 Max chips, with Thunderbolt 5 ports on higher-end models, display and camera ...
High Power Mode Feature 2

Apple Expands High Power Mode to MacBook Pro and Mac Mini Models With M4 Pro Chip

Thursday November 7, 2024 12:15 pm PST by
High Power Mode is available on the 14-inch MacBook Pro, 16-inch MacBook Pro, and Mac mini models with the M4 Pro chip, according to Ars Technica's Andrew Cunningham. The feature was previously limited to Macs with Apple's highest-end "Max" chip, so this is the first time it is available on Macs with a "Pro" chip. This is the second time that Apple has expanded availability of High Power...
ipads early bf deals

The Best Early Black Friday iPad Deals

Tuesday November 5, 2024 7:02 am PST by
Black Friday is still a few weeks away, but you can already find great prices on numerous iPads, including the 9th generation iPad, 10th generation iPad, iPad Air, and iPad mini. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running. Of course, there is a chance that ...

Top Rated Comments

Mac 128 Avatar
86 months ago
Rented a 2018 Dodge Durango with CarPlay. Can't say I was very impressed. It was kind of a mess, unless I just wanted to listen to Apple apps. A few times it almost caused me to lose control of the vehicle, just trying to do something simple I could do on the iPhone directly with no issues at all.
Score: 11 Votes (Like | Disagree)
AppleMad98004 Avatar
86 months ago
CarPlay is awesome. I just bought a 2018 Lincoln Navigator and love it. I agree Google maps is better but Apple isn't to bad and the convenience of it all tied into my Apple ecosystem, messages, music, audiobooks, at bat for baseball, contacts, maps, phone etc. is worth it. HomeKit integration would be awesome.
Score: 9 Votes (Like | Disagree)
Menopause Avatar
86 months ago
"Siri", "recognition" and "strong" in the same sentence. I need to buy a car with CarPlay to see how that Siri works.
Score: 9 Votes (Like | Disagree)
69Mustang Avatar
86 months ago
Carplay is oberrated already. The system should be this:

- airplay screen, doubling your phone screen
- touch sensitive

No separate OS, let the mobile device do the processor work, as a car lives longer than a phone. Latest phone with my concept? Then you have the latest experience.

These mobile processors are getting so powerful, that there is a lot of sense in my vision no? The most sense is made in the fact that at the longest extend, apps will need to be allowed or not allowed to be mirrored. I mean, the point being it should not replace a phone, but have the maximum available car relevant functionality, most of all: allowing us to use Waze or other nav apps.

Moreover, The driver integrity is guaranteed in thus way, which will more and more be a matter pf concern like the previous poster is alluding.
With car sharing becoming the future, CarPlay already is too old fashioned for my taste.
I think you may be misunderstanding what CarPlay is. The mobile processor does all the work. CarPlay is an overlay running from your mobile device.
Score: 8 Votes (Like | Disagree)
radiology Avatar
86 months ago
Got my wife a XC-90 which comes with CarPlay and I’m super jealous. CarPlay is awesome and a must have for my next car.
Score: 7 Votes (Like | Disagree)
Peace Avatar
86 months ago
I'm pretty satisfied with Carplay in my Honda.
Score: 6 Votes (Like | Disagree)