Apple Considered Buying Medical Clinic Startup Crossover Health

Apple considered purchasing medical clinic startup Crossover Health as part of its push into healthcare, reports CNBC. Apple is said to have participated talks with the healthcare company up until recently, but after months of discussion, no deal materialized.

According to its website, Crossover Health works with major companies to provide employees with on-site medical clinics. Some of its existing customers include Facebook, Microsoft, LinkedIn, Square, and Apple, with many of these companies offering on-campus medical care.

crossovermedical
Citing three sources with knowledge of the talks, CNBC says it's not clear why no acquisition ultimately happened between the two companies. Apple also talked to One Medical, another startup that offers patient clinics in several different cities.

Whether Apple would use such a startup to develop public-facing actual medical clinics or use existing facilities to sell products and gather data is not known.

The discussions about expanding into primary care have been happening inside Apple's health team for more than a year, one of the people said. It is not yet clear whether Apple would build out its own network of primary care clinics, in a similar manner to its highly successful retail stores, or simply partner with existing players.

Apple has made serious inroads into medical care with the introduction of CareKit and ResearchKit. CareKit is aimed at helping app developers create health-related apps to allow consumers better access to healthcare data, while ResearchKit is aimed at helping medical professionals develop studies to further medical research using data gathered from Apple customers.

Apple is said to be aiming to make the iPhone a "one-stop shop" for medical info, offering a centralized way to store all of a person's health data.

In the past, Apple CEO Tim Cook has said that health is an area that interests Apple because it's where hardware, software, and services can come together into "something that's magical." "We believe that health is something that is a huge problem in the world," said Cook in 2016. "We think it is ripe for simplicity and sort of a new view, and we'd like to contribute to that."

Popular Stories

Apple Watch Ultra Night Mode Screen

Apple Watch Ultra 3 Launching Later This Year With Two Key Upgrades

Wednesday July 2, 2025 1:13 pm PDT by
The long wait for an Apple Watch Ultra 3 appears to be nearly over, and it is rumored to feature both satellite connectivity and 5G support. Apple Watch Ultra's existing Night Mode In his latest Power On newsletter, Bloomberg's Mark Gurman said that the Apple Watch Ultra 3 is on track to launch this year with "significant" new features, including satellite connectivity, which would let you...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Coming Soon With These 14 New Features

Friday July 4, 2025 1:05 pm PDT by
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are just over two months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models. Latest Rumors These rumors surfaced in June and July:Apple logo repositioned: Apple's logo may have a lower position on the back of the iPhone 17 Pro models, compared to previous...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Max Battery Capacity Leaked

Thursday July 3, 2025 5:40 am PDT by
The iPhone 17 Pro Max will feature the biggest ever battery in an iPhone, according to the Weibo leaker known as "Instant Digital." In a new post, the leaker listed the battery capacities of the iPhone 11 Pro Max through to the iPhone 16 Pro Max, and added that the iPhone 17 Pro Max will feature a battery capacity of 5,000mAh: iPhone 11 Pro Max: 3,969mAh iPhone 12 Pro Max: 3,687mAh...
airpods pro 2

AirPods Pro 3 to Help Maintain Apple's Place in Earbud Market Amid Increasing Low-Cost Competition

Thursday July 3, 2025 7:25 am PDT by
Apple's position as the dominant force in the global true wireless stereo (TWS) earbud market is expected to continue through 2025, according to Counterpoint Research. The forecast outlines a 3% year-over-year increase in global TWS unit shipments for 2025, signaling a transition from rapid growth to a more mature phase for the category. While Apple is set to remain the leading brand by...
apple silicon mac lineup 2024 feature purple m5

Apple's Upcoming Macs Listed in New Report

Thursday July 3, 2025 9:09 am PDT by
AppleInsider's Marko Zivkovic today shared a list of alleged identifiers for future Mac models, which should roll out over the next year or so. The report does not reveal anything too surprising, but it does serve as further evidence that Apple is seemingly working on new models of every Mac, including the MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro. Apple is...
iPhone 17 Pro Lower Logo Magsafe

iPhone 17 Pro's New MagSafe Design Revealed in Leaked Photo

Wednesday July 2, 2025 8:37 am PDT by
The upcoming iPhone 17 Pro and iPhone 17 Pro Max are rumored to have a slightly different MagSafe magnet layout compared to existing iPhone models, and a leaked photo has offered a closer look at the supposed new design. The leaker Majin Bu today shared a photo of alleged MagSafe magnet arrays for third-party iPhone 17 Pro cases. On existing iPhone models with MagSafe, the magnets form a...

Top Rated Comments

ipedro Avatar
101 months ago
Healthcare is increasingly going to become a technology industry. We're quickly heading towards a near future where our wearable personal assistants (i.e. Apple Watch) will be able to act like a Tricorder and diagnose health problems before they show symptoms. From there, it's not much of a leap for a computer to present the solution which could involve personalized medication shipped to your home.

This is what Apple in the Tim Cook era has been getting very right. Tim's bet on health is already paying off but once the scenario I outlined above arrives, Apple is going to be so far ahead of the competition that it'll take them half a decade to catch up.
Score: 9 Votes (Like | Disagree)
citysnaps Avatar
101 months ago
Incredible how much power Tim Cook has over MR posters, getting people worked up over nothing. Now that's truly amazing, even magical.
Score: 4 Votes (Like | Disagree)
ipedro Avatar
101 months ago
There’s a big difference between starting an online music download service and buying primary care clinics.
You're underestimating the complexity of the music industry. Note that the countless interest groups were so out of alignment that nobody could find the right solution to save the music industry which was headed for total collapse. Nobody could find a solution despite billions of dollars at stake. Then came iPod + iTunes.

The health industry is far too bureaucratic, politicized and unnecessarily complex. Leave it to Apple to become the company that finds a way to simplify it and get it to serve its purpose more efficiently.

This news makes perfect sense.
Score: 3 Votes (Like | Disagree)
ipedro Avatar
101 months ago
So on the one end you have Apple spending billions to produce TV content on the other they’re looking to buy health clinics? Tim Cook is turning Apple into GE. What the heck does Apple know about running health clinics?
What the heck did Apple Computer know about the music industry? :rolleyes:
Score: 2 Votes (Like | Disagree)
radiology Avatar
101 months ago
Healthcare is increasingly going to become a technology industry.
Correct. This is not something new, by the way.

We're quickly heading towards a near future where our wearable personal assistants (i.e. Apple Watch) will be able to act like a Tricorder and diagnose health problems before they show symptoms.
Total BS. You just showed that you have no idea what you are talking about.

Apple is going to be so far ahead of the competition that it'll take them half a decade to catch up.
In a century, when what you described happens, Apple may not even exist...

Sorry, nothing personal, but this is my field of work, and the really is way more complex that it looks like.
Score: 1 Votes (Like | Disagree)
machpost Avatar
101 months ago
Crossover Health. AKA Drunk Toyota Logo.
Score: 1 Votes (Like | Disagree)