AT&T today announced that it's reactivated a deal offering new DirecTV Now subscribers a 32GB fourth-generation Apple TV at no cost with the purchase of a 3-month prepaid DirecTV Now subscription.

A DirecTV NOW subscription starts at $35 per month for the most basic package, so subscribers will need to pay $105 up front to get the deal. AT&T offered a similar deal back when the service first launched, but the original promotion ended months ago.

directv now
To get the Apple TV at no cost, new subscribers will need to sign up for DirecTV now at an AT&T Retail or Authorized Retail Store, or through an AT&T Call Center. The deal is not available online.

While pricing for DirecTV Now starts at $35 for 60 channels, AT&T's other pricing plans include $50 per month for 80+ channels, $60 per month for 100+ channels, and $70 per month for 120+ channels. HBO and Cinemax are also available for an additional $5 each per month.

AT&T says the Apple TV deal will be available while supplies last.

Top Rated Comments

Mebsat Avatar
62 months ago
And if AT&T is giving them away, they are getting them at a discount, so new hardware is coming soon.
Score: 7 Votes (Like | Disagree)
twennywonn Avatar
62 months ago
And if AT&T is giving them away, they are getting them at a discount, so new hardware is coming soon.
What was their reason last time?

I'm not denying they are going to be releasing a new one but I just think this logic is flawed.
Score: 4 Votes (Like | Disagree)
Robmj Avatar
62 months ago
Just to chime in on my experience with DTV NOW, it sucks. The web app, Apple TV app, it all sucks. Constant freezing and bitrate drops. On-demand is non-existent and unplayable for the most part. iPhone app is somewhat bearable.
[doublepost=1502940444][/doublepost]
Why are people leaving Vue?
This is absolutely ridiculous and incorrect . I've had DTVN since the beginning with Apple TV -- I have my Apple TV wired with an Ethernet cable and I never have issues, and is the only steaming service that streams buttery smooth.

Maybe it's your internet that sucks .
[doublepost=1502943196][/doublepost]
I keep looking at direct tv now but these stories are scary
Trust me from someone who's had the service since the beginning. It def is better on a Apple TV rather than a "stick" , it's quicker and more responsive on a powerful streaming device. DTVN streams the smoothest and has the best value. I've tried them all.
Score: 4 Votes (Like | Disagree)
Mtmspa Avatar
62 months ago
Are there anybody that has DirecTV and does like it?
I love DTVN. 35 bucks a month for the go big package. Free Apple TV, free HBO and CBS coming soon. Beats $135 for cable.
Score: 4 Votes (Like | Disagree)
Aluminum213 Avatar
62 months ago
With vudu coming next week and Amazon in a few months, have to say Apple TV is finally the de facto steaming box
Score: 4 Votes (Like | Disagree)
budselectjr Avatar
62 months ago
Got mine pretty fast during the original promotion.
Score: 4 Votes (Like | Disagree)

Popular Stories

apple ar headset concept 1

Apple's Headset Said to Feature 14 Cameras Enabling Lifelike Avatars, Jony Ive Has Remained Involved With Design

Friday May 20, 2022 6:50 am PDT by
Earlier this week, The Information's Wayne Ma outlined struggles that Apple has faced during the development of its long-rumored AR/VR headset. Now, in a follow-up report, he has shared several additional details about the wearable device. Apple headset render created by Ian Zelbo based on The Information reporting For starters, one of the headset's marquee features is said to be lifelike...
iPhone 14 Purple Lineup Feature

Will the iPhone 14 Be a Disappointment?

Saturday May 21, 2022 9:00 am PDT by
With around four months to go before Apple is expected to unveil the iPhone 14 lineup, the overwhelming majority of rumors related to the new devices so far have focused on the iPhone 14 Pro, rather than the standard iPhone 14 – leading to questions about how different the iPhone 14 will actually be from its predecessor, the iPhone 13. The iPhone 14 Pro and iPhone 14 Pro Max are expected...
sony headphones 1

Sony's New WH-1000XM5 Headphones vs. Apple's AirPods Max

Friday May 20, 2022 12:18 pm PDT by
Sony this week came out with an updated version of its popular over-ear noise canceling headphones, so we picked up a pair to compare them to the AirPods Max to see which headphones are better and whether it's worth buying the $400 WH-1000XM5 from Sony over Apple's $549 AirPods Max. Subscribe to the MacRumors YouTube channel for more videos. First of all, the AirPods Max win out when it comes ...
studio display 3

Apple's Rumored 27-Inch Mini-LED Display Now Said to Launch in October

Friday May 20, 2022 8:07 am PDT by
Apple now plans to release a new 27-inch display with mini-LED backlighting in October due to the Shanghai lockdown, which has resulted in production of the display being delayed, according to display industry consultant Ross Young. In a tweet, Young said Apple is in the process of moving production of the display from Quanta Computer to a different supplier and/or location, resulting in a...
HomePodandMini feature green

Kuo: Apple to Release New HomePod in Late 2022 or Early 2023

Friday May 20, 2022 8:55 am PDT by
Apple is working on an updated version of the HomePod that could come in the fourth quarter of 2022 or the first quarter of 2023, according to Apple analyst Ming-Chi Kuo. Kuo says that there "may not be much innovation in hardware design" for the new HomePod, and there is no word on what size the device will be and if it will be a HomePod mini successor or a larger speaker. Apple would ...
airtag purple

Best Apple Deals of the Week: Save on AirTag, AirPods 3, and iPads

Friday May 20, 2022 8:01 am PDT by
Solid markdowns on the AirTag, AirPods 3, and a few iPad models were introduced this week, and below you'll find all of the best deals of the past few days that are still available to purchase. AirTag Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running. What's the...